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Lean Product Development

A brief overview on we launched Meddy out of a class room project. How we quickly built prototypes and frequently talked to customers and iterated over the product. Importance on lean and iterative development and figuring out how our people currently solving that problem.

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Lean Product Development

  1. 1. meddy 1 Find Best Doctors in Qatar
  2. 2. 2 Brief History of Meddy Product Evolution Tech Stacks Lean Product Development Challenges Tools and Frameworks Lessons Learned
  3. 3. Team 3 Haris Aghadi Product Management, Online Marketing Abdulla Alkhenji Web Development, Information Security
  4. 4. Brief History 4 • Started as a class project at CMU in Spring 2014 • Original Idea: LinkedIn for Doctors • Why: We didn’t like doctors here • We observed that our parents kept talking about doctors and clinics • Finding a good doctor was always a top concern for them • Lot of new expats in the country • Beta launched on June 2014 • Product launched on September 2014 • Around 400 Doctors from 70 clinics
  5. 5. Product Select a Specialization Choose a Doctor Send Booking Request
  6. 6. Product Evolution 6
  7. 7. Iteration 1 7 Photoshop Mockup Adwords and Fb Ads
  8. 8. Iteration 2 8 - Bootstrap - HTML/CSS - JS
  9. 9. Iteration 3 9 - Bootstrap - HTML/CSS - JS - Google Forms
  10. 10. Iteration 4 10 - Bootstrap - HTML/CSS - JS - Google Forms - Django - Sqlite 3 - AWS
  11. 11. Tech Stack
  12. 12. vs ‣ Bored with Rails ‣ Both have a strong community ‣ Didn’t like Ruby Syntax ‣ Python has a clean syntax that resembles English ‣ Ruby is implicit and Python is explicit. ‣ Django has a built-in CMS!
  13. 13. Lean vs Waterfall
  14. 14. Lean vs Waterfall
  15. 15. Lean vs Waterfall ‣ Quicker release cycle ‣ More customer feedback driven ‣ More intense and rapid product development ‣ Eliminate waste whenever possible
  16. 16. Challenges ‣ Getting Data from SCH ‣ Learning Django and launching the product in 6 weeks! ‣ Deploying Django app on AWS ‣ Deprecated Features ‣ Growing a marketplace startup ‣ Doing lean with only 3 people ‣ SEO for a new site
  17. 17. Communication Tools Before After
  18. 18. Collaboration & Task Management
  19. 19. Design
  20. 20. Reporting & Analytics
  21. 21. Dev Ops
  22. 22. SEO
  23. 23. Email, Blogging, Social sharing
  24. 24. Lessons Learned 24 Talk to customers before start building anything. Figure out how they are currently solving the problem Don’t jump to coding immediately. Build the product on something you’re already familiar with. Ship Fast; Ship Early; Iterate Quickly. Don’t build what you can build, but what needs to be build. Don’t reinvent the wheel.
  25. 25. Questions Contact: haris@meddy.co 25

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