LibX is an open source browser extension (project site: http://www.libx.org/) that pushes access to a library’s e-resources and services out to users wherever they are on the Internet (e.g. Amazon, Wikipedia, etc.). Once installed in Firefox or Chrome, LibX appears as a button in the upper-right corner of a user's browser window (http://screencast.com/t/BNuItuTGhWd) and its functionality includes: a search box for library resources, links to library services, dynamic links back to targeted library holdings’ information for citations and books found on freely web sites, and a “reload current page with EZ Proxy” option for easy off-campus authentication. In Fall 2012, University of Connecticut (UConn) Libraries unveiled their instance of LibX along with homegrown user guides and instructional materials as well as targeted marketing and promotion efforts such as ad campaigns, short promotional videos, flash drives, and a "How Has LibX Helped You" contest. For the contest, people were invited to submit a 100 word statement about how LibX helped them. The goal is to promote LibX, but also gain insight on how LibX is being used and what features users of LibX found most helpful. This presentation will describe the successes and challenges of UConn's LibX implementation and promotion, as well as an analysis LibX usage as self-reported by users.

1. [Adventures of
a Small
Mighty Button ]
[LibX]
[ Joelle Thomas and Galadriel Chilton
University of Connecticut Libraries ]

2. [Going where users are]
http://www.antarctica.gov.au/

3. [Open URL Resolver Referring Sites =
41% from open web sites]

4. [ Arriving at SpringerLink =
66% direct or from open web sites]

5. [ Arriving at JSTOR =
65% direct or from open websites. ]

6. http://www.flickr.com/photos/criminalintent/
[Meeting user
expectations
and aspirations]

7. http://www.flickr.com/photos/zoetnet/
[Breaking down
the walls of the
website]
"We need to fess up to the
fact that our websites may
never be destinations in and
of themselves for the people
we want to serve."
-Tom Scheinfeldt
http://s.uconn.edu/dhforum

8. [Little Button,
Mighty Possibility]
http://austrailiaztruetaz.deviantart.com/

9. [plotting + scheming]
http://www.flickr.com/photos/kennymatic/

10. [Promoting
the Mighty]

11. [Trials, Tribulations, Success!]
http://www.flickr.com/photos/50079771@N08

12. [ Hitting the Target (or not) ]

13. "LibX is good!!"
"Introduction to LibX"
"Regular writing habits, writing
groups, LibX, search alerts."
"UConn LibX."
[40% of attendees named LibX as their
favorite workshop content (fall 2012).]

14. [Quotes from Contest]
"LibX has made it easier to access various sources on the
UConn Library site and also makes it SO much easier to access
articles when I am not on campus!"
"It makes you feel you are always connected to our
excellent library resources and staff!"
"It has made it easier because instead clicking through
multiple pages I can simply click on the toolbar and ask for
help no problem."
http://www.flickr.com/photos/ronmacphotos/

15. http://www.flickr.com/photos/sheeprus/
[ Mighty Doesn't Mean Perfect ]

16. http://youtu.be/BdIev12fCPs