Personal Information
Organization / Workplace
Finland Finland
Occupation
Vice President, Head of Global Communications
Industry
Technology / Software / Internet
Website
http://www.tieto.com
About
I am passionate about insight based customer centric business development. Deploying modern marketing and improving the effect of marketing and communications activities and hence the prestige of the function in the lead to revenue process are challenges that keep me going.
My areas of specialty include brand and reputation management, change management and communications, B2B marketing, product and solution marketing, go-to-market process – enforcing collaboration between offering development, sales and marketing, as well as marketing competence and organization development. Integrated approach to marketing and communications is close to my heart.
Tags
communications
social media
ambassadors
leadership
ecosystems
marketing
through leadership
employer image
työnantajaimago
some
project management
project days
stakeholder
project
reaaliaikaisuus
markkinointiautomaatio
b2b ostokäyttäytyminen
markkinointi
See more
Presentations
(6)Personal Information
Organization / Workplace
Finland Finland
Occupation
Vice President, Head of Global Communications
Industry
Technology / Software / Internet
Website
http://www.tieto.com
About
I am passionate about insight based customer centric business development. Deploying modern marketing and improving the effect of marketing and communications activities and hence the prestige of the function in the lead to revenue process are challenges that keep me going.
My areas of specialty include brand and reputation management, change management and communications, B2B marketing, product and solution marketing, go-to-market process – enforcing collaboration between offering development, sales and marketing, as well as marketing competence and organization development. Integrated approach to marketing and communications is close to my heart.
Tags
communications
social media
ambassadors
leadership
ecosystems
marketing
through leadership
employer image
työnantajaimago
some
project management
project days
stakeholder
project
reaaliaikaisuus
markkinointiautomaatio
b2b ostokäyttäytyminen
markkinointi
See more