Social Media Concepts and Tools for EMS Education presented to EMS educators and trainers at the 2015 Arrowhead EMS Association conference by Greg Friese in Duluth, Minnesota
34. Rethink Email
Full_Time_Staff, Part_Time_Staff
Monday Morning Training Tip
Good morning,
Welcome to another Monday EMT tip. Remember
join our Facebook group.
When assessing chest pain patients remember these
tips:
Meeting, Updates, and Announcements
All staff,
Read all attachments …
Do these things differently …
Come to this meeting …
Happy this, that, or the other thing
35. How does or could your
organization use email
messaging for training?
Search
Question
51. Images and Videos
• Lectures and demos
• NREMT skill stations
• Equipment use and care
• Medications, tools, etc.
• Assessment techniques
• Case based learning
• Clinical site introductions
• Preceptor interviews
93. I don’t have time
Hard to be in EMS 2.0 and
EMS 0.01 at same time
94. Take Action
• Personal accounts
• Establish a hub
• Initiate a few spokes
• Monitor conversation
• Share and respond
• Emulate best practices
• Ask questions
Editor's Notes
Welcome.
Presented by Greg Friese, MS, NRP
Welcome. Thanks. About me.
Permission is granted to do any of these things…in fact I expect you to do one or more of these things.
I welcome your participation during this session
You can raise your hand and ask, at any time. Part of our intent is “ample time for questions”
You already have most of the tools – hardware and software.
My mother-in-law used to write a blog with embedded videos and images.
If she can do it anyone can do it.
[Show of phones… vote]
Poll: Do you have a smartphone or tablet with you ...
No or Yes
If you answered no … you are going to miss out of some participation opportunities
If you answered yes … you are welcome to …
Post SlideShare of slides to:
Upload to Slideshare.net/gfriese
Embed at EverydayEMSTips.com
Ask audience….What are the essential technology skills for an EMT or Paramedic in 2015?
EMS professionalism skills
Becoming a “Netizen”…education starts here
Ask audience…. Is there a different skill set for EMT and paramedic educators?
EMS Educator
Obj 1
Introduce social media content concepts, terms, and tools
Start out with some concepts and terms
Build a shared understanding
Websites that create opportunities for individuals to interact with one another
Independent of space and or time
Facebook, LinkedIn, …. And many others
To some degree YouTube, Flickr, Twitter
Content – all file types shared through social networks, websites, and content aggregation sites
Podcast, videocast, screencast, blog post, everything!
All the content that is shared across social networks.
Tools for creating social media content – images, videos, podcasts, blogs, etc.
Computer
Internet connection and web browser
Phone
Video camera
Free image and video editing
Ask audience…. How has the available hardware changed?
not much has change … laptop, iPhone, iPhone earbuds
Tools for creating social media content – images, videos, podcasts, blogs, etc.
Computer
Internet connection and web browser
Phone
Video camera
Free image and video editing
UPDATE PHOTO – not much has change … laptop, iPhone, iPhone earbuds
Tools for creating social media content – images, videos, podcasts, blogs, etc.
Computer
Internet connection and web browser
Phone
Video camera
Free image and video editing
First heard described by Dave Konig. Work we did on piosocialmediatraining.com … an email based learning/training program
EMS1 is my home base
Everyday EMS Tips is a secondary Home base.
Hub is the starting point … the center of the wheel for your social media efforts.
The official presence.
Create with HTML programming
Or use a WYSIWIG editor that comes with Blogger, Wordpress, or TypePad
Blogger is a free tool.
So many great blogs
Subject matter experts connecting directly to their audience
Education or training program ??? Need to find…good example of how hard it is to keep a blog and a marketing site running
Hub for many organizations is Facebook … which can link out to and deliver lots of spoke content
Hub for many organizations is Facebook … which can link out to and deliver lots of spoke content
UPDATE PAGE – MN (Inver Hills, Other MN EMS Education examples)
Group Page
Ask audience…. What spokes are best for an EMS education program or EMS agency?
Social media content for your organization – out from the hub – social media content.
Garbage In Equals Garbage Out
Good classroom instructor will do well
Bad classroom instructor will struggle
Social media tools won’t save you
Book publishing model…experts (us) give content to designers…designers then prepare a book, online software for the audience.
Unnecessary, expensive, and time consuming
Don’t need to be an instructional designer, web developer, graphic designer to create cases, games, and social media content.
Easy to use software and hardware tools that allow you as a subject matter expert to deliver content directly to the audience.
Lots of tools for us to quickly, cheaply, and easily create online content on our own without an instructional designer
Ask audience…are we flipping the classroom?
What does that even mean?
I just heard recently there are 71 documented styles of learning? Who knows which one will work.
http://www.slate.com/articles/podcasts/gist/2015/01/the_gist_maria_konnikova_on_learning_styles_and_mike_spiels_about_abc_s.html
Obj 2
Create social media content using hub and spokes model
Send a bunch of stuff
Read this stuff
Do something different
Might be able to track opens but that is about it
This is a high potential tool, use it for something other than as an electronic bulletin board
Instead of printing and thumb tacking the announcement is emailed:
Attend this
Do this
Talk to this person
Report to
Don’t do
Start doing
Thanks
Work harder
Happy this, that, or the other thing
Great potential for auto responder program – signup and receive a series of emails on a training topic
Ask audience…How does or could your organization use email messaging for training?
Lets…start looking at some of those tools.
Photo – kid assessment
http://ben-evans.com/benedictevans/2014/6/24/imaging
More than 350 million photos per day just to FB (does not include Instagram
http://www.businessinsider.com/facebook-350-million-photos-each-day-2013-9
Students take pictures during training
https://www.polleverywhere.com/multiple_choice_polls/yW2IY3msw2Qe2X1
My students (Personnel) use their smartphones to take pictures during lectures, demonstrations, skills practice, field training exercises, or lab time?
Yes, I see them take pictures
No, I don’t see them take pictures
No, phones are not allowed in class/training
I didn’t know phones could take and send pictures
UPDATE SCREEN SHOT
Discuss why or why not to allow those photos…
Foam pit training exercise photos
Nearly everyone is walking around with a camera … all the time.
In and out of class
How could you use these phones as part of class and education activities.
Specific way to use an image
Interactive image…click on learn more.
Probably other tools like this…
http://www.youtube.com/t/press_statistics
More than 1 billion unique users visit YouTube each month
Over 6 billion hours of video are watched each month on YouTube—that's almost an hour for every person on Earth
100 hours of video are uploaded to YouTube every minute
80% of YouTube traffic comes from outside the US
YouTube is localized in 61 countries and across 61 languages
According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network
Millions of subscriptions happen each day. The number of people subscribing daily is up more than 3x since last year, and the number of daily subscriptions is up more than 4x since last year
Space is wide open for great EMS Video
YouTube … learn anything…
Powerful tool to learn, fine tune, and review skills
125,000+ views of combitube video
Embbed into blog.
Create your own videos, post, add to a class YouTube channel
Screen shots of different types
Immersive (in the action point of view)
Outside action
Over the action (drone)
Is anyone using these in class – Go Pro, Drone?
Observer
Hidden Camera
“Helmet Cam”
Patient Cam
Other?
Ask audience…What training activities are you video recording or could you be?
Skills
Assessments
Presentations
Software processes
Watch as a class, discuss risks, benefits, treatments, etc.
http://youtu.be/mrJRyxS1U7A
Stations, hospitals, clinics, dialysis, etc..
Video-assisted Feedback During CPR: Analysis of Smartphone Video Footage Accurately Classifies Chest Compression Rate
Abstracts for the 2013 NAEMSP Scientific Assembly
Volume 17 / Number 1
January / March 2013
Great video!
Ask audience…What makes great video?
Story, story, story!
Framed and composed
Good lighting
Well-dressed (uniforms)
Somewhere other than a classroom
Short – less than 1 minute, less than 5 minutes
Longer videos break into chunks
Find
Post and share
Incredible tool that is dramatically underutilized.
Record what is happening on your screen - and add audio explanation.
CentreLearn screencasts
Aladetec screencasts
FISDAP screencasts
Easier to create than a screencast.
Record the steps in a process
Remote Instruction and Broadcasting
GoToMeeting – up to 3 ‘people’ free
Live delivery of content.
Can do this very simply with something like Skype.
GoToMeeting and GoToWebinar
Many other live delivery tools.
Ask audience…What makes great video?
Full set of features…voice, screen sharing, text chat, polling
guest speakers, collaborative training for multiple departments
Ask audience… What are specific topics that might be best taught with interactive polling?
An essential part of creating content is storage and accessibility…
Dropbox
Google Drive
Evernote
Amazon Cloud Drive
Other tools to be able to access files from anywhere – no more “dog ate my homework” or I left my USB drive at home or the file is on my other computer.
Screenshot of PDF available through Dropbox…Everyday EMS Tips book???
Assignments
Protocols
SMS messaging, Twitter, Facebook…
Back Channel
Outside Classroom
Inside Classroom
To the cloud
Google Doc
Shared doc for course notes, Rom Duckworth
Google Drive
Multiple authors
Multiple viewers
Mind Mapping
- Laura Cathcart
Ask audience… Is it better to link to content from a spoke or embed on the hub?
The above could link to various examples of pages with embed code.
Changing start time
Resize – proportionally! Please!
Changing start time
Resize – proportionally! Please!
Changing start time
Resize – proportionally! Please!
Since we can’t likely overcome ingrained habits, brain wiring, and addictive behavior how can we be intentional about using in and out of the classroom.
Use as a force for good, rather than a nefarious tool of interrupting and distracting evil.
Responsibility of education programs to teach and model behavior that employers like to see and find desirable – Bill Toon.
What uses do you specifically encourage or discourage?
Lecture
Discussion
Simulation labs
Quizzes
Clinical/ride time?
Communicate – send, receive, notify
Document and archive
Scheduling
Navigation
Already used to:
Exchange text
Watch/create videos
Listen/record audio
Schedule and track
Interact with references
Practice assessments
Navigate
Training activity
Ask audience…What are other activities to use apps in the classroom, lab, or training ground?
Web Browser
Medical and EMS Specific Apps
Other textbooks (example of Google books for needle decompression of an infant)
PA Protocols in app…UPMC EMS Navigator
Looking up drugs – write down 3 meds from previous patients. Look-up and review with classmates.
Use case, PA EMT writes:
“And yes since them I did get the drug app for my tablet since then. What had happened was that we were on the scene of a call and an elderly patient had heavy bleeding and a whole laundry list of medications. A new protocol here is if its a fall, head trauma and they are on blood thinners it's a trauma alert at the hospital now. We couldn't figure out which drug was their thinner. But yea since then I did get the app.”
Med Drills … app names and icons
EMS Today app
Go places
Could do same for EMS Today and EMS Expo
From National EMS Education Standards, AEMT http://www.ems.gov/pdf/811077d.pdf
Also in paramedic standards, http://www.ems.gov/pdf/811077e.pdf
Part of EMS Education Standards
EMS Communication Systems
Communication with Other Healthcare Professionals
2 tips from Steve Whitehead, Remember 2 things video
http://paramedictv.ems1.com/Clip.aspx?key=56B16E7715D8A704
Be polite
Maintain eye contact
Mention EMS1.com 101 things to know app …
Ask audience…Maintaining over time Restricting access
Maintaining over time
Restricting access
Lots of concerns about EMS Education 2.0
My boss would never approve.
I think most social media users just started without asking for permission.
Don’t ask … just do it … as long as in the best interests of your organization.
I am guessing a lot of information is passing your organization by
You don’t have time.
I don’t have time
Nobody has time for more.
Need to think about what you will give up to participate in EMS2.0 *
Hard to be in EMS2.0 and EMS 0.1 at the same time.
I have given up – less general web browsing, listening to as many podcasts as I used to, and I send a lot less email.
Get started with personal accounts
Establish a hub – the organizing point for social media presence
Initiate a few spokes – things like twitter, YouTube channel, Flickr for photos.
Monitor conversation – RSS reader, Twitter Search, Google Alerts
Share and respond – engage with others, without selling
Emulate others best practices – learn from other users, PIO Social Media Boot Camp, free email training program.
Ask questions -