KAMCO - Survey Questionnaire - KAMCO TERA 4 W TRACTOR

1. Survey Questionnaire - KAMCO TERA 4 W TRACTOR
DISCLAIMER:
This survey is based on KAMCO TERA 4W Tractor. The aim of
this study is to understand the needs of the farmers so that it can be helpful for the
organization to cater the farming requirements of their customers with technology advanced
and economic products. This Survey is being conducted by Mr. Vishnu.Viswambharan of
SNGIST, North Parvur for the partial fulfilment for the Award of Degree of Business
Administration affiliated to MG University, with the consent of KAMCO, Angamaly.
Participation in this survey is completely voluntary and anonymous. You may choose to
discontinue this survey at anytime. No harm will befall to anyone of the participants.
CONSENT:
I have read and understood all the information written above. My
participation in this survey is voluntary and I am willing to share necessary information for
this survey.
Survey No: __________________ Date: ___________________
Place: ____________________ District: ___________________
PERSONAL INFORMATION:
Name: Gender:
Age: No: of years in Agriculture Business:
Education Qualification:
If you would like KAMCO to contact you, please enter your contact information below:
Address:
Contact Number:
E-mail id:
QUESTIONS ON AGRICULTURE BUSINESS AND USAGE:
1. What kind of Agriculture Business are you into?
:
2. What Kind of Tractor are you using?

2. Min Tractor
Compact Tractor
High End Tractor
3. What elements do you think are most important when you are buying a tractor?
Brand
Price
Product Quality
After Sale Service
Maintenance Cost
Save Fuel
Safety & Reliability
Design
Other -
4. How do you evaluate KAMCO 4W Mini Tractor?
Very good
Good
Average
Bad
Very Bad
5. What specification/feature do you feel really great in KAMCO 4W Mini Tractor?
Engine – Kohler Lombardini Water cooled TREM 111 A Engine
Oil Immersed Brake
Roll Over Protection
Power Steering
4 Wheel drive
Compact Italian Design
Ergonomic Seating with Arm rest
Quick Change over – 2W/4W Drive
6. To what extent is your possibility to buy a KAMCO product when you want to buy in future?
Definitely Yes
Yes
Maybe
No
Definitely No
7. Your desirable Mileage for a Mini Tractor?
:
8. What are the factors that influence on your purchasing of KAMCO products?

3. Well-known brand name
High quality
High technology
Low Investment
The location of dealer and after sale service is convenient
Advertising and promotion
Low Maintenance Cost
Experts/Friends advised
Others -
9. What do you think of the performance of KAMCO 4W Tractor in its quality according to your
experience?
Excellent
Very good
Good
Average
Bad
10. What is your point of view in the following aspects according to your experience?
Excellent Very good Good Average Bad
Quality of external part
Durability
Quality of engine
Performance of control
Quality of internal part
Performance of safety features
11. Do you feel satisfy with the price of KAMCO Tera 4W Tractor?
Satisfied
The price is too low
The price is too high
12. Did you take any financial Help for the purchase of KAMCO Tera 4W Tractor?
Yes
No
13. If Yes, under which Scheme and How Much?
:

4. 14. What is your point of view in the following aspects according to your experience?
Excellent Very good Good Average Bad
Cost of oil consumption
Price of assembly parts
Cost of maintenance
15. How do you know about KAMCO Tera 4W Tractor?
Official website of KAMCO
Recommended by friends/family/Experts
Television programmes
KAMCO promotion materials
Magazine and newspaper
KAMCO Authorised Dealer
Others -
16. What do you think of the advertising promotion/sales promotion/Television Programmes on
KAMCO Tera 4W Tractor?
Excellent
Very good
Good
Average
Bad
17. What do you think of the authorised dealer of KAMCO Tera 4w Tractor according to your
experience?
Excellent
Very good
Good
Average
Bad
18. What is your point of view in the following aspects according to your experience?
Excellent Very good Good Average Bad
Distribution range of Authorised Dealers
Convenience of the authorised dealer location to consumers
Service

5. 19. If you have contacted KAMCO for service, were all problems resolved to your complete
satisfaction?
Yes
No
20. What do you think of the degree of satisfaction of KAMCO Tractor?
Very satisfied
Satisfied
Average
Unsatisfied
Very unsatisfied
21. Which Tractor will you prefer to buy other than KAMCO Tera 4W Tractor and Why?
:
22. What are the defects of KAMCO Tera 4W Tractor according to your point of view?
Bad looking
Hard to control
Bad quality
Obscure brand
High oil consumption
High price
Poor Technology
Poor Service
Others -
24. How would you rate the overall value of the product?
1
2
3
4
5
25. How likely are you to recommend KAMCO Tera 4W Tractor to others?
Yes
No
Questions or Comments you might have:
Thank you for taking the time to complete this survey! Your results will help us serve you better.