HorizonKey

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For the last ten years, HorizonKey has provided connections between China and the world. We use objective, original data to open windows onto Chinese society and consumers, simultaneously seeking to broaden China’s access to the rest of the world. Our deep understanding of Chinese society offers a unique perspective on the fundamental changes happening daily. Our firm grasp of up-to-the-minute developments allows us to share “Key” moments with our partners worldwide. We believe understanding change in China and around the world requires both accumulation and innovation. Therefore, we actively incorporate previous research to reveal underlying patterns and adopt advanced research

china chinese survey 90s public opinion public assessment，public service in china 11th five year entrepreneur survival environment chinese entrepreneurs survival environment entrepreneurs chinese entrepreneurs cultural research generation post-90s public governance change blue-collar research culture middle class migrant white-collar group japan europe international u.s. the world social culture social change chinese values different generations

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HorizonKey

Presentations

Change of chinese values across different generations

The chinese view of the world

Group culture in china by horizonkey

Changing public opinion and public governance in china

Approaching post-90s

Survey report on survival environment of chinese entrepreneurs

Review on public assessment of public services in the 11th five year plan period in china

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SCA Capital Market Day 2011