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Google+: A Guide for Brands
"Our goal with Google+ is to make sharing on the
    web like sharing in real life, as well as to
 improve the overall Google experience. Circles
    let you choose with precision who you are
sharing with. Not surprisingly this has been very
   well received, because in real life, we share
     different things with different people.“

                                      Larry Page
Google+: Overview


Features:

1. Circles

2. Huddle

3. Sparks

4. Hangout
Google+: Circles
Circles makes it easy to put your friends from Saturday night in one circle, your
parents in another and your boss in a circle all on his own – just like in real life.
Google+: Huddle
Huddle is Google+ version of group chat.
Google+: Sparks
Sparks is the Google+ version of a delicious style bookmarking tool
                    with search functionality.
Google+: Hangout
Hangouts enables video chat between groups.
             Skype for teens?
Instant Upload
 Upload photos from your mobile.
         Like Instagram.
Some Facts


             10 million users

    1 billion pieces of content shared

           73% male, 27% female

Top three professions: Engineer, Designer,
                Developer

  8% of traffic comes from San Francisco

Nepal ranks ahead of UK in terms of traffic
G+ map of the world




Source: FindPeopleOnPlus
G+ related buzz terms




Source: Sysomos
What’s a brand to do?


"Please note that we are still actively closing profiles
 that are being used by businesses today. Stay engaged
on Google+ with your personal account and continue to
 send us your excellent feedback. We'll continue to be
very proactive in communicating with everyone around
               our plans for businesses.“

                       Google+
Register here today

      http://bit.ly/pFaV9t




     http://bit.ly/pFaV9t
Hasn’t stopped some brands
News Media on G+
Early Adopters on G+
5 things to do now?


1. Branded urls

2. Import Facebook & Twitter

3. Dashboard

4. Integrate +1

5. Chrome Extension
1. Branded url

      Google+ does not enable you to create a branded url, this tool below can
     help do that for you when you do have a business profile. So you can then
                    feature your url this way, plus.google.com/nike




                                  Gplus.to




Source: Mashable
2. Import Facebook fans

                  Import your Facebook and Twitter fans using export.ly by
                               extracting your data to Excel.




                                   Export.ly
Source: blog.webdistortion.com
Import Facebook stream

                         Import your Facebook stream into Google+




                                     Export.ly
Source crossrider/com/install/519-google-facebook
3. Google Dashboard

                   Check key stats such as +1 on your Google account.




Source: google.com/dashboard
4. Integrate +1

                            Integrate +1 into your site now.
       1 billion pieces of shared content in two weeks should not be ignored.




                                  Export.ly
Source: Mashable
5. Add G+ Count

                          Add notifications to your Chrome browser.




Source: https://chrome.google.com/webstore/detail/dcdelcombiokflhgdlmdcfbdfogaplij#
Thank you

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Google+ guide for brands

  • 1. Google+: A Guide for Brands
  • 2. "Our goal with Google+ is to make sharing on the web like sharing in real life, as well as to improve the overall Google experience. Circles let you choose with precision who you are sharing with. Not surprisingly this has been very well received, because in real life, we share different things with different people.“ Larry Page
  • 3. Google+: Overview Features: 1. Circles 2. Huddle 3. Sparks 4. Hangout
  • 4. Google+: Circles Circles makes it easy to put your friends from Saturday night in one circle, your parents in another and your boss in a circle all on his own – just like in real life.
  • 5. Google+: Huddle Huddle is Google+ version of group chat.
  • 6. Google+: Sparks Sparks is the Google+ version of a delicious style bookmarking tool with search functionality.
  • 7. Google+: Hangout Hangouts enables video chat between groups. Skype for teens?
  • 8. Instant Upload Upload photos from your mobile. Like Instagram.
  • 9. Some Facts 10 million users 1 billion pieces of content shared 73% male, 27% female Top three professions: Engineer, Designer, Developer 8% of traffic comes from San Francisco Nepal ranks ahead of UK in terms of traffic
  • 10. G+ map of the world Source: FindPeopleOnPlus
  • 11. G+ related buzz terms Source: Sysomos
  • 12. What’s a brand to do? "Please note that we are still actively closing profiles that are being used by businesses today. Stay engaged on Google+ with your personal account and continue to send us your excellent feedback. We'll continue to be very proactive in communicating with everyone around our plans for businesses.“ Google+
  • 13. Register here today http://bit.ly/pFaV9t http://bit.ly/pFaV9t
  • 17. 5 things to do now? 1. Branded urls 2. Import Facebook & Twitter 3. Dashboard 4. Integrate +1 5. Chrome Extension
  • 18. 1. Branded url Google+ does not enable you to create a branded url, this tool below can help do that for you when you do have a business profile. So you can then feature your url this way, plus.google.com/nike Gplus.to Source: Mashable
  • 19. 2. Import Facebook fans Import your Facebook and Twitter fans using export.ly by extracting your data to Excel. Export.ly Source: blog.webdistortion.com
  • 20. Import Facebook stream Import your Facebook stream into Google+ Export.ly Source crossrider/com/install/519-google-facebook
  • 21. 3. Google Dashboard Check key stats such as +1 on your Google account. Source: google.com/dashboard
  • 22. 4. Integrate +1 Integrate +1 into your site now. 1 billion pieces of shared content in two weeks should not be ignored. Export.ly Source: Mashable
  • 23. 5. Add G+ Count Add notifications to your Chrome browser. Source: https://chrome.google.com/webstore/detail/dcdelcombiokflhgdlmdcfbdfogaplij#