The document discusses how the author addressed their target audience of 16-30 year old males and females in their music magazine. They included young 17 year old models on the cover that were similar in age to the target demographic. While the main cover model was female, she was dressed in a masculine way to not alienate male readers. The color scheme and photography were also chosen to be unisex and not too feminine. The magazine featured a diverse range of music genres but emphasized alternative bands to attract the target audience.

1. HOW DID YOU
ATTRACT/ADDRESS YOUR
AUDIENCE
Evaluation Question 5
Holly Taylor

2. TARGET AUDIENCE
The main target audience of my music magazine is 16-30 year old
males and females and so, I had to create my magazine to attract the
demographic to purchase my magazine. I researched Kerrang!, Q
and NME magazine in order to apply the common codes and
conventions to my magazine.

3. MODELS
In my magazine, I included young 17 year old models as the main
cover images and also for my more minor images. The cover girl is
similar to my chosen demographics age (16-30 year olds) and
therefore, they can relate to the main cover star. As I had no male
cover stars, I aimed to attract a male target audience through the use
of headlines such as male dominated bands like Fall out Boy and Papa
Roach as features of my magazine.

4. COLOUR SCHEME
The colour scheme of my magazine is consistent with relevant
magazines I researched. The colour scheme I have chosen reflects a
unisex magazine. The shades of red I chose are a deep colour and so
weren’t too feminine or vibrant so don’t alienate the male audience.
The black, white, grey and yellow colours also create a design balance
and so text is easily seen. Unlike, magazines such as Top Of The Pops
where the colours are mainly bright and vibrant colours

5. PHOTOGRAPHY
Although my main cover star is female, I did not want to alienate my
demographic and so I chose to dress her quite masculine in my mise en
scene, by choosing her to wear dark coloured clothing and also she is
wearing a men’s bowler hat, with chunky type boots and so overall the
look isn’t particularly feminine. However, I have kept some feminine
aspects, by including her wearing a dress, with dark red lipstick and her
nails painted

6. MUSIC GENRE
For my magazine, I wanted to create a magazine that features a diverse
range of music, rather than just aiming my magazine towards one specific
music genre like Kerrang! And so, I included on the front cover, posters
of more diverse bands, by filtering the images and creating a soft focus
effect on the images, clearly establishing the different music genres.
However, I did include quite a lot of bands from the alternative genre,
such as Green Day and blink-182 to attract my target audience.