At Faith Popcorn's BrainReserve, we’re thinking a lot about thinking. Specifically, the power of our brains. Now more than ever, we’re unlocking the power of our minds, augmenting and accelerating our capabilities. From memory to mood, sleep hacking to sensory experience, our brains are transforming to keep pace and fly into Tomorrow. Get ready, now is the era of The Re-engineered Brain.

1. COPYRIGHT © 2015
Predictions 2015

2. The re-engineered
brain

3. MANIPULATION
MEMORY
hyper-sensory
stimulationmorphing
mood
hacking
sleep

4. MANIPULATION
MEMORY

5. DARPA, the research agency
for the Department of
Defense, invests $40 million
in grants toward !
memory-creation research
NOW
MIT researchers are able to
switch on and off memory
associations
Northwestern University
proves brain stimulation
can improve human
memory

6. In The Future...
Memories won’t just happen as we move
through life; they’ll be manufactured,
bought, sold, and swapped. Welcome to
the Memory Marketplace. Just because
you haven’t traveled abroad doesn’t
mean you can’t remember your trip to
China. Just because you didn’t grow up
in a happy home doesn’t mean you can’t
fondly recall a joyful holiday with your
family.
This new era of memory manipulation will
also signal the blurring between real life
and fantasy. We can create the past we
wish we had--no more hours spent
complaining to friends or therapists.
Imagine the psychic energy freed up by
that.
NEXT

7. FUTURE
TomorrowVision:
The new field of Memory Manufacturing
accelerates, complete with Memory MD’s !
to rewire any purchased past visions that
malfunction.

8. morphing
mood

9. NOW
British Airways’
“Happiness Blanket”
changes colors with
your mood, alerting
flight attendants to
your needs
Wearable
technologies
track your daily !
mood patterns
The Pentagon
jolts soldiers’ brains
with electricity to
boost energy levels
“Brain Pacemakers”
trigger improvements in
severely depressed patients

10. Bye-bye, bad moods. !
Biochemistry and tech merge to create an
era of psychological and cognitive health.
Today’s temperament-tracking wearables
will segue into brain implants that tweak
your mood via electrical impulses and
chemical delivery. They’ll be able to
perfectly curate a mood-cocoon, too: Tiny
electrodes will trigger video streaming that
calms you after a stressful day; will
brighten lighting to boost your energy; !
and will release chemicals that lift you
when you’re lagging. !
With better moods just a jolt away, get
ready for the Death of Depression.
In The Future...
NEXT

11. FUTURE
TomorrowVision:
No more Prozac. !
Big pharma, are you ready?

12. hacking
sleep

13. NOW
“Sleeptexting”
is one of the fastest-growing sleep
disorders among Millennials
Aurora’s !
$175 headband that plays lights
and sounds promises to help
wearers program their dreams
German researchers
zap brain with electricity
induces “lucid dreaming”
Prescriptions !
for Provigil, a drug designed
to treat narcolepsy, rise !
10x in past decade; !
popular among those with !
high-pressure professions

14. We won’t be wasting eight hours a night
on sleep. Instead, our beds become
docking stations. While our bodies rest
and REM is orchestrated, we’ll be able to
slip into custom-tailored dreams that have
been produced like a big-budget flick. Or
we can mine our subsconscious in
moderated psycho-sleep sessions, in
which worries and anger are worked
through. Or we can let part of our
unconscious go on auto-pilot, while other
areas of our brain can be productive,
learning languages and other skills via
programmed modules.
In The Future...
NEXT

15. FUTURE
TomorrowVision:
The “24/7” life becomes literal as we can !
be productive even while asleep in our
interactive CocoonBeds. MOOCs and other
skill-building businesses arise to boost our
brains in the night, while film studios create
nocturnal tales for purchase. !
A new class of Sleep Specialists emerge to
maximize our nighttime potential and
minimize glitches.

16. hyper-sensory
stimulation

17. NOW
Artist Mark Farid
is crowd-sourcing his next
performance: 28 straight
days in a virtual reality world
LUSH Spa’s
signature Synaesthesia
Massage promises to alter !
your mind and induce one !
of 11 moods
Tenga
Japanese manufacturer
pioneers virtual porn
Psychedelic
drug use in the US
now as common as it
was in 1960s

18. As our lives become more digital, more
connected, more saturated with
information, we’ll need an escape;
avenues to unplug from the monotony of
screens and data streams. The solution
will be extreme experiences that
reconnect us with the most basic
elements of our humanity: our senses.
To remind ourselves that we are man, and
not machine, we’ll turn to next-gen
hallucinogenics, synesthesia sessions in
which our senses cross-pollinate, and all
kinds of intense sensations. !
In The Future...
NEXT

19. FUTURE
TomorrowVision:
Sensory indulgence will be commoditized via
products and professionals who give us
memorable moments, from “spa days” that
surround us with scents, sounds, and
textures, to consultants who can induce
otherworldly “trips” that punctuate our overly
digitized lives. A Black Market will arise for
new recreational drugs that push our bodies
to the very brink of what they can handle.

20. What will you do differently today?
tomorrow
Now that you know everything about