1. February 25, 2012
Michigan Sate University, University of Nebraska,
Iowa State University, and University of Minnesota
2. United States Horse Industry:
Finding Your Dream Job!
Christine Skelly, Michigan State University
Kathleen Anderson, University of Nebraska Lincoln
3. Overview
1. US Equine Industry
2. Equine Jobs
3. Finding Your Dream
Job
4. EBC Information
4. Horse Uses
• There are horses in
Other, (19
every state. %), 1,752,4
39
• 45 states have at least Recreation
(43%)
20 K horses each. Racing, (9 , 3,906,923
%), 844,53
1
Showing, (
29%), 2,71
8,954
5. Participation
Owner Activities
• 4.6 million people are
involved with horses
• This includes 2 million 238,000
horse owners
238,000 breeding
481,000 competing, Breeding
1.1 million involved in Competing
481,000
other activities 1,100,000 Other
• 1 out of every 63
Americans is involved
with horses!
6. Gross Domestic Product
• US Horse Industry GDP (billions of dollars)
directly produces 14
11.8
12 10.8 10.6
goods and services of 10
$38.8 billion 8
6 5.5
• Total impact of $101.5 4
billion on U.S. GDP 2 GDP
0
7. Employment
FTE Jobs Supported by the
• The industry employs
U.S. Horse Industry
701,946 people directly. 500,000
Equates to 453,612 full- 450,000
400,000
time equivalent jobs. 350,000
300,000
119,000 service providers 250,000
200,000
2 million family members 150,000
and volunteers 100,000
50,000
• The industry supports a 0
total of over 1.4 million
FTE jobs across the U.S.
Column1 Total
8. Taxes
• The industry pays a
total of $1.9 billion in
taxes to federal, state
and local governments
as follows (in millions
of dollars):
Federal - $588
State - $1,017
Local - $275
9. Diversity of the Industry
• Rural activities
breeding
training
riding
• Urban activities
racetracks
off-track betting
horse shows
public sales
10. Income Levels
Average Income of Horse Owners
< 50 K > 100 K 25-75 K
31%
43% <50 K
25 – 75 K
26%
>100 K
11. Community Size
• Over 70% of horse
owners live in rural
communities of 50,000
or less.
13. Equine Jobs with Direct
Contact with Horses
Head Trainers Breeders Riding/Driving Instructors Health Care
Assistant Trainers Foaling Attendant Dentists,
Mare Handlers Equine
Stallion Handlers Veterinarians, Chiropractors, Acupuncture
14. Equine Jobs with Direct
Contact with Horses
Grooms Barn Farrier Horse
Managers Show
Judges
15. Equine Jobs - Sales
Direct Indirect
• Advertisements • Bedding
• Agritourism • Equipment, Supplies &
• Apparel Transportation
• Associations • Entertainment
• Auctions • Facilities
• Communications • Insurance
• Education • Loans
• Feed Industry • Real Estate Sales
• Health
• Horse Sales
• Pharmaceuticals
• Tack
16. Equine Jobs: Entertainment
Agritourism
• Camps
• Dude Ranches
• Trail Guides/Management
• Equi-Trekking
Film
• Trainer
• Stunt Rider
Entertainers
• Motion picture industry animal providers
• Motion picture industry consultants
• Motion picture industry stunt riders
18. Horse Event Industry Jobs
Direct Jobs
Associations
• Communications
• Course Designers • National Associations
• Development/Fundraising • American Horse Council
• Event Managers • State Associations
• Education • Kentucky Equine Education Project
• Youth • Breed Associations
• Adult • American Quarter Horse
• Leadership/Administration Association
• Promotion • Discipline Associations
• Marketing • United States Equestrian Federation
• Publications • Professional Associations
• Registrations • American Association of Equine
Practitioners
19. Communication Jobs
• Editors
• Graphic design
• Illustrators
• Journalists (publications)
• Marketing practitioners
• Photographers
• Public relations
• Sales: advertisement placements, publication sales
• Social Media Relations
• Subscription management
• Video production units including videographers, editors, producers
• Website development and management
• Writers (books)
22. Racing Industry Careers
STUDS PUBLIC
BREEDING ENTERTAINMENT
Stallion & Mare
Owners
RACECOURSES
Youngstock
RACING
SALES
TOTES AND
TRAINING STABLES JOCKEYS BOOKMAKERS
BETTING
TRAINING
23. Finding Your Fit
• Know yourself
Personal skills
• Research possibilities
Business development
Door to door
• Develop professional
skills
• Job search
25. Where do you fit?
• Are you passionate
about horses?
• What are your favorite
academic subjects?
• What is your ideal
internship?
• What is your ideal
working schedule?
• What is your biggest
strength?
• What is your ideal
career?
26. Resume Tips
• Tailor resume to fit the
job description
Highlight experiences
that match the job
description
Make sure all skills listed
in the job description are
covered in your resume
Be honest!
27. Prepare for the Interview
• Know the lingo
• Know the industry
• Research the business
• Call ahead to confirm
time/location/names
you will be interviewing
with
• Write out your strengths
and weaknesses
• Develop list of questions
• Practice!
28. Interview Day
• Bring extra copies of
your resume and job
description
• Bring a business card
• Arrive early
• Introduce yourself with
a firm handshake
• Dress appropriately
• Follow up with thank
you letter
29. Resources
• American Horse Council Survey
• Careers in the Equine Industry. Penn State.
http://www.das.psu.edu/research-
extension/equine/careers
• Your Guide to a Successful Career. Colorado
State University Equine Science.
http://equinescience.colostate.edu/prospec
tive%20students/Equine%20Science%20Care
er%20Packet.pdf
30. Equine Business Conference
• Date: Sat., Feb. 25
• Fee: $30
• Online Registration:
http://myhorseuniversity
.com/ebc
• Locations
Iowa State University
Michigan State University
University of Minnesota
University of Nebraska
Lincoln
31. Get Social with EBN!
Equine Business Network
Equinebusinessn
32. Upcoming Webcasts
• Horse Boarding Operations – What is
Involved?
February 28, 2012 | 7PM
• Managing Live Horse Events
March 27, 2012 | 7PM
Editor's Notes
The United States has the most versatile horse industry in the world. We have horses that represent many countries, as well as native American horse breeds and newer breeds that have been developed in America. The American Horse Council estimates that there are 9.2 million horses in the United States and that 2 million Americans own horses. The pie chart on the right shows the breakdown of uses of the 9.2 million horses in America. For more U.S. statistics, go to the American Horse Council web site at http://www.horsecouncil.org/nationaleconomics.php.The next lesson will give you an idea of the versatility of horses and expand your imagination as a horse enthusiast. As you go through this information, really think about what you want to do with your horse.
4.6 million people are involved in the horse industry in some way, either as owners, employees, service providers or volunteers.
Some are part-time employees and some are seasonal so this
The study dispels the misperception that the horse industry is an activity only for wealthy individuals. In fact, the horse industry is a diverse activity with stakeholders including recreational and show horse riders, and moderate-income track, show and stable employees and volunteers.Approximately 34% of horse owners have a household income of less than $50,000 and 28% have an annual income of over $100,000. 46% of horse owners have an income of between $25,000 to $75,000.
Auction clerk, Auctioneer, Backstretch stable hand, Barn foreman, Bloodstock agent, Breeder, Broodmare manager, Clerk of sales, Clocker, Equine appraiser, Equine insurance agent, Farm exercise rider, Farm groom, Farmhand, Foaling attendant, Handicapper, Harness driver, Horse auction manager, Hot walker, Jockey, Jockey’s agent, Jockey’s valet, Paddock judge, Patrol judge, Pedigree researcher/analyst, Race starter, Racetrack trainer, Racetrack manager, Racetrack official, Racing form publisher, Racing form writer, Racing chemist, Racing secretary, Racing steward, Stallion manager, State racing commissioner, Tattoo inspector, Track exercise rider, Track marketing/publicity, Track office staff, Track photographer