Why enterprises needs a community manager!

1. © 2014 Joachim Haydecker - http://haydecker.de
Hi!
Nice to see you.
Now 45
minutes
commercials
for . .

2. © 2014 Joachim Haydecker - http://haydecker.de
the
Community
Manager!

3. © 2014 Joachim Haydecker - http://haydecker.de
Joachim Haydecker
IT-Consultant, Projektmanager, Trainer and Coach
Social [ Business :: Networks :: Learning ]
The guy above works as
consultant and develops
Concepts for the successful
Implementation of
Social Business
in enterprises.
He also works as a senior
analyst for crisp reserach

4. © 2014 Joachim Haydecker - http://haydecker.de
Community
Manager
platform
processes
employees culture
Money
What does an
enterprise need for the
successful
implementation of
SocBiz?

5. © 2014 Joachim Haydecker - http://haydecker.de
On the way
to my
customers in
our firm!

6. © 2014 Joachim Haydecker - http://haydecker.de

7. © 2014 Joachim Haydecker - http://haydecker.de
Bringing the
idea of SocBiz
to my
colleagues . . .

8. © 2014 Joachim Haydecker - http://haydecker.de
t
# colleagues
From this point
it doesn‘t work
without SocBiz
In most
enterprises
SocBiz stops
here!!!

9. © 2014 Joachim Haydecker - http://haydecker.de

10. © 2014 Joachim Haydecker - http://haydecker.de
People
Organization
Activation
Culture / Teams
Management
Processes
Rules
Qualification
Integration
Workflows
Technology
Platform/Tools
System-
integration
Databases

11. © 2014 Joachim Haydecker - http://haydecker.de
People
Organization
Activation
Culture / Teams
Management
Processes
Rules
Qualification
Integration
Workflows
Technology
Platform/Tools
System-
integration
Databases

12. © 2014 Joachim Haydecker - http://haydecker.de
Menschen
Organisation
Aktivierung
Kultur / Teams
Management
Prozesse
Regeln
Qualifizierung
Integration
Workflows
Technologie
Plattform/Tools
Systemintegrati
on
Datenbanken

13. © 2014 Joachim Haydecker - http://haydecker.de

14. © 2014 Joachim Haydecker - http://haydecker.de

15. © 2014 Joachim Haydecker - http://haydecker.de
How can I
explain my boss
what a
Community
Manager is
doing?
Change-
manager
Project
manager
Community
manager

16. © 2014 Joachim Haydecker - http://haydecker.de
Business-
Integrator

17. © 2014 Joachim Haydecker - http://haydecker.de
Strate-
gy
Further
Dev.
Content
s
Modera
-tion
Actions
Net-
workin
g
User
Busi-
ness

18. © 2014 Joachim Haydecker - http://haydecker.de
This guy is
what we are
looking for!

19. © 2014 Joachim Haydecker - http://haydecker.de
Basics Analytics
Control Law
Concepts Launch
Content-Prod. Methods
If you have questions
about qualification
please call.

20. © 2014 Joachim Haydecker - http://haydecker.de

21. © 2014 Joachim Haydecker - http://haydecker.de
???

22. © 2014 Joachim Haydecker - http://haydecker.de

23. © 2014 Joachim Haydecker - http://haydecker.de