This is our official kick-off and briefing for you to start thinking about your leave-behind/self-promotion piece.

1. You Are A Brand
Promote Yourself

2. Moose is a very powerful totem
and will help you discover who
you are.
Moose symbolize the expression
of joy when something has been
accomplished.

3. Leave-Behinds
aka, Self-Promotion Pieces
Why? Because you…
• Go to ART SCHOOL
• You’ve taken packaging classes, graphic design classes,
VPED, Capstone, etc
• Will be going on interviews
• Are a brand
• Want a job
• Want to show how much you want a job

4. Leave-Behinds
aka, Self-Promotion Pieces
Why? Because you…
• Want a job
• Want to show how much you want a
job

5. Agencies do it

6. Agencies do it

7. Agencies do it

8. Agencies do it
Barkley Valentine’s Day Self-Promo
Intro Video

9. Why Create a Leave-
Behind?
Because your competition
may or may not be doing it

10. Find Inspiration
Pinterest
Behance
Paper Presentation: 23 W. 18th
Street

17. “

18. “

19. “
Be a moose.

20. Tonight:
- Create a Pinterest Board
- Start brainstorming + sketching
Next Week: March 1st:
Guests: McCann CDs
Sketch Review
3/8: Guests: Kay&Black Creative Recruiters
3/15: Guests: AeroFilms
3/22: Guests: Greenberg Kirshenbaum Creative
Recruiters
Refined Sketches, Final Sketches
3/30: Guests: CD + Jr. AD from McCann
4/5: Stand-Up Presentations: Leave Behind/Self-Promo