Yahoo was founded in 1994 by two Stanford University students as a hobby to keep track of their personal interests on the internet. It grew rapidly and was funded by major investors in 1995. By 1999, Yahoo had over 120 million users and generated revenue through advertising, commerce, and business services. Despite the dot-com crash in 2000, Yahoo adapted by focusing on essential services for consumers and pursuing strategic partnerships and acquisitions.

1. INTERNET INDUSTRY CASE STUDY ON INTERNET MONEY MAKERS PRESENTED BY NURHAZMAN ABDUL AZIZ http://haxmanz.cjb.net MGMT 300 INNOVATION & E-COMMERCE NURHAZMAN ABDUL AZIZ (2666182) UNIVERSITY OF WOLLONGONG

2. Do You Know Any Companies That Related To The Internet Industry ? There is a number out there !! Some examples of companies which started off as search engines Name 5 of them. MGMT 300 INNOVATION & E-COMMERCE NURHAZMAN ABDUL AZIZ (2666182) UNIVERSITY OF WOLLONGONG

7. Rupert Murdoch: ... In the era of hundreds of channels, global branded networks are powerful draws and can ... Is an important consumer segment, with incalculable impact on the global economy ... By Johnnie L. Roberts Newsweek International ‘ Simple yet, a power marketing innovative tool’ MGMT 300 INNOVATION & E-COMMERCE NURHAZMAN ABDUL AZIZ (2666182) UNIVERSITY OF WOLLONGONG What Yahoo Stands For Innovation In Global Branded Network Do You Know is an acronym for " Y et A nother H ierarchical O fficious O racle ! "

8. PRODUCTS SERVICES INTERNET CAREERS ELECTRONIC PUBLISHING ELECTRONIC ADVERTISING INFORMATION MGMT 300 INNOVATION & E-COMMERCE NURHAZMAN ABDUL AZIZ (2666182) UNIVERSITY OF WOLLONGONG Business Models 6 Business Models In An Internet Business Model Innovation in “ A key to business success is to model what's already working.” by Kevin Bramlett

9. Yahoo! began as a student hobby started their guide in a campus trailer in February 1994 as a way to keep track of their personal interests on the Internet they were spending more time on their home-brewed lists of favorite links than on their doctoral dissertations When the categories became too full, they developed subcategories and the core concept behind Yahoo! was born. Do You Know? MGMT 300 INNOVATION & E-COMMERCE NURHAZMAN ABDUL AZIZ (2666182) UNIVERSITY OF WOLLONGONG Business Models Evolution In Yahoo! Innovation Innovation in

11. Fitting the lifestyles of the mobile consumer : MGMT 300 INNOVATION & E-COMMERCE NURHAZMAN ABDUL AZIZ (2666182) UNIVERSITY OF WOLLONGONG Business Models What Do Yahoo Have & Offers Innovation in Yahoo! offers an increasing array of essential, personalized, localized and timely information on wireless devices, including wireless phones, two-way pagers and personal digital assistants. Committed to extending content and services beyond the desktop, Yahoo! has the largest global mobile audience and the greatest breadth of wireless products and services of any Web content provider

12. Yahoo! Used to a small company, started off as a hobby. Yet, today, still one of the successful Internet Company, and makes thru the stock index exchange in the Wall Street Riding the rough economy wave in 2000. Investors saw prospective milestones ahead, staring to invest. Firms like Apple Computers, Atari, Oracle & Cisco Systems What is the secret? Do You Know? Thanks, they posted me their 1999, 2000 & 2003 the Stockholder’s Report last Monday. MGMT 300 INNOVATION & E-COMMERCE NURHAZMAN ABDUL AZIZ (2666182) UNIVERSITY OF WOLLONGONG Business Models Revenues Towards Business Services Innovation in

13. Advertiser & Merchant Programs Philanthropy Business Services Affiliate Services Geographic Properties Strategic Alliances Advertising Services Electronic Commerce Commerce Properties Personalized Information Services Communication Properties Rich Media Integration & Services R E V E N U E S MGMT 300 INNOVATION & E-COMMERCE NURHAZMAN ABDUL AZIZ (2666182) UNIVERSITY OF WOLLONGONG Business Models Revenues Towards Business Services Innovation in

19. After the rough waves in 2000 (the dot.com crash), there is a major shift the Industry trends. Even, Yahoo! have prepared for it a year before, yet competitors are still there. Generally, all the internet company have the similar basic concept, Apart from the business model: Service & Products E-commerce Affiliated Programs Advertising Program Integrated Solutions MGMT 300 INNOVATION & E-COMMERCE NURHAZMAN ABDUL AZIZ (2666182) UNIVERSITY OF WOLLONGONG Industrial Trends

20. There is a shift major trends affecting the Internet industry sector today. Business-to-Consumer Business-to-Business Common Online Consumer Activities Research Automobile Purchase Information Banking/Manage Accounts Chat Check/Trade Stock Portfolios E-Mail Job Search Mortgage Information and Application Participate in Auctions Play Games Read News Items Read Product or Entertainment Reviews Research Consumer Health Issues Shop/Check Product Prices and Features Make Travel Reservations Source: Plunkett Research, Ltd., www.plunkettresearch.com Businesses are finding that Internet-based tools used in the tasks of ordering or tracking inventory; managing, hiring or scheduling employees; collecting, managing and mining operational data; and collaborating with co-workers, consultants and suppliers can save impressive amounts of time and money while eliminating mistakes and waste MGMT 300 INNOVATION & E-COMMERCE NURHAZMAN ABDUL AZIZ (2666182) UNIVERSITY OF WOLLONGONG Industrial Trends

23. Questions Guys Try My Best To Answer Thanks For Listening To www.yahoo.com (if you never heard of it before) MGMT 300 INNOVATION & E-COMMERCE NURHAZMAN ABDUL AZIZ (2666182) UNIVERSITY OF WOLLONGONG Questions On