2. C O L O U R
S C H E M E
• The colour scheme in this
Digipak is white and pink.
This is good because it
appeals to the audience
especially the females as
women are usually
associated with pink.
3. F O N T
• The font on the digipak is
very basically small and
simple as it takes up the
centre of the album so that
you immediately
understand that it is his
album. This appeals to the
audience as it is very easy
on the eye.
4. H O W I S T H E
S T A R
P O R T R A Y E D
• In this particular album
artwork there is no sign of
the artist anywhere in the
digipak, this is a negative
because without a shot
such as a close up the
audience wont recognise
this specific album straight
away.
5. I C O N O G R A P H I C
O F T H E G E N R E
• This is iconographic of the
genre which is Hip-hop/R&B
due to the colours and
symbols used in the album
artwork, this is because they
all link to the theme of love
as some of the symbols have
hearts and with a pinkish
tone, this appeals to the
audience as they can
understand the theme of
love.