2. ABOUT US
✓ StartupChile alumni
✓ Launched in May 2011
✓ 25k products being sold by a lot of people
✓ One of 2011’s hottest startups by several
media outlets

3. FACEBOOK COMMERCE?
✓ 90% of all purchases subject to social influence
✓ 76% of retailers plan to use Facebook
✓ 67% spend more online after recommendations
✓ 43% of people follow at least one brand
✓ $30bn forecasted social commerce revenue in 2016
✓ Top brands already sell on Facebook
(Coca-Cola, Disney, Starbucks, Lady Gaga)
sources: Facebook, Booz & Company, Wired Magazine, bazaarvoice, social commerce today

4. STILL...
✓ Sticking a shopping cart on a Fan Page is not
enough (it’s not even social commerce)
✓ Discovering stores (and fan pages) is hard
✓ Like button is dead
Where the hell are
the products?

5. Facebook
as a
Shopping
Mall
(yeah, we do “Fan Page Storefronts” too)

6. THE NOVELO EFFECT
✓ 10x more visibility for products
not just on fan pages, but also on user’s timelines, tickers, walls, app notifications...
✓ Measurable analytics and data
more than page views - a complete x-ray of who’s buying what and when
✓ Spreadability
comments, tweets, reviews, wishlists, shares and the good old SEO
✓ Deep Facebook integration
all new “social buttons” (want, love, own, buy)

7. Watch us online
(our competitors surely are)
contato@getnovelo.com
getnovelo
Novelo Social Shopping
(thank you!)