Hiring the first sales employee for a startup is a challenging task. Entrepreneurs must be aware of certain factors to get prepared to plunge into Recruiting the right sales employees.
6. Rule # 3
If you want to hire a sales person as
your second line, do not expect him to
be your “alter ego” or “mirror image”
7. Rule # 4
Get clear about whom you want & why
you want. Getting your expectations
clear can influence you to take better
hiring decisions.
8. Rule # 5
Define how you are planning to
remunerate your sale person. Always
ensure to bond performance to income.
9. Rule # 6
Fix a sales target and make sure to
stress the target achievement from the
very beginning.
10. Rule # 7
Never be stingy to compensate an over
performer
11. Rule # 8
Look out for passion, perseverance &
willingness in people
12. Rule # 9
Use CRM, track sales closing rate
continuously and review performance
& progress regularly
13. Rule # 10
You must vigorously train people in
selling your product/service
14. Rule # 11
Finding great sales people who are
willing to hustle for your dreams is
challenging but attainable
15. Rule # 12
Hire Slow. Set probation periods.
Fire Fast
16. Rule # 13
Retain best performing sales staff by
offering ESOP (employee stock action
plan)
17. Rule # 14
Your first sales person is an account
manager, a project manager and a
brand advocate.
18. Rule # 15
Have a proper Recruiting, Hiring, On-boarding,
Training & Sales process in
place.
19. Rule # 16
Your better pay structure don’t
guarantee you better sales person
20. Rule # 17
Over achieving sales targets in a
corporate brand doesn’t mean he is
going to be a Top achiever in your
startup.
21. Rule # 18
As you value the importance of hiring a
good sales person, you must also value
his ability to fit your company’s
culture.
22. Rule # 19
A sales person who is comfortable with
cold-calling is always superior.
23. Rule # 20
Have knowledge about your
product/service’s average sales cycle
period
24. Rule # 21
A best sales person will have the
“eagerness to learn & improve in new
areas”
25. Rule # 22
You can find out a lot about a sales
person from his “sales pitch”
26. Rule # 23
Set your core values &
long term vision.
27. Rule # 24
Define what you can offer to the new-hire
apart from salary benefits
(training, great work culture, awesome
work environment, challenging
projects, continuous training programs)
28. Rule # 25
Sales people love to compete. Do not
push them to comfort zone by handing
out leads, often.
29. Struggling to Hire?
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