Does your website have a responsive mobile version? Even though mobile devices have been about many years, not all companies and business owners have adopted fully functional and responsive mobile versions. Not every company may rely on traffic coming from mobile device users and developing a fully functional, responsive mobile version, can require extra resources. So while it is understandable that not all businesses may have a mobile-friendly website, the latest upcoming changes, suggested by Google, are about to change the way business owners think. Google has recently leaked information which shows all websites with a responsive mobile version are going to receive bonus ranking points.

1. Presented by Ivan Yordanov
Websites with a responsive mobile version will
very soon gain a huge advantage in Google
ranking
Go Live UK Ltd
52 Great Eastern Street
London, EC2A 3EP
www.goliveuk.com
Е. info@goliveuk.com
T. 020 77299 330
F. 087 00941 053

2. Does your website have a responsive mobile version? Even though mobile
devices have been about many years, not all companies and business
owners have adopted fully functional and responsive mobile versions. Not
every company may rely on traffic coming from mobile device users and
developing a fully functional, responsive mobile version, can require extra
resources. So while it is understandable that not all businesses may have a
mobile-friendly website, the latest upcoming changes, suggested by Google,
are about to change the way business owners think. Google has recently
leaked information which shows all websites with a responsive mobile
version are going to receive bonus ranking points.
Address: Go Live UK Ltd, 52 Great Eastern Street, London, EC2A 3EP
www.goliveuk.com, Е. info@goliveuk.com, T. 020 77299 330, F. 087 00941 053
Page |2

3. It is the next natural step. Today the majority
of people use mobile devices to browse the
Internet. Google always strives to show the
most useful and meaningful content to
users. Therefore, it makes perfect sense
that they will prioritise showing websites,
offering a well-made responsive mobile
version.
Address: Go Live UK Ltd, 52 Great Eastern Street, London, EC2A 3EP
www.goliveuk.com, Е. info@goliveuk.com, T. 020 77299 330, F. 087 00941 053
Page |3
Why does Google care about the responsive
mobile versions of websites?

4. Address: Go Live UK Ltd, 52 Great Eastern Street, London, EC2A 3EP
www.goliveuk.com, Е. info@goliveuk.com, T. 020 77299 330, F. 087 00941 053
Page |4
No, it cannot, it can only help you. The desktop version of your website is
completely separate from your responsive mobile version. When a visitor opens
your website from a mobile device, if your website does not offer a responsive
mobile version, the page will simply not fit on the screen. This can be
detrimental, even if your business strategy does not rely on mobile traffic.
Studies show that more than 67.6% of users shop from their mobile device so
there might be quite a few customers you miss out on, unless your website has
a responsive mobile version.
Can mobile optimisation hurt the desktop
performance of my website?

5. Page |5
Address: Go Live UK Ltd, 52 Great Eastern Street, London, EC2A 3EP
www.goliveuk.com, Е. info@goliveuk.com, T. 020 77299 330, F. 087 00941 053
Do not worry! Most Internet users are
unsure of what qualifies as a responsive
mobile version, especially when it comes
to the opinion of Google. Simply put, any
website that can be easily browsed with
mobile devices can be classified as
mobile-friendly. Google, however, tends to
be a bit more strict.
How do I know if my website has a
responsive mobile version?
When examining a website, the Google algorithms take a wide variety of factors into account – page
loading speed, size, images, scripts, the amount of plugins used and more. Manually checking any
website for responsive mobile version can be pretty daunting and therefore a lot of owners opt to not
bother. However, times have changed. Everyone now needs to take a good look at how responsive
their page is. If you are interested in checking if your website offers a proper responsive mobile
version, you can make use of this free website analysis tool. While not completely focused only on
mobile-friendliness, it has one of the greatest website evaluation toolkits available and is absolutely
free.

6. Address: Go Live UK Ltd, 52 Great Eastern Street, London, EC2A 3EP
www.goliveuk.com, Е. info@goliveuk.com, T. 020 77299 330, F. 087 00941 053
Page |6
My website does not offer a responsive mobile
version, should I be worried?
Yes and no. Even though Google will not penalise desktop-only focused websites, all of
those that are properly mobile responsive will gain a boost in their search engine
positions. So ask yourself this – do your competitors have а responsive mobile version
already? Have you checked them out recently? If you are unsure of their situation, you
can make use of this website analysis tool and see how they compare. Knowing what
the competition is doing is always handy in all business areas!

7. What steps can I take to make my website
more mobile-friendly?
Firstly, evaluate how well your website performs on mobile devices. This means
taking into account all screen resolutions and sizes. Then make sure that the code
and content are optimised properly. Having a good, responsive mobile version of your
website is not a one-time deal. Every single time a new page or piece of content goes
live, it needs to get checked and its mobile compatibility verified. While it can sound
tedious, it soon will allow you to pull ahead of the competition in terms of Google
positions. If you or your team lack the means or time, you can always turn to us for
advice. The Go Live UK mobile website development experts have created and
optimised numerous websites in their over 20 years of experience and are always
happy to help with suggestions. Click here to contact us to get an evaluation and help
in the creation of a good, responsive mobile version, for your business website.
Address: Go Live UK Ltd, 52 Great Eastern Street, London, EC2A 3EP
www.goliveuk.com, Е. info@goliveuk.com, T. 020 77299 330, F. 087 00941 053
Page |7

8. Thank You
Go Live UK Ltd
52 Great Eastern Street
London, EC2A 3EP
www.goliveuk.com
Е. info@goliveuk.com
T. 020 77299 330
F. 087 00941 053