Jenn Scott

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Jenn Scott

UX Librarians: User Advocates, User Researchers, Usability Evaluators, or All of the Above?

Metadata Workshop

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Tumblr for Higher-Ed: How Yale University is using Tumblr

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Shut Up and Listen: How Listening Will Earn Your Brand More Money Than Talking Ever Will

Viral Sucks: SXSW Edition

8 Steps to the Ultimate Surprise & Delight Campaign

What Social Media Analytics Can't Tell You (SXSW Interactive 2014)

The Essential Guide to Social Media Etiquette

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Why It Pays to Be #Likeable

Rethinking Facebook

Why Follower Count is Bullshit

6 Questions to Lead You to a Social Media Strategy

25 Marketing Tips in Under 140 Characters