Telenor Pakistan Marketing Strategy, Growth & SWOT Analysis

Contents ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Telenor in Pakistan ,[object Object],[object Object],[object Object],[object Object],[object Object]

Packages ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Popular Services ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Features ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Prepaid ,[object Object],Friends & Family 3 Paisa Telenor to Telenor 4 Paisa Telenor to other networks 5 Paisa SMS Rs:1 International SMS Rs:5

Prepaid ,[object Object],Friends & Family 45 Paisa Telenor to Telenor 75 Paisa Telenor to other networks 95 Paisa SMS Rs:1 International SMS Rs:5

Prepaid ,[object Object],Friends & Family 45 Paisa (per sec Telenor to Telenor 75 Paisa (per sec) Telenor to other networks 95 Paisa (per sec) SMS Rs:1 International SMS Rs:5

[object Object],* Rs. Per minute Postpaid Plan-1 Plan-2 Plan-3 Plan-4 Monthly Line Rent 250 500 1000 1500 On Net 1.50 1 0.8 0.6 Off Net 2.5 2.25 2 1.75 Friends & Family 1.00 0.80 0.60 0.40 SMS On Net 0.50 0.50 0.50 0.50 SMS Off Net 1.00 1.00 1.00 1.00

[object Object],[object Object],[object Object],Franchising

[object Object],[object Object],[object Object],Advertising

[object Object],[object Object],[object Object],Social Campaigns

[object Object],[object Object],[object Object],Cultural Campaigns

[object Object],Prepaid On Net 75 Paisa 99 Paisa 75 Paisas 90 Paisa Off Net 95 Paisa 99 Paisa Re. 1.25 Re. 1.25 F & F 45 Paisa 45 Paisa 50 Paisa 75 Paisa SMS On Net Re. 1.00 50 Paisa 63 Paisa Re. 1.00 SMS Off Net Re. 1.00 Re. 1.00 Re. 1.25 Re. 1.50

[object Object],Postpaid Monthly Line Rent Rs. 1500 Rs. 999 Rs. 4000 Rs. 1500 On Nets 60 Paisa 40 Paisa Free 60 Paisa Off Net Re. 1.75 90 Paisa Re. 1.35 F & F 40 Paisa 25 Paisa Free N/A SMS On Net 50 Paisa 50 Paisa - 50 Paisa SMS Off Net Re. 1.00 Re. 1.00 - Re. 1.50

Cash Cows Dogs BCG Matrix Question Marks Stars Relative Market Share High Low Market Growth Rate Low High ?

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Telenor Pakistan Marketing Strategy, Growth & SWOT Analysis

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