Definition of Planning.
Definition of Success.
SWOT Analysis
Steps of Strategic planning.
Mindset
KPI (Definition & Example)
Measuring Success.
Using KPI to measure success of strategy.
Remember
10. 1- Do What You Do Best
“To be yourself in a world that is
constantly trying to make you
something else is the greatest
accomplishment.”
–Ralph Waldo Emerson
Planning & Measuring Success - Gihan Aboueleish
11. Do What You Do Best
Unapologetic authenticity
Live & work by your own set of core values
(e.g. biz partners)
No one can do what you do – creates your
unique brand/niche
Inner Authority (effortless)
Stop competing & start creating
Planning & Measuring Success - Gihan Aboueleish
12. 2: Take 100% Responsibility
“If you act like a victim, you are
likely to be treated as one.”
--Paulo Coelho
Planning & Measuring Success - Gihan Aboueleish
13. Take 100% Responsibility
Take responsibility for:
What you do
What others do (yes!)
Your attitude (gratitude & look for lesson)
Your thoughts (toward self & others)
Every single situation you find yourself in
Complain vs. Finding Solution (mutually exclusive)
Planning & Measuring Success - Gihan Aboueleish
14. Take 100% Responsibility
Forget luck
Forget what other people are doing
Forget what you are “owed”
Forget all expectations for others
Forget all expectations for what should
happen
Planning & Measuring Success - Gihan Aboueleish
15. Take 100% Responsibility
Stop blaming others
Stop having expectations for others—how do
you manage this in a business?
Planning & Measuring Success - Gihan Aboueleish
16. Take 100% Responsibility
Take responsibility for your attitude in every
situation Relentless positivity (what does
that mean?)
“It can’t be done” “How might we…?”
Your words literally create your reality
Question the status quo AND other people’s
limiting beliefs
Planning & Measuring Success - Gihan Aboueleish
17. 3: Give It All Away
“It is literally true that you can
succeed best and quickest by helping
others to succeed.”
--Napoleon Hill
Planning & Measuring Success - Gihan Aboueleish
18. Giving It All Away
Empathy vs. Defensiveness
Helping others doesn’t lessen your own
contributions
Empowers you AND them
Lack vs. Abundance
Cultivates trust
There’s enough happiness, success and
money to go around
Planning & Measuring Success - Gihan Aboueleish
19. Giving It All Away
True fulfillment has to be about others
Our passions/purposes are others-directed
Find ways to cultivate:
Deliver remarkable content
Offer mentorship/internship opportunities
Don’t miss a chance to give someone a compliment
(don’t be stingy with praise)
Don’t miss an opportunity to say thank you
Planning & Measuring Success - Gihan Aboueleish
20. 4: Lean Into Struggle
“Smooth seas do not make
skillful sailors.”
--African Proverb
“Learn to fail, or fail to learn.”
--Tal Ben-Shahar
Planning & Measuring Success - Gihan Aboueleish
22. Lean Into Struggle
“Named must your fear be before banish it
you can.” --Yoda
Fear of failure/perfectionism (keeps us in
holding pattern)
Fear of confrontation
Fear of disappointing others, e.g. parents
Journey vs. destination
Only via failures that we can ultimately
succeed The best learning comes from
action
Planning & Measuring Success - Gihan Aboueleish
23. Lean Into Struggle
The Perfectionist The Optimalist
Journey as a straight line Journey as irregular spiral
Fear of failure Failure as feedback
Focus on destination (rat racer) Focus on journey & destination
(gratitude in present, hopeful for
future)
All-or-nothing thinking (prevents
action)
“Good enough” thinking (ready, fire,
aim, aim, aim…)
Defensive Open to suggestions/feedback
Fault-finder Benefit-finder (optimist)
Harsh Forgiving (empathic)
Rigid, static Adaptable, dynamic
Planning & Measuring Success - Gihan Aboueleish
24. Lean Into Struggle
Expectations for what “should be” get into
trouble. How can we not be disappointed
when things don’t go to plan? [Psst. They
never do!]
Planning & Measuring Success - Gihan Aboueleish
25. 5: Rest-Based Living
“A man sooner or later discovers that he is
the master-gardener of his soul, the
director of his life.”
--James Allen
Planning & Measuring Success - Gihan Aboueleish
26. Rest-Based Living
Productivity: Chunking Time
4 Ways to Divide Day
Block time – 2-3 tasks/day
Down time – Restorative activities
Face time – Social/discussion/creativity
Sweat time – Exercise/productivity
Planning & Measuring Success - Gihan Aboueleish
27. Rest-Based Living
Productivity: Forced Ranking
Do highest score first
Planning & Measuring Success - Gihan Aboueleish
Item to do Impact on your
business (1-5)
Implementation
Time
1 (slow) - 5 (fast)
Total Score
Write blog 4 3 7
Buy domain 5 5 10
Build affiliates 5 1 6
28. 6: Think Big
“Where success is concerned, people are
not measured in inches, or pounds, or
college degrees, or family background;
they are measured by the size of their
thinking.”
--David Schwartz
Planning & Measuring Success - Gihan Aboueleish
29. Thinking Big
Easier to stay small—certainty/security
Can you learn to take a risk?
Practical Pessimism: Go right to worst-case
scenario and ask, what’s the alternative?
Planning & Measuring Success - Gihan Aboueleish
30. Persistence means commitment and determination. It is a
commitment to finish what you start.
The Power of Persistence
Planning & Measuring Success - Gihan Aboueleish
31. When we are exhausted, quitting, looks good. But winners
endure. Ask a winning athlete. He endures pain and finishes
what he started. Lots of failures have begun well but have not
concluded anything.
Planning & Measuring Success - Gihan Aboueleish
32. Persistence comes from purpose. Life without purpose
is drifting.
A person who has no purpose will never persevere and
will never be fulfilled.
Planning & Measuring Success - Gihan Aboueleish
33. 7. Pride of Performance
Excellence comes when the performer takes pride in
doing his best.
Planning & Measuring Success - Gihan Aboueleish
34. Pride of performance does not represent ego. It represents pleasure with
humility. The quality of the work and the quality and the worker are
inseparable. Half-hearted effort does not produce half results; it produces
no results.
Planning & Measuring Success - Gihan Aboueleish
35. Every thing we do is a self-portrait of the person who does it,
regardless of what the job is, whether
washing cars, sweeping the floor or painting a house. Pride
comes from within, which is what gives the winning edge.
Planning & Measuring Success - Gihan Aboueleish
36. 8: Be a Life-Long Student
“Learning is not attained by chance, it must be
sought for with ardor and attended to with
diligence.”
–Abigail Adams
Planning & Measuring Success - Gihan Aboueleish
37. Review: 8 Success Principles
1. Do what you do best
2. Take 100% responsibility
3. Give it all away
4. Lean into struggle
5. Rest-based Living
6. Think big
7. Be a life-long learner
Planning & Measuring Success - Gihan Aboueleish
38. “To live is the rarest thing in the world.
Most people exist,
that is all.”
--Oscar Wilde
Planning & Measuring Success - Gihan Aboueleish