A talk from 3rd October 2013 at Best of Britannia, a show of the best in contemporary British Deisgn and Manufacture, Held in Clerkenwell at the Familoe Building.

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ORIGINSTORIESSUPERHEROES,ARTEFACTCARDS,AND
MAKINGTHINGSINBRITAIN
JOHNVWILLSHIRE
SMITHERY&ARTEFACTCARDS
@WILLSH

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ANDWEMAKE
THESEINBRITAIN

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ORIGINSTORIES
I’DLIKETOTALKABOUT

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THEFIRSTSTORYISSELDOMTHE‘ORIGINSTORY’

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THEORIGIN
STORYISA
RETELLINGOF
ASTORYWE
ALREADY
KNOW,
REPURPOSED
FOROURAGE

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ORIGIN
STORIES
DON’TGIVE
USTHE
HEROESWE
NEED,JUST
THEONES
WEDESERVE

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the story of ideas on paperHERE’SA
RETELLINGOFA
STORYWEALREADY
KNOW,REPURPOSED
FOROURAGE

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“...LET’SPUT
OURIDEAS
DOWNON
PAPER...”

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BUTI
LOVE
THE
ORIGIN
STORY

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“POST-ITNOTES
SYMBOLIZEAND
SUBSTANTIATE
THEWORLDOF
OFFICINGTODAY”
HERMANMILLERRESEARCHCORPORATION,1985

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DISCONNECTED
CONTROLLED
INDEPENDENT
REPEATABLE

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IT’SNOTHOWWORKWORKSNOW

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STICKYNOTES
AREN’TFITFOR
NEWTYPESOF
WORKING
WHYISTHERE
SELLOTAPE?

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@WILLSH
WE’REINA
NEW,
WONDERFUL,
STRANGEAGE...

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@WILLSH

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@WILLSH
“ANEXCHANGE
INWHICHTHE
PARTICIPANTS
BENEFITFROM
THEENCOUNTER”
COOPERATION

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@WILLSH
THREEBOOKSABOUTTHESKILLSPEOPLE
NEEDTOSUSTAINEVERYDAYLIFE
THECRAFTSMAN
2008
TOGETHER
2012
WITH“CITIES”TOFOLLOW...

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@WILLSH
ITCONTAINSA
VERYUSEFUL
WAYTOTHINK
ABOUT
CONVERSATION

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@WILLSH
CONVERSATIONIS
ABOUTLISTENING

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@WILLSH
BUTMOREIMPORTANTTHAN
JUSTLISTENINGIS
LISTENINGWELL

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@WILLSH
LISTENINGCAREFULLY
PRODUCESCONVERSATIONS
OFTWOSORTS...
THEDIALECTIC
ANDTHEDIALOGIC
“
”
RICHARDSENNETT,
TOGETHER

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@WILLSH
WHATTHEF***?

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@WILLSH
DIALECTIC
FROMWORKOF
GERMANPHILOSOPHER
GWFHEGEL
THEINTERACTIONAND
RESOLUTIONBETWEEN
MULTIPLEIDEAS

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@WILLSH
DIALECTIC:
RICHARDSENNETT,
TOGETHER
“THEAIMISTOCOME
EVENTUALLYTOACOMMON
UNDERSTANDING”

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@WILLSH
DIALECTICWANTSCONSENSUS
A b C D E F G H
bA CD Fe Ge
CADb GADf
C ADb ADfg

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@WILLSH
...NOMATTER
HOWGOOD
THAT
CONSENSUSIS

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@WILLSH
DIALOGIC
FROMWORKOFRUSSIAN
PHILOSOPHERMIKHAIL
BAHKTIN
“ADISCUSSIONTHATDOES
NOTRESOLVEITSELFBY
FINDINGCOMMONGROUND...”

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@WILLSH
“[PEOPLE]BECOME
MOREAWAREOF
THEIROWNVIEWS
ANDEXPANDTHEIR
UNDERSTANDINGOF
ONEANOTHER”
RICHARDSENNETT,
TOGETHER
DIALOGIC:

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@WILLSH
INDIALOGIC
CONVERSATION,
IDEOLOGIES
COEXIST
A
b
C
D
E
F
G H

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@WILLSH
THEY
CONSTANTLY
INTERACT
ANDINFORM
EACHOTHER
A
b
C
D
E
F
G H

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@WILLSH
EACHIDEOLOGY
CANHOLDMORE
SALIENCEIN
CERTAIN
CIRCUMSTANCES
A
b
C
D
E
F
G H

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@WILLSH
CHANGESCAN
BEMADEIFA
STRATEGYDOES
NOTHAVETHE
DESIREDEFFECT
A
b
C
D
E
F
G H

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@WILLSH
THISMIGHTNOTJUSTAPPLYTO
“CONVERSATION”

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@WILLSH
THIS
INTERPLAYOF
IDEASISVERY
REMINISCENT
OFTHE
SOCIALWEB...

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@WILLSH
WHATIFTHERE
AREDIALECTIC
ANDDIALOGIC
STRUCTURES&
CULTURESTOO?

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WHATTOOLSDOWENEED
FORADIALOGICAGE?

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INSTALLATIONAT
SAIDBUSINESSSCHOOL,
UNIVERSITYOFOXFORD

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“IHAVEAPLAN:
ATTACK”
“BUTWENEEDA
PLANOFATTACK...”

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Batman: year one

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THEMOBILEVERSION

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OFCOURSE,
ORIGINFORUS
ALLMEANS
SOMETHING
ELSETOO...

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ORIGINSTORIES
WHATDO
TELLUS?

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“ORIGINSTORIESTELLUSNOT
HOWTOBECOMESUPER,
BUTHOWTOBEHEROES
ROBINROSENBERG,2013

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“ORIGINSTORIESTELLUSNOT
HOWTOBECOMESUPER,
BUTHOWTOBEHEROES,
CHOOSINGALTRUISMOVERTHE
PURSUITOFWEALTHANDPOWER”
ROBINROSENBERG,2013

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“ORIGINSTORIESTELLUSNOT
HOWTOBECOMESUPER,
BUTHOWTOBEHEROES,
CHOOSINGALTRUISMOVERTHE
PURSUITOFWEALTHANDPOWER”
ROBINROSENBERG,2013

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ANYONEWHOCHOOSESTO
MAKETHINGSINBRITAIN
ISAHEROOFMINE

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YOUWILLGIVETHE
PEOPLEANIDEALTO
STRIVETOWARDS

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HTTP://SHOP.SMITHERY.CO

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THANKYOU
JOHNVWILLSHIRE
JOHN@SMITHERY.CO
@WILLSH
@ARTEFACT_CARDS
COMEANDSEEUSONTHESECONDFLOOR