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Publishing, Publishers, and
Authors: What you need to
know about Creative
Commons.

                 Greg Grossmeier
        greg@creativecommons.org
<Disclaimers>
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
What is Creative Commons?
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Reduce Transaction Costs
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Some rights reserved: a spectrum.



    Public                        All Rights
    Domain                        Reserved




least restrictive        most restrictive
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
52
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
<rdf:RDF xmlns="http://creativecommons.org/ns#"

        xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#">

<License rdf:about="http://creativecommons.org/licenses/by-sa/3.0/nl/">

   <permits rdf:resource="http://creativecommons.org/ns#Reproduction"/>

   <permits rdf:resource="http://creativecommons.org/ns#Distribution"/>

   <requires rdf:resource="http://creativecommons.org/ns#Notice"/>

   <requires rdf:resource="http://creativecommons.org/ns#Attribution"/>

   <permits rdf:resource="http://creativecommons.org/ns#CommercialUse"/>

   <permits rdf:resource="http://creativecommons.org/ns#DerivativeWorks"/>

   <requires rdf:resource="http://creativecommons.org/ns#ShareAlike"/>

 </License>

</rdf:RDF>
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
What browsers see.                      What humans see.




         RDFa Primer - Bridging the Human and Data Webs
             http://www.w3.org/TR/xhtml-rdfa-primer/
Metadata?
The hardest part of
promoting any
work?
Discoverability
Metadata
      =
Discoverability.
People search for CC-licensed works.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
But...

More Importantly
Reduce your own
transaction costs.
flickr: 183,511,277 photos
   (51,536,772 not NC)
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Wikimedia Commons: 10,132,185
         (ALL not NC)
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
http://commons.wikimedia.org/wiki/Human_body_diagrams
http://commons.wikimedia.org/wiki/Human_body_diagrams
Burning Questions
NonCommercial
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
?   “Commercial”
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
“...in any manner that is
primarily intended for or
directed toward commercial
advantage or private
monetary compensation.”
~2/3 of all CC licensed content
Defining NonCommercial Study

   http://wiki.creativecommons.org/Defining_Noncommercial
Copyright Education
Only 1 in 5 creators say that
any of the works they have
created in the last 12 months
are copyrighted.
Nearly 8 in 10 content users
say that none of the works
they have used in the last 12
months are copyrighted, or
they are “not sure.”
“CCFF”
Commercial
      Or
Not Commercial?
Commercial or Not Commercial?

“not-for-profit organization uses work
on its site, organization makes enough
money from ads to cover hosting costs”

Creators: 59.2
Users: 71.7

(1 – 100, 1 = completely NonCommercial, 100 = completely Commerical)
Figure 13: Ratings of Commercial Use by Creators and Users: Scenarios Related to Uses Involving Money
Figure 15: Ratings of Commercial Use by Creators and Users: Scenarios Related to Uses by Organization
Figure 16: Ratings of Commercial Use by Creators and Users: Scenarios Related to Uses with Charitable Purposes
Figure 12: Ratings of Commercial Use by Creators and Users: Scenarios Related to Uses by Individual
Figure 17: Ratings of Commercial Use by Creators and Users (Anchor Point Exercise)
In Sum
It is (unfortunately)
    lacking clarity.
If you must, be clear.
http://ocw.mit.edu/terms/
Best Practices
Books under a CC license
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
MIT Press
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
Publishing, Publishers, and Authors: What you need to know about Creative Commons.
http://wiki.creativecommons.org/Marking/Creators
Use of others' images
“Yangtze River” by Greg Grossmeier
(http://www.flickr.com/photos/grggrssmr/5218192252/), available
under a Creative Commons Attribution ShareAlike 3.0 license
(http://creativecommons.org/licenses/by-sa/3.0/).
“Yangtze River” by Greg Grossmeier, available under a
Creative Commons Attribution ShareAlike 3.0 license.
http://wiki.creativecommons.org/Marking/Users
What is your use case?

      Greg Grossmeier
  greg@creativecommons.org
What is your use case?

      Greg Grossmeier
  greg@creativecommons.org
Attributions
   “Sunset Agta Beach Resort - Biliran Philippines” - Leodb -
    CC BY SA 3.0
   “Going Over the Waterfall” - Bo Nielsen - CC BY SA 2.0

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