14. Niche - People Who Are Similar In..
ā¢ Problems - Lose weight, make money, ļ¬nd a date
ā¢ Interests - Learn guitar, piano, photography, wine
ā¢ Geographic - Thailand, California, Los Angeles
ā¢ Language - Spanish, French, Indonesian
22. ā¢ Too Wide = High Competition
ā¢ Too Narrow = Not Enough Traļ¬c
ā¢ Lots of products to promote
ā¢ Popular in developed countries
ā¢ Avoid declining niche markets
31. Types of Content
Text
Latest news,
āhow-toā articles,
reviews.
Video
Tutorials, lessons,
YouTube.
PDF
āHow-toā
information, free
or paid.
Themes
Invoices, CMS,
PowerPoint,
Keynote.
Tools
Software, apps.
scripts, web tools.
32. Types of Content
ā¢ Text - Latest news, āhow-toā articles, reviews.
ā¢ Video - Get traļ¬c from YouTube.
ā¢ PDF - Content in a document.
ā¢ Themes - Invoices, CMS, PowerPoint
ā¢ Tools - BMI Calculator, Price comparison script
33. Free or Paid
ā¢ Free is not the only way
ā¢ Too dependent on Google & ads / aļ¬liate income
ā¢ I prefer paid content
ā¢ Enlist aļ¬liates, faster & more direct income
ā¢ Depends on the niche market, and the monestization
strategy
34. Types of Niche Websites
Content LeadGen UGC Tools
Blogs
Minisites
MembershipāØ
sites
Paid Ebooks
Data Feeds
API
Storefront
Optin page
Email marketing
User-generated āØ
content
Forums, classiļ¬eds, āØ
listings, etc
Software, app,
templates
35. Blog or Minisite?
ā¢ Blog
ā¢ For hyperactive niches
ā¢ Constant updates, access to news
ā¢ Quantity matters
ā¢ Minisites
ā¢ For evergreen niches
ā¢ Less updates, focus on non-news content
ā¢ Quality matters
38. nichify.net
ā¢ All-in-one niche website building
ā¢ Single dashboard, multiple sites
ā¢ Built-in email autoresponders, optin forms, SEO tools
39. SiteBuildIt
ā¢ Old platform, new WordPress version
ā¢ Pro: Lots of tips and tutorials on niche marketing
ā¢ Cons: Slow to use, lots of
40. Installing Wordpress
ā¢ Get domain name and hosting
ā¢ www.hostgator.com
ā¢ Domain must contain your keywords
ā¢ Download & install WordPress
ā¢ www.WordPress.org
41. Pro Themes
ā¢ Get a premium theme
ā¢ www.themeforest.net
ā¢ Clean layout, no distractions
ā¢ Do not put ads just yet
43. Write Related SEO Content
ā¢ Keyword Based Content
ā¢ Google Keyword Planner
ā¢ www.google.com/sktool
ā¢ 30 ā 40 Content Pages
ā¢ 300-500 Words Per Page
44. Write Related SEO Content
ā¢ Use mindmap software
ā¢ www.lucidchart.com
ā¢ Develop complete site structure
ā¢ Primary Keyword - Homepage
ā¢ Categories & keyword groups
45. Write Related SEO Content
ā¢ 30 ā 40 Content Pages
ā¢ 300-500 Words Per Page
ā¢ Categories and Sitemap
46. Write SEO Content
ā¢ One Keyword Per Page
ā¢ Use Keyword in Title
ā¢ Use Keyword In Content
ā¢ Use Keyword in Internal Link