Mira Road | Call Girls Service Mumbai | โน,9500 Pay Cash 9833325238 Free Home ...
ย
Sponsorship Presentation [3]
1. Worldwide Television Brand Exposure
& Formula 1 VIP Hospitality Opportunity
ยง Presented by Grand Prix Tours
1
2. Presentation Agenda
ยง Formula 1 Overview
ยง Introduction
ยง Sponsorship Opportunity
ยง Media Exposure
ยง Budget Menu
ยง Valuation
ยง Benefits
ยง Steps to Sponsorship
ยง Contact Information
2
3. Formula 1 Overview
ยง The premiere global motor racing series since 1950.
ยง The biggest annual sporting event on television.
ยง One of the most popular sports in the World.
ยง A unique global sponsorship platform
ยง 580 million unique viewers per year, 49% of Formula 1 viewers are
aged 35-55, and 31% age 25-34
ยง Average 204 million unique viewers per race
Attracting Upscale Consumer Market & Biz oriented Audiences
3
4. Formula 1 is Global and Local
n Australia
n Malaysia
n Bahrain
n Spain
n Monte Carlo
n Turkey
n England
n France
n Germany
n Turkey
n Europe (Valencia)
n Belgium
n Italy
n Singapore
n Japan
n China
n Brazil
n Abu Dhabi
4
5. Introduction - Grand Prix Tours
n Producing elite motor sport racing tours and programs since 1983.
n Unique pre-race driver interviews held in elegant locations with live
audiences of exclusive dinner guests. Past drivers include:
ยง Jenson Button Fernando Alonso
ยง Mark Webber Sebastian Vettel
ยง Adrian Sutil Sebastian Bourdais
ยง Jarno Trulli Giancarlo Fisichella
ยง Nelson Piquet Jr.
n Internationally recognized and award winning race commentator:
ยงPeter Windsor, Motor Sport Journalist and SPEED TV Commentator
n Exclusive insider racing content of interest to Formula 1
racing enthusiasts
5
6. Introduction โ Inside Grand Prix
n โInside Grand Prixโ is a Formula 1 focused television show, globally
broadcasted in 27 countries
n Each show has seven segments from insider, technical information
to personal driver interviews
n Broadcasts are 30 minutes, televised immediately before each Grand
Prix
n The show is distributed worldwide, reaching 44 million viewers per
show
n Multi-language is available (English, German, Mandarin, others upon
request)
n โInside Grand Prixโ is created and produced by RTV since 2002
Grand Prix Tours has partnered with RTV to film its Driver Talk
Shows. Two-minutes of each Driver Talk Show will then air in a new
segment in every episode of Inside Grand Prix.
6
7. Sponsorship Opportunity
n International Broadcast
& Internet Media
n Hospitality/VIP Entertainment Click to Start Video
n Activation
n Race and Paddock Club Tickets
n Hotel accommodations and
exclusive transfers
n Media measurement
7
8. Sponsorship Opportunity
Prime Components -- Media
n 2 minutes of brand exposure on a new segment of Inside Grand Prix
aired immediately before each Formula 1 race, for a total season
brand-exposure of 36 minutes
n Prominent display of company logo or product on the driver talk
show backdrop
n Each show will broadcast in 27 countries to an audience of 44
million viewers
n A new segment will be filmed for each of the 18 episodes of Inside
Grand Prix for a total season brand-exposure of 36 minutes
n Immediate broadcast quality upload of entire 20-minute Driver Talk
Show to Internet Broadcast Distribution website: TV-Paradise
n Immediate broadcast on GP-Tours Microsite (entire 20-minutes)
n Media metrics provided after each airing
8
9. Sponsorship Opportunity
Prime Components โ Promotion
n Mention in Press Releases Grand Prix Tours and RTV Press Releases
n Logo with website link in sponsor area of Driver Talk Show webpage
(entire racing season)
n Home page and sub page banners ads/links on gptours.com, and
insidegrandprix.com
n Data capture โ opt-in email registrants
n Immediate upload of entire 20 minute Driver Talk Show to company
website
n Right to use microsite URL in company ads & promotions
9
10. Sponsorship Opportunity
Prime Components โ Activation
n Product display and/or giveaway available at each event
n Opportunity to build stage and feature different flooring in each country
10
12. Budget Menu
Media & Hospitality Package $1,200,000
n Twenty (20) minutes of company logo and/or product prominently placed on
backdrop of Driver Talk Show during live taping
n Two (2) minutes of Driver Talk Show featuring branded backdrop will air on
Inside Grand Prix
n A total of eighteen (18) new episodes of Inside Grand Prix will air
immediately before each Formula 1 race for a total of thirty-six (36)
internationally televised, branded minutes
n 25 VIP tickets will be provided to each live taping
n Activation (product display, giveaway) opportunity at each venue
n Media metrics will be provided the week after each show airing
12
14. Budget Menu
Optional Components
n Race Tickets At Cost
n Paddock Tickets At Cost
n Hotel Accommodations & Transfers
Discount on Grand Prix Tours published rates for guest of:
5-10 (5%)
11-15 (7%)
(Private Tour) 16-20 (10%)
(Private Tour) 21-50 (12%)
n Presenting Sponsor of Inside Grand Prix (US only)
40 Seconds of branding per show, 3 reruns, 18 shows
(rate dependant on US exchange rate) $180,000
n 3 x 30 Seconds Television Ad Spots During Inside Grand Prix $175,000
14
15. Valuation โ Inside Grand Prix Driver Talk Show
Inside Grand Prix
Speed TV Media Value of
:30 Sec
:30 Sec Spot Inside Grand Prix
Brand Exposure
CPM $14.75 CPM $3 CPM $7.60
15
16. Benefits
n Reach 44 million viewers within 27 countries 18 times in 2009
n Experience-rich brand exposure (2 minutes per show)
n Highly visible company logo or product featured on talk show
backdrop
n Local and Global television audience appeal
n VIP tickets to each live Driver Talk Show taping
n Onsite activation opportunity with upscale consumer & Biz-oriented
audiences
n Company and/or product exposure preceding every Formula 1 race
in 2009
n Exceptional Value โ 36 minutes of guaranteed Internationally
televised brand exposure (more minutes than the majority of brands
that sponsor Formula 1 teams)
16
17. Steps to Sponsorship
1. Select sponsorship components from Budget Menu
2. Contact Brian Turner with questions and/or selections
3. Receive and sign a Letter of Intent (LOI)
4. Incentive: signing LOI by Jan 15th entitles sponsor to a (7 night)
bonus meeting on Le Ponant during 2009 Monaco Grand Prix
5. Review and sign contract
6. Execute contract during Formula One season 2009
17
18. Thank you for your consideration
ยง Contact:
Brian Turner
Stefanucci & Turner
+1 714-969-2540
stefturn@verizon.net
18