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Performance Management



        Classified ‐ Internal use
                            Hindustan   Beverages Pvt. Ltd.
What is difficult about the process?
    (Tell Us About Your Experience)
     Tell Us About Your Experience)




              Classified ‐ Internal use   2
Hindustan
H d                               Beverages




      Classified ‐ Internal use
TCCC ‐ Winning With Our Manifesto




Bottling Investments Group . . . 
      Strategic Framework
      Strategic Framework
                                               Our Mission


                                               “Model” Bottler 
                                               Financial Health
                                               Financial Health
                                            Net Exporter of Talent 
                Classified ‐ Internal use
Refreshing India.  Wherever.  Whenever.
                          Refreshing India Wherever Whenever


                                        Vision
HCCBPL’s vision is to create a World Class Organization with a Culture of Operating 
HCCBPL’ i i i                  W ld Cl     O    i i      ih C l         fO      i
 Excellence to continually improve consumer experience, customer satisfaction , 
                  employee capability and company profitability


                                      Mission
                  •To refresh the world in mind , body and spirit
      •To inspire moments of optimism through our brands and our actions
         •To create value and make a difference everywhere we engage



                                      Values
Leadership , Collaboration , Integrity , Accountability , Passion , Diversity , Quality
   d h         ll b                              bl                                l

                                    Classified ‐ Internal use
The Coca‐Cola Business Model

 Purchase
Concentrate



                  Bottler

              Manufactures World class
              beverages in ultra modern factories

Customer      Distributes the right brand and
              right pack at the right place
               i ht    k t th i ht l



              Ensures the RIGHT consumer
              beverage experience by
              consistent SALES EXECUTION
Performance Management
                  g
Critical to our Vision of being World Class Bottler




                            Hindustan       Beverages Pvt. Ltd.
PMS @ HCCB

PMS is managed through 4 Stages during an Annual Business Cycle and has multiple
Objectives as defined below:


            Stage 1                   Stage 2                      Stage 3                   Stage 4 
        Annual Performance        Plan Performance for the      Reward & Recognise       Mid‐term Review 
        Review                        Year




    Assess Results              Set KRAs                      Performance‐linked pay   Review Results
    Appreciate ‘Top 
     pp            p            Finalize 09 Development 
                                Finalize 09 Development       Recognize Top 
                                                              Recognize Top            Coaching and Feedback on 
                                                                                       Coaching and Feedback on
    Accomplishments’            Plans of KRA1 , KRA2          Performers               KRA1, KRA2
    Coaching and Feedback      and Competencies                                        Prepare Development Plan for KRA1 
    on 08 KRA1, KRA2 and                                                               and KRA2
    Competencies                                                                       360 degree feedback on Competencies
    Prepare 09 Development                                                             Competency Development Plan
    Plan for KRA1, KRA2 and 
    Competencies
Performance Review Objectives
                       Owner : Administrative Manager
      Performance Delivery and Results Review

   To assess progress on ‘What’ - Business Results
   To assess progress on ‘Ho ’ - Self/ People De elopment and Competencies
                           ‘How’               Development
   To clarify the actions to be taken next year to maximize performance.


   Performance  Development Coaching

   To review progress on Performance Development Plan for KRA1, KRA 2 and Competencies
   To credit and compliment good progress
   To coach Associates so that he / she can maximize performance following Year


         Recognize  Top  Performers
   To recognize and provide positive feedback to Top Performers to ensure they are motivated and also
   challenged / stretched to enhance their growth

     Performance  Improvement Planning

   To review status of Bottom Performers already under PIP and take appropriate actions.
   To prepare Performance Improvement Plan for newly-identified Bottom Performers.
Dimensions of Performance

                                               Business Plan Achievement
    Key Result Area # 1 
    Key Result Area # 1                             Weightage 60%
                                                    W i ht     60%



                                                  People Development
    Key Result Area # 2
                                                    Weightage 20%



                                                     Competencies
    Key Result Area # 3                              Weightage 20%



Holistic performance review discussions taking into account Business KRA (KRA 1), 
               p /           p      (      )          p        (
           People/Self Development (KRA 2) and Competencies (KRA 3)   )
4 Point Rating Scale
Ratings for Objectives                                            Definition

    Exceptional             Objectives     a. Consistently delivers outstanding results and exceeds expectations and
                         (Business KRA &    accountabilities.
  Performance (EP)          Self/People    b. Exceeds aggressive targets and objectives
                          Development):    c. Results add significant value to team, business and customer/client.
                                           Excels in demonstrating the competencies (skills, knowledge and behaviors)
                          Competencies:
                             p
                                           required f th role.
                                               i d for the l


     Successful             Objectives
                                           a. Consistently delivers all agreed upon results and meets expectations and
                         (Business KRA &
  Performance (SP)          Self/People
                                           accountabilities
                                           b.Adds value to team, business and customer/client
                          Development):
                                           Broad strengths across many of the competencies (skills, knowledge, and
                          Competencies:
                                           behaviors) required for the role


     Developing             Objectives
                         (Business KRA &   Sometimes meets agreed upon results, but does not meet all expectations and
  Performance ( )
   e o a ce (DP)            Self/People    accountabilities
                          Development):
                                           Demonstrates many of the competencies (skills, knowledge, and behaviors) required
                                           for the role, but not the full range. Significant improvement is required in at-least
                          Competencies:
                                           one or more skill and knowledge areas. (weakness that prevents doing the full job
                                           successfully)


   Not Meeting              Objectives
                         (Business KRA &   Performance falls below agreed upon results and expectations on multiple critical
   Performance              Self/People    accountabilities.
 Expectations (NP)        Development):
                                           Does not consistently demonstrate many of the competencies (skills knowledge and
                                                                                                         (skills,
                          Competencies:
                                           behaviors) required of the role. Significant improvement is required


  Too New to Rate                          Typically spent less than 3 months in the role
      (TNTR)
Performance Review Outcome
                                                         Owner : Administrative (Line) Manager
                                                                                             g
                                                     Supported by : Functional (Dotted Line) Manager




                                             ‘Bottom End’          ‘Higher End’            Exceptional Performer
                                             Successful            Successful Performer    (EP)
                                     High




                                             Performer             (SP)
                                             (SP) or Developing
                   s and People 




                                             Performer (DP)
                                    Medium




                                             Developing            Successful Performer    ‘Higher End’ Successful
                                             Performer             (SP)                    Performer
       Competencies




                                             (DP)                                          (SP)
       evelopment )
How




                                             Not Meeting           Developing              ‘Bottom End’ Successful
                                   Low




                                             Performance level     Performer               Performer
      (C
      De




                                             (NP)                  (DP)                    (SP) or Developing
                                                                                           Performer (DP)


                                                    Low                  Medium                High
                                                                                                 g

                                                                       What
                                                                  (Achieving Results)
Steps in the Performance Review Process 

                                           Step 1. Associate Self Assessment




Step 5. Rating Communication , Plan Kra 
              for  next year

                                                                                            Step 2. Admin Manager 
                                                                                            assessment and 
                                                                                            alignment with Functional 
                                                                                            Manager
                                                     Annual Performance  
                                                            Review 
                                                       Process Steps

Step 4. Calibration Meetings




                                                       Classified ‐ Internal use
                                                    Step 3: Performance Review Discussion
KRA Setting Process
          g




           Hindustan   Beverages Pvt. Ltd.
2009 Imperatives for KRA setting




Part of the Manager ‘s role is to ensure your Associates understand the strategy and their 
P t f th M          ‘ l i t                   A     i t     d t d th t t           d th i
                            personal role in achieving the strategy.
What is a KRA ?
   What is a KRA ?
  Key Result Areas (KRAs) are a set of Objectives which, when  achieved by individuals 
 in the  Organization, 
 in the Organization result in achievement of business goals
                            in achievement of business goals.


 Routine job responsibilities ("daily management") are not KRAs.  

‐ Results/outcomes like Volume and Operating Income (OI).  
  These outcomes are already measured and rewarded via the  Associate
  bonus. 


The intent of KRA's is to capture the things which drive those outcomes. 




                                       Classified ‐ Internal use
How to ensure that the Objectives you set for 2009, would allow you to 
How to ensure that the Objectives you set for 2009 would allow you to
make significant  business contribution and get recognition as well?
Set Objectives such that it satisfies one or both the criteria below :

 Objectives which would  lead  to Significant  Accomplishments
 Breakthrough Objectives

Objectives leading to Significant Accomplishments:
Objectives leading to Significant Accomplishments:

  They  are strategic activities which lead to achievement of business goals. 

  These could include strengthening  processes linked to our strategic plan like RED,
   Cooler Productivity, Line Productivity, Service to  Sales,  OE, Diversity, Horizontal    Expansion,  Safety etc.   


Breakthrough Objectives:  

  Breakthrough objectives are the one or two most critical "imperatives" that 
 the associate has to get done during the year.  

 These are the few  projects (one or two) or objectives that are so important, that if  the associate achieved 
 everything else and not them, it  would be hard to  view '09  as a strong year. 

 Breakthrough Objectives however, would be mandatory for certain roles as explained in the  next slide, for  
 all other roles, discuss with your Manager and decide.

                                                       Classified ‐ Internal use
Roles for which Breakthrough Objective is Mandatory
   Roles                Breakthrough Objectives (As %  of     Regular Objectives (As %  of  
                        KRA)                                  KRA)


   VPs / RVPs 
   VPs / RVPs                   50%                           50%



   VPs / RVPs ‐DRs              40%                           60%



   Factory  Managers            40%                           60%




   GSMs/ SMs                    30%                           70%




For Other Roles to discuss with Manager and decide

                              Classified ‐ Internal use
Standardized and Online KRAs for improving 
Operating Effectiveness –
Operating Effectiveness – (KRA # 1), 
Weightage‐
Weightage‐60%




Standardization of KRAs is
Bringing about efficiency in the System and more importantly 
Bringing abo t efficienc in the S stem and more importantl
Associates are reviewed on similar yardsticks
Operations




  Classified ‐ Internal use
GM ‐ Area Operation/ AOD –
  GM ‐ Area Operation/ AOD – Illustrative Example
                                                                                                Activity/Milesto
           Objective
           Obj ti                                     Activity Mil t
                                                      A ti it / Milestone                        ne Weightage      Weightage
                                                                                                                   W i ht               Target Measures
                                                                                                                                        T    tM

                                   RED Process                                                       10%                       Define target
Out Execute Competition to Drive
                                                                                                                     30%       Define Target
            Volume                 RTM Corrections                                                   10%

                                   Drive Horizontal Expnsion                                         10%
                                   Ensure availability of New products (MMPO, fridge
                                   Pack, Express, fanta apple etc.)                                  10%                       Define target
Out Innovate
                                                                                                                     30%
Competition                        Enhance / Maintain(high share market) Market Share                10%                       Define target

                                   Test Innovative new products                                      10%                       Define target

                       BREAKTHROUGH OBJECTIVE (40%)
                            Drive Returns (EBIT and ROIC)

Below are examples. You may like to choose Milestones which is critical for your unit




                                   Overall Cost Reduction for the Unit - Unit would need             30%             20%       Define target
  World Class Cost Structure       to identify big impact cost lines for which cost reduction
                                   is imperative and set target accordingly…Price
                                   increase, Discount Management, Opex, COGS, DME,
                                   Sales and Distribution, Sourcing cost etc.

          Productivity
                                   Cooler Productivity, Manpower Productivity etc.

    Operations Excellence          Big impact area identified thro OE analysis for the Unit

                                                                                                                               As per Unit target
                                                 Water Usage Ratio from to                            5%
  Executing with Excellence to                                                                                                 Define target in discussion with
                                                  Enhance Gender Diversity                           10%             20%       RVP
    build long term capability
                                                                    Classified ‐ Internal use
                                   Building a Safety Culture -specify Safety Program to be                                     Specify target and timelines
                                                         undertaken                                   5%
Culture Survey Key ingredient  of People KRA # 2
Weightage – 20%




   Culture survey provides meaningful benchmarks to track 
   Culture survey provides meaningful benchmarks to track
   our progress and identify steps for improvement
Unit People (KRA # 2)

Unit People             People Management Score                    Skill
     KRA                                                           Development               Self + Team Development              MD Absorption


                                                                      Skill Score
                                        Unit                         (Unit Skill Score
                     Unit Target                                                                          Succession Planning /
                                      Target
                                      T      t         Diverse
                                                       Di                   for
                                                                            f               Self
                                                                                            S lf
  Roles               Culture
                       Score
                                    Engagement        Workforce     Sales Capability +   Development
                                                                                                           Team Development
                                                                                                                  Score
                                       Score                        Competency Skill
                                                                                                              (role based)
                                                                         Score )




GM/Directors                                                                                                        20%
Area                                                                                      Included in           (succession
Operations             20%              20%             20%               20%             Skill score            planning)

Factory
Manager                40%             20%                                                   20%                  20%*

                                                                                                                                  MD Absorption
HR Manager                                                                                                                           (30%)
(Factory /
Area)                  30%              20%                                                 20%


GSM/SM                  30%                                               30%               20%                   20%*


ASMs                   30%                                                30%               20%                   20%*

                                                                                                                                  MD Absorption
ACDM                   30%                                                                  20%                    20%*              (30%)


Other
Managers               30%                                                                  50%                   20%*




 *Team Development Score = Skill Score of Team Members ( DRs and their DRs  till Team Leaders and Executives)
Competency Framework ( KRA # 3) – Weightage-20%
                                      Weightage-20%
THOUGHT LEADERSHIP:
•  Drives innovative business improvements (
                                           (New)
                                               )
      –     Generates new ideas and pushes current thinking
      –     Leverages creative and/or strategic thinking
      –     Effectively manages change

•    Objective Analytical Thinking (New)
      –     Analytical and practical/pragmatic thinking
      –     Uses analytical thinking to make better business decisions

PEOPLE LEADERSHIP:
•  Develops and Inspires others
      –     By motivating them to work towards common goals
      –     Drives peak performance by identifying and leveraging their strengths, while guiding them to bridge gaps.

•    Works effectively with others & Influences others (Current: Builds Relationships & Influences Others)
      –     Customer-oriented (both internal and external customers)
      –     Motivating multi-functional teams/organizations to work towards common goals
      –     Positive influence on others to achieve organizational goals

•    Lives the Values
      –     Creates a culture that fosters a high standard of ethics
      –     Demonstrates emotional resilience

RESULTS LEADERSHIP:
•  Takes initiative to deliver results (Current: Delivers Results)
      –     Holds self and others accountable for setting stretch goals with high business impact, and takes responsibility for outcomes
      –     Displays Drive, Motivation and Passion

•    Functional Competencies

     Other Changes:
             •‘Demonstrates Emotional Resilience’ is now a part of ‘Lives the Values’
             •‘Manages Change’ is now a part of ‘Drives Innovation Business Improvements’
             •‘Decision Making’ and ‘Demonstrates Financial Ability’ are now part of ‘Objective Analytical Thinking’
Conducting High Impact Performance
       Review Conversations




             Classified ‐ Internal use
Leaders Have a Pivotal Role in
 Creating a High-Performance Workforce

 An 11‐year study of companies with 
 performance‐enhancing cultures                       In Building A High Performance Workforce, 
 found performance to be a key                           Research Has Shown 8 Factors Which          Increases Employee 
 driver of financial and operational 
 di      f fi    i l d        ti   l                 Substantially Increase Individual Performance
                                                     Substantially Increase Individual Performance     Performance By:
                                                                                                       Performance By:
 success
                                                     4   Being Fair and Accurate in Giving                  39.1%
                                                         Feedback 
                 Revenue Growth
                                                     4   Ability to Take Risks
                                                               y                                            38.9%

      682%                                           4   Emphasizing Strengths                              36.4%

                                                     4   Employees’ Understanding of                        36.1%
                                                         Performance Standards
                                     166%
                                                     4   Internal Communication: Continuous                 34.4%
                                                         Flow of Information ‐ Up & Down

 Organizations with              Organizations       4   Matching Employees With What They                  28.0%
   Performance‐                    without
 Enhancing Culture               Performance‐            Do Best
                                                         Do Best
                               Enhancing Culture
                                                     4   Giving Informal Feedback That Helps                25.8%
Source: Corporate Leadership Council: How                Employees Do Their Job Better
Performance Management Impacts the Bottom Line, 
and Building The High‐Performance Workforce, July 
2002 and Fall 2002, respectively
2002 and Fall 2002 respectively                      4   Manager Helps in Problem Solving
                                                             g      p                   g                   23.7%
2 Conversations

How did I do   –   Partnering for Performance


What do I develop – Performance Development
                    Coaching




                     Classified ‐27
                                  Internal use
How to Conduct High Impact Review Discussion
Goal :  Build Accountability to deliver High  Performance and    
              Targeted  Results  for ‘Self’ and ‘Teams’

  2  Conversation Topics                                                 2 Actions



  How Did I do ?                                         Partnering for Performance
                                                         •Appreciate Accomplishments
 Focus on Results to Evaluate previous 
                                                         •Agree on how  to deliver even better 
 year’s Performance 
                                                         Performancein the following year.
 •KRA 1 ( Business KRA) 
 •KRA 2 ( People/Self Development                        •Create SMART Development Action Plan 
                                                                               p
 KRA)                                                    SMART = Specific, Measurable, Achievable     
                                                         Realistic and Time bound)




                                                       Performance Development Coaching 
What do I develop ?
                                                           Identify critical 2‐3 Strengths and 1‐2 
 Focus on
 Focus on Behaviors demonstrated
                    demonstrated                           Opportunities from among  
                                                           O      t iti f
(or not demonstrated) to achieve                           Competencies.
Results
                                                            Create Development Action Plan
3 Le
  Leadership Skills for ….
             Skills

        Apply 3 Leadership Skills for High Impact 
        Performance Review Discussion

      • Situational Leadership Skills  (Diagnosis, 
        Flexibility)


      • ‘GROW’ Coaching Model
         GROW Coaching Model


      • Whale Done Principles –
        Catch Them Doing right, Accentuate     
        Positives, Re‐Direct…
                 ,
The Three Skills of a Situational
              Leader

• Diagnosis assessing developmental needs
  Diagnosis—assessing

• Flexibility—using a variety of leadership
  styles comfortably

• Partnering for Performance—reaching
  agreements with others about the leadership
  style th need
   t l they    d



                                                2–7
Different Strokes for
     Different Folks

Different Strokes for the
Same Folks, Depending
  on th Goal or Task
      the G l T k

                            2–10
Describe the Characteristics You 
        Observe in the Picture
        Observe in the Picture
                                        2
3




4                                       1
The Four Development Levels
               p

D1—Low competence and hi h commitment
D1 L        t       d high     it   t
D2—Low to some competence and low commitment
D2
D3—Moderate to hi h
D3 M d t t high competence and variable
                     t       d    i bl
   commitment
D4—High
D4 High competence and high commitment




                                               3–5
The GROW MODEL
       G                R                  O              W
     Goals              Reality          Options             Will

What do you       What is           What             What action will
want to           currently         alternatives     you do next ?
                                    can help to
accomplish?       happening in      move
                  this situation?   forward?

•Agree on         •Establish what   •Encourage       •Identify possible
realistic,        is known about    exploration of   obstacles to
measurable        the it ti
                  th situation.     alternative
                                     lt      ti      progress.
                                                     progress
goals             •Pay attention    actions.         •Offer follow-up
•Establish time   to both facts     •Explore pros    and support.
limits.           and feelings.     and cons of      •Leave
                  •Withhold
                         od         options.
                                     p               responsibility with
                  judgment, both    •Offer options   the other person.
                  verbal and        only if the
                                    person has
                  nonverbal.        none.

             CLARITY                  ALIGNMENT           CLOSURE
The GROW Model

                 Listening




                  GROW
                  MODE
Intuition           L
                               C
                               Curiosity
                                       y




                 Questioning
Using GROW Model for Coaching
                    Conversations
GOAL
What do you want to accomplish?
What is the result you want?
What would success look like? How will you know when you get there?
ROLE
What   is currently happening in this situation?
What   effect does this have?
What   other factors are relevant?
What   have you tried so far? What stops you from doing more?
What   if any challenges or obstacles do you have to taking action?·
OPTIONS
What alternatives can help you to move forward?
Tell me what possibilities for action do you see Do not worry about whether they are realistic at this stage
                                             see.                                                      stage.
What approach/actions have you seen used, or used yourself, in similar circumstances?
Would you like suggestions from me?
What are the benefits and pitfalls of these options?
WILL
Which option or options did you choose?
What might get in the way of this happening? What are you committing to?
What are the next steps?
Precisely when will you take them?
What i ht
Wh t might get in the way?
                t i th     ?
What support do you need?
How will you track your progress?
The
 Th WHALE DONE™ R
                Response

Be Specific

Share Positive Feelings

Praise Immediately

Encourage them to keep up the Good Work

                                          37
Let us see if it works !




        Classified ‐ Internal use
Feed bck Scenrios




Classified ‐ Internal use
Performance Management and
       Development




         Classified ‐ Internal use
Elements of Self Assessment

 1. Top Accomplishments in 2008 : 
    What are you most proud of ? What are your 2‐3 (no more than 5) major accomplishments in 2008. Be specific. 
      Cite data/examples.

 2. Actual Results Vs. KRAs : 
 2 Actual Results Vs KRAs :
    Use YTD November data. This can be updated before the final review.

 3 . Key Strengths:
 What do you see as your 2 or 3 (no more than 3) major Strengths. Cite examples that illustrate

 4. Opportunities for Development:
 What are the 1‐2 (no more than 2) areas you hope to focus on in 2009 to improve your performance 

 5. Performance Plan : 
     What do you propose as the top focus areas for you in 2009? These will form the basis of the discussion with 
       your Manager on your 2009 Performance Plan.
            M               2009 P f          Pl




Points to remember

Be Objective and avoid Self glorification or False Modesty
 ‐ Provide data and examples to ensure your Manager considers your Assessment as a valuable 
     input to the Annual Review
Administrative and Functional Manager Alignment

 Focus on Holistic Assessment of the Associate, with agreed-upon Development Plans.

     - Provide specific data and examples to Associate for a High Impact Discussion.

     - There should be only one review document (initial draft to be written by the Admin.
     Manager)
     M        )

    - Functional Manager feedback to be agreed, then incorporated in that one review
     document.

 In case of non alignment
            non-alignment
     - HR to facilitate closure.

     - Escalate it to the next level of Managers (with the aid of HR), if needed ( See Chart Below)




                                                                           Yes         Process Complete
                                     Alignment on Review / 
                                       Proposed rating
                                       P      d i
                                                                           No


                                   Escalate to Next level Manager

                                                    No
     Process Complete              Yes        Alignment ?           HR to facilitate
Mid Year Performance Review Document

                                                           KRA 1: Business Plan Achievement 
                                                           KRA 1 B i       Pl A hi        t
                                                                                                                                       Performance Status              Functional Manager
                                                                                                                                      (On Track / Off Track)         Comments (Mandatory if
         Objective               Activities / Milestones        Target Measures            Results- Associate Assessment               Functional Manager                 "Off Track")
                                                           Best 6 month average
RED Score (20%)                 Red Score Achievement      achievement of 60               Avg RED score has been 63               Performance Status On Track

                                Volume Target (20%)        1368804                         Actual - 759263 ( 6 months )            Performance Status On Track

                                RED Outlet Target (5%)     1500                            1935                                    Performance Status On Track

Sales Volume (Phy Cs) (30%)     Pre-sell Target (5%)       40% of Volume                   100 % of volume is moved to pre sell    Performance Status On Track
                                                                                                                                                                    Needs to focus more on juice PET
Net Revenue (30%)               NR Acheivement (30%)       283855693                       Actual - 159445230 ( 6 months )         Performance Status Off Track     and MMPO
                                                           Based on Unit Finance
Compliance (20%)                Asset Control (20%)        Managers report                 100% achieved                           Performance Status On Track




Functional Manager Comments
Has been able to meet targets on Volume and Execution. Should maintain the same focus to beat plans. Needs to show
progress on NR


Review on Development Plan on KRA1 and Next Steps

                                                           Direction / Support             Agreed Development Action               Progress on Agreed               Functional Manager
Critical Task                   Development Level          Required                        Plan                                    Development Action Plan          comments
Needs to develop better         D2                         Expect guidance to understand   Needs a short but structured training   Have gone through the training   Has shown good progress. Much
knowledge on how to calculate                              the process better              program.                                and understand the process and   better clarity after going through
NR on month to month basis.                                                                                                        calculations                     the training




                                                                                                                                                                    Functional Manager
What additional support would you require, IF ANY?                                                                                                                  Comments


Nothing at this point in time
Mid Year Performance Review Document (continued…)

                                                                KRA 2: People / Self Development KRA 
                                                                KRA 2 P    l / S lf D l        t KRA
                                                                                                                                             Performance Status              Functional Manager
                                                                                                                                            (On Track / Off Track)         Comments (Mandatory if
         Objective               Activities / Milestones               Target Measures              Results- Associate Assessment            Functional Manager                 "Off Track")
People Engagement                                               Score of 80 for STLs
Score (30%)                     Unit Target Culture Score       Score of 85 for MDs                                                      Has built a successful team
                                (30%)                                                               To be Measured at year end           Performance Status On Track
Skill Score (30%)
                                Skill Score (Unit Skill Score for
                                Sales Capability + Competency
                                Skill Score) (30%)                Skill Score of 70                 To be Measured at year end           Performance Status On Track
                                                                  Developing Financial Acumen and   Took coaching on P&L and Financial
Self Development (40%)          Self Development (40%)            understanding P & L               Acumen                               Performance Status On Track




Functional Manager Comments


Is focused towards creating a strong and energetic team that delivers results. Should continue to do so.


Review on Development Plan on KRA1 and Next Steps

                                                                Direction / Support
                                                                              pp                    Agreed Development Action
                                                                                                     g                 p                 Progress on Agreed
                                                                                                                                              g           g                Functional Manager  g
Critical Task                    Development Level              Required                            Plan                                 Development Action Plan           comments
Working knowledge of margin D2                                  NA                                  need training on the same            Training has been scheduled for   Needs to scale up on this post
minder for better access to Data                                                                                                         July'09.                          training
required in day to day
operations


                                                                                                                                                                           Functional Manager
What additional support would you require, IF ANY?                                                                                                                         Comments


Nothing at this point in time
Career Development Planning Document
Medium-term aspirations (for next 2-
3 years) in the context of long-term
goals



                                         Career Track
                                         selected by                                                                 Functional Manager comments (with
Option chosen by DR                      DR           Explanatory comments                                           justification)



                                                                                                                     Rajesh has the Functional and Behavioral
                                                                                                                     competencies to grow in Category Management.
                                                                                                                     He will get the required opportunities to develop
I wish to grow in my current function       Specialist    I want to grow as a Specialist in "Category Management"    himself in this area

Career Development
DR's Short-term Career Development Plan (experience /
exposure required by him / her to support career
aspirations)
Associate comments                                    Functional Manager comments
                                                          He will get involved in pilot of all new
I would request for opportunities to be provided to me    product launches that happen which will
for commercialization of New Product launches             provide the required exposure



360 degree competency
feedback (as agreed with the
Associate)

                                                                                                                     Area of Strength / Area of Competence /
Behavioral Competencies                   Ideal   Level   Most Rated Level                            Agreed Level   Area of Opportunity
Thought Leadership
Drives Innovative Business ImprovementsStage      1       Stage 1                                     Stage 1        Area of Competence
Objective Analytical Thinking             Stage   1       Stage 1                                     Stage 1        Area of Competence
Results Leadership
Works Effectively with Others and InfluencStage   2       Stage 2                                     Stage 2        Area of Competence
Takes Initiative to Deliver Results       Stage   2       Stage 2                                     Stage 2        Area of Competence
People Leadership
Develops and Inspires Others              Stage   1       Stage 2                                     Stage 2        Area of Strength

                                                                                                                     Area of Strength / Area of Competence /
                                                                                                                     A      f St     th A     fC     t
Functional Competencies                  Ideal Level      Most Rated Level                            Agreed Level   Area of Opportunity
Sales Management                         Competent        Competent                                   Mastery        Area of Strength
                                                                                                      Working
Customer Management                      Competent        Competent                                   Knowledge      Area of Opportunity
Market Execution                         Competent        Competent                                   Competent      Area of Competence
Career Development Planning Document (continued…)



Career Development Plan
                      Competency                                             Behaviors                            Responsibility                           Specific Action Plan

                                                                                                                                   Rajesh will demonstrate greater data orientation and analytical
                                                                                                        Self                       thinking while chasing financial targets
                                                                                                                                   Support will come through through extensive coaching and regular
                                                           Uses financial data to identify trends and                              review. He will be nominated for training programmes that are
Objective Analytical Thinking                              opportunities and apply in own work areas    Manager                    relevant for improving in this area
                                                                                                                                   Rajesh will leverage his deep market knowledge in successful launch
                                                                                                        Self                       of new products
                                                           Competition/Trend Analysis : Awareness of                               Rajesh will get identified in core team for commercialization of New
Sales Management                                           market – relevant data                       Organisation               Product launches


Succession Planning

Recommended Potential Successors                           (give option to give NA)
Name of Associate                                          Associate Ready in
Rajeshwari Gupta                                           0-1 year
Ratnakar Shah                                              1-2 years
Overall Comments
Functional Manager
Rajesh is growing well in his current role. He should
continue to demonstrate the same energy and create a
winning team under him. He needs to improve his
analytical thinking. He has expressed keenness to work
in Category Development. He will get involved this year
in new product launches which will give him the required
exposure
PMS and Compensation




      Classified ‐ Internal use
Creating a High Performing Organization
 Creating a High Performance Organization

   What is the big picture?          Processes that are going to     How are we going to 
                                             enable us                    execute?




                                                                        Differentiated
                                         Talent
                                                                           Reward
                                      Assessment
    Talent Strategy                                                          and
                                           &
                                                                        Development
                                      Segmentation
                                                                        Interventions




                              Closely aligned to Business Strategy

                                     Measurement Driven


                                       Classified - Internal use
Key Calibration Question :Why do we rate Performance on a 4 point scale, and use 
further categorization scale for Rewards? 


 Why use further sub‐categorization for Rewards ?

 • Differentiated ‘Rewards’ motivates and drives high performers to achieve 
 better results. 


 • Further, since 73% associates are in SP category, the differentiation is critical to 
 build and support high performance culture.


 • For the purpose of Rewards : 
  SP sub‐ categorized as SP‐, SP and SP+;  
  EP sub‐categorized  as EP and EP*.




                                                                                   Classified - Internal use
The Performance Rewards Matrix

                                            Developing                 Successful Performer       Exceptional Performer
                                            Performer (DP)             (SP)                       (EP)
                                   High
                         People 




                                            Developing Performer       Successful Performer       ‘Higher End’ Successful
            etencies and P




                                            (DP)                       (SP)                       Performer (SP)
            pment – 40%)
                                   Medium
How
H
      (Compe
      Develop




                                            Not Meeting                Successful Performer        Successful Performer
                                            Performance (NP)           (SP)                        (SP)
                                   Low




                                                  Low                     Medium                 High


                                                                     What 
                                                               ( Business  KRA‐60%)
                                                                   (Achieving Results)
                                                                   (Achieving Results)


                                                                     Classified - Internal use
Some Best Practices
Some Best Practices



          PMS Best Prctices




      Classified ‐ Internal use
Legal and Ethical




    Classified ‐ Internal use
Are you a fair & Transparent Leader?
       Do you rate your team members accurately and without a bias?
          y        y                          y




       :
Focus on                                                                                     Avoid Traps:

Competence & Commitment         Step back and think about the Competence &
                                                                                           Avoid ‘Recency Traps’ ’
                                Commitment you have observed all year while
      all year long
      all year long             rating each Milestone.




                                Focus on Results attained while rating, rather than
                                ratees as individuals.
Results Attainment and not      •     E.g.
                                                                                           Avoid  Personal 
                                        - Behaves ‘like me’                                    Biases
      Personal Biases                   - Is a great person




                                Consider overall Performance
                                      ‐ Excelling in one area not to be perceived
Focus on all Objectives and             as excelling in all areas.
          KRA s                      ‐ Poor performance in one area not to impact       
                                       evaluation of other areas.                          Avoid ‘Halo’ 
                                                                                           or  Horns effect
                                                                                           or ‘Horns’ effect



             … Be a Fair & Transparent Leader
Calibration Meetings
 Purpose :
  To put individual performance in context of broader sample of Associates
  To ensure that individuals are not impacted due to the different approach adopted by different
  managers while rating p
        g                 g performance (e.g. leniency/strictness etc.)
                                           g         y
  To ensure visibility of talent.

 Unit Calibration - Participants : GM + HR; Dates : 23rd -25th January
  Local HR reviews Performance Reviews to ratify calculation and logic (and ensure there are data and
 examples).
 examples)
  Any information gaps are plugged in by the Manager before the calibration meeting.
  HR facilitates discussion and calibration of all ratings with the GM.
  Any discrepancies in ratings are flagged for discussion in Region Calibration Meeting


 Region Calibration - Participants : RVP + DRs (RHRM – to facilitate); Dates : 27th -31st January
  EP cases are discussed and all ratings calibrated
  Any open issues are flagged off for discussion in National Calibration Meeting

 National Calibration - Participants : CEO + COO + VP-HR, RVPs + VPs (National OD Manager–
                            to facilitate) . Dates :6 february
                                             th


  Review EPs in critical Roles
  Review of Top Performers and Struggling Performers and align key elements of Performance
  Plan/PIP
How will you Manage/ Recognise Top Performers?


      •   Role Expansion

      •   Assignments to work on Regional/National issue
          taskforce .

      •   Sponsorship to conferences, and visits t other countries
          S        hi t      f          d i it to th         t i
          (on rare occasions).

      •   Advanced Learning and Development Opportunities

      •   Appreciation Letter / Certificates

      •   Recognition for accomplishments /OE Certification etc.
                                                            etc
          through Bottling HUB / Forum/ Buzz

      •   Differentiated Compensation
How will you Accelerate Performance of
                      Solid Performers?


•   Build on their Strengths. Help them leverage what they are best at.

•   Identify critical tasks for which performance needs to be enhanced

•   Create a Development Action Plan to enhance performance on critical tasks

•   Assign Projects to utilize their skills & build confidence

•   Challenge with appropriate stretch objectives to enable peak performance

•   Facilitate problem-solving so barriers to performance are removed

•   Encourage progress and recognize contribution

•   Ensure that they are fairly compensated.
How will you Manage Bottom
                             Performers?


•   Prepare robust 30-90 day Performance Improvement Plan (PIP) – include specific,
    measurable actions with clear timelines

•   Guiding Principles

     –    Longer for Senior people with newly identified performance issues.
     –    Shorter for more junior people, or people with a history or pattern of performance
         issues.

•   Review & T k appropriate actions
    R i      Take       i       i

     –   If PIP results completely on-track, then align back to KRAs for the role.
     –   If results not on track, but demonstrates maturity and drive to improve performance,
         revise PIP with shorter timelines (e.g. 30-60days)
     –   If results not on track, and does not demonstrate enough drive to improve
         performance, exit.
     –   Failure, exit


                                                                                    Guidelines
Thank You!
Thank You!




  Classified ‐ Internal use

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Performance Management - the Coca cola perspective by Carmistha Mitra

  • 1. Performance Management Classified ‐ Internal use Hindustan Beverages Pvt. Ltd.
  • 2. What is difficult about the process? (Tell Us About Your Experience) Tell Us About Your Experience) Classified ‐ Internal use 2
  • 3. Hindustan H d Beverages Classified ‐ Internal use
  • 4. TCCC ‐ Winning With Our Manifesto Bottling Investments Group . . .  Strategic Framework Strategic Framework Our Mission “Model” Bottler  Financial Health Financial Health Net Exporter of Talent  Classified ‐ Internal use
  • 5. Refreshing India.  Wherever.  Whenever. Refreshing India Wherever Whenever Vision HCCBPL’s vision is to create a World Class Organization with a Culture of Operating  HCCBPL’ i i i W ld Cl O i i ih C l fO i Excellence to continually improve consumer experience, customer satisfaction ,  employee capability and company profitability Mission •To refresh the world in mind , body and spirit •To inspire moments of optimism through our brands and our actions •To create value and make a difference everywhere we engage Values Leadership , Collaboration , Integrity , Accountability , Passion , Diversity , Quality d h ll b bl l Classified ‐ Internal use
  • 6. The Coca‐Cola Business Model Purchase Concentrate Bottler Manufactures World class beverages in ultra modern factories Customer Distributes the right brand and right pack at the right place i ht k t th i ht l Ensures the RIGHT consumer beverage experience by consistent SALES EXECUTION
  • 7. Performance Management g Critical to our Vision of being World Class Bottler Hindustan Beverages Pvt. Ltd.
  • 8. PMS @ HCCB PMS is managed through 4 Stages during an Annual Business Cycle and has multiple Objectives as defined below: Stage 1 Stage 2 Stage 3 Stage 4  Annual Performance Plan Performance for the  Reward & Recognise Mid‐term Review  Review Year Assess Results Set KRAs Performance‐linked pay Review Results Appreciate ‘Top  pp p Finalize 09 Development  Finalize 09 Development Recognize Top  Recognize Top Coaching and Feedback on  Coaching and Feedback on Accomplishments’  Plans of KRA1 , KRA2 Performers  KRA1, KRA2 Coaching and Feedback  and Competencies  Prepare Development Plan for KRA1  on 08 KRA1, KRA2 and  and KRA2 Competencies 360 degree feedback on Competencies Prepare 09 Development  Competency Development Plan Plan for KRA1, KRA2 and  Competencies
  • 9. Performance Review Objectives Owner : Administrative Manager Performance Delivery and Results Review To assess progress on ‘What’ - Business Results To assess progress on ‘Ho ’ - Self/ People De elopment and Competencies ‘How’ Development To clarify the actions to be taken next year to maximize performance. Performance  Development Coaching To review progress on Performance Development Plan for KRA1, KRA 2 and Competencies To credit and compliment good progress To coach Associates so that he / she can maximize performance following Year Recognize  Top  Performers To recognize and provide positive feedback to Top Performers to ensure they are motivated and also challenged / stretched to enhance their growth Performance  Improvement Planning To review status of Bottom Performers already under PIP and take appropriate actions. To prepare Performance Improvement Plan for newly-identified Bottom Performers.
  • 10. Dimensions of Performance Business Plan Achievement Key Result Area # 1  Key Result Area # 1 Weightage 60% W i ht 60% People Development Key Result Area # 2 Weightage 20% Competencies Key Result Area # 3 Weightage 20% Holistic performance review discussions taking into account Business KRA (KRA 1),  p / p ( ) p ( People/Self Development (KRA 2) and Competencies (KRA 3) )
  • 11. 4 Point Rating Scale Ratings for Objectives Definition Exceptional Objectives a. Consistently delivers outstanding results and exceeds expectations and (Business KRA & accountabilities. Performance (EP) Self/People b. Exceeds aggressive targets and objectives Development): c. Results add significant value to team, business and customer/client. Excels in demonstrating the competencies (skills, knowledge and behaviors) Competencies: p required f th role. i d for the l Successful Objectives a. Consistently delivers all agreed upon results and meets expectations and (Business KRA & Performance (SP) Self/People accountabilities b.Adds value to team, business and customer/client Development): Broad strengths across many of the competencies (skills, knowledge, and Competencies: behaviors) required for the role Developing Objectives (Business KRA & Sometimes meets agreed upon results, but does not meet all expectations and Performance ( ) e o a ce (DP) Self/People accountabilities Development): Demonstrates many of the competencies (skills, knowledge, and behaviors) required for the role, but not the full range. Significant improvement is required in at-least Competencies: one or more skill and knowledge areas. (weakness that prevents doing the full job successfully) Not Meeting Objectives (Business KRA & Performance falls below agreed upon results and expectations on multiple critical Performance Self/People accountabilities. Expectations (NP) Development): Does not consistently demonstrate many of the competencies (skills knowledge and (skills, Competencies: behaviors) required of the role. Significant improvement is required Too New to Rate Typically spent less than 3 months in the role (TNTR)
  • 12. Performance Review Outcome Owner : Administrative (Line) Manager g Supported by : Functional (Dotted Line) Manager ‘Bottom End’ ‘Higher End’ Exceptional Performer Successful Successful Performer (EP) High Performer (SP) (SP) or Developing s and People  Performer (DP) Medium Developing Successful Performer ‘Higher End’ Successful Performer (SP) Performer Competencies (DP) (SP) evelopment ) How Not Meeting Developing ‘Bottom End’ Successful Low Performance level Performer Performer (C De (NP) (DP) (SP) or Developing Performer (DP) Low Medium High g What (Achieving Results)
  • 13. Steps in the Performance Review Process  Step 1. Associate Self Assessment Step 5. Rating Communication , Plan Kra  for  next year Step 2. Admin Manager  assessment and  alignment with Functional  Manager Annual Performance   Review  Process Steps Step 4. Calibration Meetings Classified ‐ Internal use Step 3: Performance Review Discussion
  • 14. KRA Setting Process g Hindustan Beverages Pvt. Ltd.
  • 15. 2009 Imperatives for KRA setting Part of the Manager ‘s role is to ensure your Associates understand the strategy and their  P t f th M ‘ l i t A i t d t d th t t d th i personal role in achieving the strategy.
  • 16. What is a KRA ? What is a KRA ? Key Result Areas (KRAs) are a set of Objectives which, when  achieved by individuals  in the  Organization,  in the Organization result in achievement of business goals in achievement of business goals. Routine job responsibilities ("daily management") are not KRAs.   ‐ Results/outcomes like Volume and Operating Income (OI).   These outcomes are already measured and rewarded via the  Associate bonus.  The intent of KRA's is to capture the things which drive those outcomes.  Classified ‐ Internal use
  • 17. How to ensure that the Objectives you set for 2009, would allow you to  How to ensure that the Objectives you set for 2009 would allow you to make significant  business contribution and get recognition as well? Set Objectives such that it satisfies one or both the criteria below : Objectives which would  lead  to Significant  Accomplishments Breakthrough Objectives Objectives leading to Significant Accomplishments: Objectives leading to Significant Accomplishments: They  are strategic activities which lead to achievement of business goals.  These could include strengthening  processes linked to our strategic plan like RED, Cooler Productivity, Line Productivity, Service to  Sales,  OE, Diversity, Horizontal    Expansion,  Safety etc.    Breakthrough Objectives:   Breakthrough objectives are the one or two most critical "imperatives" that  the associate has to get done during the year.   These are the few  projects (one or two) or objectives that are so important, that if  the associate achieved  everything else and not them, it  would be hard to  view '09  as a strong year.  Breakthrough Objectives however, would be mandatory for certain roles as explained in the  next slide, for   all other roles, discuss with your Manager and decide. Classified ‐ Internal use
  • 18. Roles for which Breakthrough Objective is Mandatory Roles Breakthrough Objectives (As %  of   Regular Objectives (As %  of   KRA) KRA) VPs / RVPs  VPs / RVPs 50% 50% VPs / RVPs ‐DRs 40% 60% Factory  Managers  40% 60% GSMs/ SMs 30% 70% For Other Roles to discuss with Manager and decide Classified ‐ Internal use
  • 20. Operations Classified ‐ Internal use
  • 21. GM ‐ Area Operation/ AOD – GM ‐ Area Operation/ AOD – Illustrative Example Activity/Milesto Objective Obj ti Activity Mil t A ti it / Milestone ne Weightage Weightage W i ht Target Measures T tM RED Process 10% Define target Out Execute Competition to Drive 30% Define Target Volume RTM Corrections 10% Drive Horizontal Expnsion 10% Ensure availability of New products (MMPO, fridge Pack, Express, fanta apple etc.) 10% Define target Out Innovate 30% Competition Enhance / Maintain(high share market) Market Share 10% Define target Test Innovative new products 10% Define target BREAKTHROUGH OBJECTIVE (40%) Drive Returns (EBIT and ROIC) Below are examples. You may like to choose Milestones which is critical for your unit Overall Cost Reduction for the Unit - Unit would need 30% 20% Define target World Class Cost Structure to identify big impact cost lines for which cost reduction is imperative and set target accordingly…Price increase, Discount Management, Opex, COGS, DME, Sales and Distribution, Sourcing cost etc. Productivity Cooler Productivity, Manpower Productivity etc. Operations Excellence Big impact area identified thro OE analysis for the Unit As per Unit target Water Usage Ratio from to 5% Executing with Excellence to Define target in discussion with Enhance Gender Diversity 10% 20% RVP build long term capability Classified ‐ Internal use Building a Safety Culture -specify Safety Program to be Specify target and timelines undertaken 5%
  • 22. Culture Survey Key ingredient  of People KRA # 2 Weightage – 20% Culture survey provides meaningful benchmarks to track  Culture survey provides meaningful benchmarks to track our progress and identify steps for improvement
  • 23. Unit People (KRA # 2) Unit People People Management Score Skill KRA Development Self + Team Development MD Absorption Skill Score Unit (Unit Skill Score Unit Target Succession Planning / Target T t Diverse Di for f Self S lf Roles Culture Score Engagement Workforce Sales Capability + Development Team Development Score Score Competency Skill (role based) Score ) GM/Directors 20% Area Included in (succession Operations 20% 20% 20% 20% Skill score planning) Factory Manager 40% 20% 20% 20%* MD Absorption HR Manager (30%) (Factory / Area) 30% 20% 20% GSM/SM 30% 30% 20% 20%* ASMs 30% 30% 20% 20%* MD Absorption ACDM 30% 20% 20%* (30%) Other Managers 30% 50% 20%* *Team Development Score = Skill Score of Team Members ( DRs and their DRs  till Team Leaders and Executives)
  • 24. Competency Framework ( KRA # 3) – Weightage-20% Weightage-20% THOUGHT LEADERSHIP: • Drives innovative business improvements ( (New) ) – Generates new ideas and pushes current thinking – Leverages creative and/or strategic thinking – Effectively manages change • Objective Analytical Thinking (New) – Analytical and practical/pragmatic thinking – Uses analytical thinking to make better business decisions PEOPLE LEADERSHIP: • Develops and Inspires others – By motivating them to work towards common goals – Drives peak performance by identifying and leveraging their strengths, while guiding them to bridge gaps. • Works effectively with others & Influences others (Current: Builds Relationships & Influences Others) – Customer-oriented (both internal and external customers) – Motivating multi-functional teams/organizations to work towards common goals – Positive influence on others to achieve organizational goals • Lives the Values – Creates a culture that fosters a high standard of ethics – Demonstrates emotional resilience RESULTS LEADERSHIP: • Takes initiative to deliver results (Current: Delivers Results) – Holds self and others accountable for setting stretch goals with high business impact, and takes responsibility for outcomes – Displays Drive, Motivation and Passion • Functional Competencies Other Changes: •‘Demonstrates Emotional Resilience’ is now a part of ‘Lives the Values’ •‘Manages Change’ is now a part of ‘Drives Innovation Business Improvements’ •‘Decision Making’ and ‘Demonstrates Financial Ability’ are now part of ‘Objective Analytical Thinking’
  • 25. Conducting High Impact Performance Review Conversations Classified ‐ Internal use
  • 26. Leaders Have a Pivotal Role in Creating a High-Performance Workforce An 11‐year study of companies with  performance‐enhancing cultures  In Building A High Performance Workforce,  found performance to be a key  Research Has Shown 8 Factors Which  Increases Employee  driver of financial and operational  di f fi i l d ti l Substantially Increase Individual Performance Substantially Increase Individual Performance Performance By: Performance By: success 4 Being Fair and Accurate in Giving  39.1% Feedback  Revenue Growth 4 Ability to Take Risks y 38.9% 682% 4 Emphasizing Strengths 36.4% 4 Employees’ Understanding of 36.1% Performance Standards 166% 4 Internal Communication: Continuous 34.4% Flow of Information ‐ Up & Down Organizations with Organizations 4 Matching Employees With What They 28.0% Performance‐ without Enhancing Culture Performance‐ Do Best Do Best Enhancing Culture 4 Giving Informal Feedback That Helps 25.8% Source: Corporate Leadership Council: How  Employees Do Their Job Better Performance Management Impacts the Bottom Line,  and Building The High‐Performance Workforce, July  2002 and Fall 2002, respectively 2002 and Fall 2002 respectively 4 Manager Helps in Problem Solving g p g 23.7%
  • 27. 2 Conversations How did I do – Partnering for Performance What do I develop – Performance Development Coaching Classified ‐27 Internal use
  • 28. How to Conduct High Impact Review Discussion Goal :  Build Accountability to deliver High  Performance and     Targeted  Results  for ‘Self’ and ‘Teams’ 2  Conversation Topics 2 Actions How Did I do ? Partnering for Performance •Appreciate Accomplishments Focus on Results to Evaluate previous  •Agree on how  to deliver even better  year’s Performance  Performancein the following year. •KRA 1 ( Business KRA)  •KRA 2 ( People/Self Development  •Create SMART Development Action Plan  p KRA) SMART = Specific, Measurable, Achievable      Realistic and Time bound) Performance Development Coaching  What do I develop ? Identify critical 2‐3 Strengths and 1‐2  Focus on Focus on Behaviors demonstrated demonstrated  Opportunities from among   O t iti f (or not demonstrated) to achieve  Competencies. Results Create Development Action Plan
  • 29. 3 Le Leadership Skills for …. Skills Apply 3 Leadership Skills for High Impact  Performance Review Discussion • Situational Leadership Skills  (Diagnosis,  Flexibility) • ‘GROW’ Coaching Model GROW Coaching Model • Whale Done Principles – Catch Them Doing right, Accentuate      Positives, Re‐Direct… ,
  • 30. The Three Skills of a Situational Leader • Diagnosis assessing developmental needs Diagnosis—assessing • Flexibility—using a variety of leadership styles comfortably • Partnering for Performance—reaching agreements with others about the leadership style th need t l they d 2–7
  • 31. Different Strokes for Different Folks Different Strokes for the Same Folks, Depending on th Goal or Task the G l T k 2–10
  • 32. Describe the Characteristics You  Observe in the Picture Observe in the Picture 2 3 4 1
  • 33. The Four Development Levels p D1—Low competence and hi h commitment D1 L t d high it t D2—Low to some competence and low commitment D2 D3—Moderate to hi h D3 M d t t high competence and variable t d i bl commitment D4—High D4 High competence and high commitment 3–5
  • 34. The GROW MODEL G R O W Goals Reality Options Will What do you What is What What action will want to currently alternatives you do next ? can help to accomplish? happening in move this situation? forward? •Agree on •Establish what •Encourage •Identify possible realistic, is known about exploration of obstacles to measurable the it ti th situation. alternative lt ti progress. progress goals •Pay attention actions. •Offer follow-up •Establish time to both facts •Explore pros and support. limits. and feelings. and cons of •Leave •Withhold od options. p responsibility with judgment, both •Offer options the other person. verbal and only if the person has nonverbal. none. CLARITY ALIGNMENT CLOSURE
  • 35. The GROW Model Listening GROW MODE Intuition L C Curiosity y Questioning
  • 36. Using GROW Model for Coaching Conversations GOAL What do you want to accomplish? What is the result you want? What would success look like? How will you know when you get there? ROLE What is currently happening in this situation? What effect does this have? What other factors are relevant? What have you tried so far? What stops you from doing more? What if any challenges or obstacles do you have to taking action?· OPTIONS What alternatives can help you to move forward? Tell me what possibilities for action do you see Do not worry about whether they are realistic at this stage see. stage. What approach/actions have you seen used, or used yourself, in similar circumstances? Would you like suggestions from me? What are the benefits and pitfalls of these options? WILL Which option or options did you choose? What might get in the way of this happening? What are you committing to? What are the next steps? Precisely when will you take them? What i ht Wh t might get in the way? t i th ? What support do you need? How will you track your progress?
  • 37. The Th WHALE DONE™ R Response Be Specific Share Positive Feelings Praise Immediately Encourage them to keep up the Good Work 37
  • 38. Let us see if it works ! Classified ‐ Internal use
  • 40. Performance Management and Development Classified ‐ Internal use
  • 41. Elements of Self Assessment 1. Top Accomplishments in 2008 :  What are you most proud of ? What are your 2‐3 (no more than 5) major accomplishments in 2008. Be specific.  Cite data/examples. 2. Actual Results Vs. KRAs :  2 Actual Results Vs KRAs : Use YTD November data. This can be updated before the final review. 3 . Key Strengths: What do you see as your 2 or 3 (no more than 3) major Strengths. Cite examples that illustrate 4. Opportunities for Development: What are the 1‐2 (no more than 2) areas you hope to focus on in 2009 to improve your performance  5. Performance Plan :  What do you propose as the top focus areas for you in 2009? These will form the basis of the discussion with  your Manager on your 2009 Performance Plan. M 2009 P f Pl Points to remember Be Objective and avoid Self glorification or False Modesty ‐ Provide data and examples to ensure your Manager considers your Assessment as a valuable  input to the Annual Review
  • 42. Administrative and Functional Manager Alignment Focus on Holistic Assessment of the Associate, with agreed-upon Development Plans. - Provide specific data and examples to Associate for a High Impact Discussion. - There should be only one review document (initial draft to be written by the Admin. Manager) M ) - Functional Manager feedback to be agreed, then incorporated in that one review document. In case of non alignment non-alignment - HR to facilitate closure. - Escalate it to the next level of Managers (with the aid of HR), if needed ( See Chart Below) Yes Process Complete Alignment on Review /  Proposed rating P d i No Escalate to Next level Manager No Process Complete Yes Alignment ? HR to facilitate
  • 43. Mid Year Performance Review Document KRA 1: Business Plan Achievement  KRA 1 B i Pl A hi t Performance Status Functional Manager (On Track / Off Track) Comments (Mandatory if Objective Activities / Milestones Target Measures Results- Associate Assessment Functional Manager "Off Track") Best 6 month average RED Score (20%) Red Score Achievement achievement of 60 Avg RED score has been 63 Performance Status On Track Volume Target (20%) 1368804 Actual - 759263 ( 6 months ) Performance Status On Track RED Outlet Target (5%) 1500 1935 Performance Status On Track Sales Volume (Phy Cs) (30%) Pre-sell Target (5%) 40% of Volume 100 % of volume is moved to pre sell Performance Status On Track Needs to focus more on juice PET Net Revenue (30%) NR Acheivement (30%) 283855693 Actual - 159445230 ( 6 months ) Performance Status Off Track and MMPO Based on Unit Finance Compliance (20%) Asset Control (20%) Managers report 100% achieved Performance Status On Track Functional Manager Comments Has been able to meet targets on Volume and Execution. Should maintain the same focus to beat plans. Needs to show progress on NR Review on Development Plan on KRA1 and Next Steps Direction / Support Agreed Development Action Progress on Agreed Functional Manager Critical Task Development Level Required Plan Development Action Plan comments Needs to develop better D2 Expect guidance to understand Needs a short but structured training Have gone through the training Has shown good progress. Much knowledge on how to calculate the process better program. and understand the process and better clarity after going through NR on month to month basis. calculations the training Functional Manager What additional support would you require, IF ANY? Comments Nothing at this point in time
  • 44. Mid Year Performance Review Document (continued…) KRA 2: People / Self Development KRA  KRA 2 P l / S lf D l t KRA Performance Status Functional Manager (On Track / Off Track) Comments (Mandatory if Objective Activities / Milestones Target Measures Results- Associate Assessment Functional Manager "Off Track") People Engagement Score of 80 for STLs Score (30%) Unit Target Culture Score Score of 85 for MDs Has built a successful team (30%) To be Measured at year end Performance Status On Track Skill Score (30%) Skill Score (Unit Skill Score for Sales Capability + Competency Skill Score) (30%) Skill Score of 70 To be Measured at year end Performance Status On Track Developing Financial Acumen and Took coaching on P&L and Financial Self Development (40%) Self Development (40%) understanding P & L Acumen Performance Status On Track Functional Manager Comments Is focused towards creating a strong and energetic team that delivers results. Should continue to do so. Review on Development Plan on KRA1 and Next Steps Direction / Support pp Agreed Development Action g p Progress on Agreed g g Functional Manager g Critical Task Development Level Required Plan Development Action Plan comments Working knowledge of margin D2 NA need training on the same Training has been scheduled for Needs to scale up on this post minder for better access to Data July'09. training required in day to day operations Functional Manager What additional support would you require, IF ANY? Comments Nothing at this point in time
  • 45. Career Development Planning Document Medium-term aspirations (for next 2- 3 years) in the context of long-term goals Career Track selected by Functional Manager comments (with Option chosen by DR DR Explanatory comments justification) Rajesh has the Functional and Behavioral competencies to grow in Category Management. He will get the required opportunities to develop I wish to grow in my current function Specialist I want to grow as a Specialist in "Category Management" himself in this area Career Development DR's Short-term Career Development Plan (experience / exposure required by him / her to support career aspirations) Associate comments Functional Manager comments He will get involved in pilot of all new I would request for opportunities to be provided to me product launches that happen which will for commercialization of New Product launches provide the required exposure 360 degree competency feedback (as agreed with the Associate) Area of Strength / Area of Competence / Behavioral Competencies Ideal Level Most Rated Level Agreed Level Area of Opportunity Thought Leadership Drives Innovative Business ImprovementsStage 1 Stage 1 Stage 1 Area of Competence Objective Analytical Thinking Stage 1 Stage 1 Stage 1 Area of Competence Results Leadership Works Effectively with Others and InfluencStage 2 Stage 2 Stage 2 Area of Competence Takes Initiative to Deliver Results Stage 2 Stage 2 Stage 2 Area of Competence People Leadership Develops and Inspires Others Stage 1 Stage 2 Stage 2 Area of Strength Area of Strength / Area of Competence / A f St th A fC t Functional Competencies Ideal Level Most Rated Level Agreed Level Area of Opportunity Sales Management Competent Competent Mastery Area of Strength Working Customer Management Competent Competent Knowledge Area of Opportunity Market Execution Competent Competent Competent Area of Competence
  • 46. Career Development Planning Document (continued…) Career Development Plan Competency Behaviors Responsibility Specific Action Plan Rajesh will demonstrate greater data orientation and analytical Self thinking while chasing financial targets Support will come through through extensive coaching and regular Uses financial data to identify trends and review. He will be nominated for training programmes that are Objective Analytical Thinking opportunities and apply in own work areas Manager relevant for improving in this area Rajesh will leverage his deep market knowledge in successful launch Self of new products Competition/Trend Analysis : Awareness of Rajesh will get identified in core team for commercialization of New Sales Management market – relevant data Organisation Product launches Succession Planning Recommended Potential Successors (give option to give NA) Name of Associate Associate Ready in Rajeshwari Gupta 0-1 year Ratnakar Shah 1-2 years Overall Comments Functional Manager Rajesh is growing well in his current role. He should continue to demonstrate the same energy and create a winning team under him. He needs to improve his analytical thinking. He has expressed keenness to work in Category Development. He will get involved this year in new product launches which will give him the required exposure
  • 47. PMS and Compensation Classified ‐ Internal use
  • 48. Creating a High Performing Organization Creating a High Performance Organization What is the big picture? Processes that are going to  How are we going to  enable us execute? Differentiated Talent Reward Assessment Talent Strategy and & Development Segmentation Interventions Closely aligned to Business Strategy Measurement Driven Classified - Internal use
  • 49. Key Calibration Question :Why do we rate Performance on a 4 point scale, and use  further categorization scale for Rewards?  Why use further sub‐categorization for Rewards ? • Differentiated ‘Rewards’ motivates and drives high performers to achieve  better results.  • Further, since 73% associates are in SP category, the differentiation is critical to  build and support high performance culture. • For the purpose of Rewards :  SP sub‐ categorized as SP‐, SP and SP+;   EP sub‐categorized  as EP and EP*. Classified - Internal use
  • 50. The Performance Rewards Matrix Developing Successful Performer Exceptional Performer Performer (DP) (SP) (EP) High People  Developing Performer Successful Performer ‘Higher End’ Successful etencies and P (DP) (SP) Performer (SP) pment – 40%) Medium How H (Compe Develop Not Meeting Successful Performer Successful Performer Performance (NP) (SP) (SP) Low Low Medium High What  ( Business  KRA‐60%) (Achieving Results) (Achieving Results) Classified - Internal use
  • 51. Some Best Practices Some Best Practices PMS Best Prctices Classified ‐ Internal use
  • 52. Legal and Ethical Classified ‐ Internal use
  • 53. Are you a fair & Transparent Leader? Do you rate your team members accurately and without a bias? y y y : Focus on Avoid Traps: Competence & Commitment  Step back and think about the Competence & Avoid ‘Recency Traps’ ’ Commitment you have observed all year while all year long all year long rating each Milestone. Focus on Results attained while rating, rather than ratees as individuals. Results Attainment and not  • E.g. Avoid  Personal  - Behaves ‘like me’ Biases Personal Biases - Is a great person Consider overall Performance ‐ Excelling in one area not to be perceived Focus on all Objectives and  as excelling in all areas. KRA s ‐ Poor performance in one area not to impact        evaluation of other areas. Avoid ‘Halo’  or  Horns effect or ‘Horns’ effect … Be a Fair & Transparent Leader
  • 54. Calibration Meetings Purpose : To put individual performance in context of broader sample of Associates To ensure that individuals are not impacted due to the different approach adopted by different managers while rating p g g performance (e.g. leniency/strictness etc.) g y To ensure visibility of talent. Unit Calibration - Participants : GM + HR; Dates : 23rd -25th January Local HR reviews Performance Reviews to ratify calculation and logic (and ensure there are data and examples). examples) Any information gaps are plugged in by the Manager before the calibration meeting. HR facilitates discussion and calibration of all ratings with the GM. Any discrepancies in ratings are flagged for discussion in Region Calibration Meeting Region Calibration - Participants : RVP + DRs (RHRM – to facilitate); Dates : 27th -31st January EP cases are discussed and all ratings calibrated Any open issues are flagged off for discussion in National Calibration Meeting National Calibration - Participants : CEO + COO + VP-HR, RVPs + VPs (National OD Manager– to facilitate) . Dates :6 february th Review EPs in critical Roles Review of Top Performers and Struggling Performers and align key elements of Performance Plan/PIP
  • 55. How will you Manage/ Recognise Top Performers? • Role Expansion • Assignments to work on Regional/National issue taskforce . • Sponsorship to conferences, and visits t other countries S hi t f d i it to th t i (on rare occasions). • Advanced Learning and Development Opportunities • Appreciation Letter / Certificates • Recognition for accomplishments /OE Certification etc. etc through Bottling HUB / Forum/ Buzz • Differentiated Compensation
  • 56. How will you Accelerate Performance of Solid Performers? • Build on their Strengths. Help them leverage what they are best at. • Identify critical tasks for which performance needs to be enhanced • Create a Development Action Plan to enhance performance on critical tasks • Assign Projects to utilize their skills & build confidence • Challenge with appropriate stretch objectives to enable peak performance • Facilitate problem-solving so barriers to performance are removed • Encourage progress and recognize contribution • Ensure that they are fairly compensated.
  • 57. How will you Manage Bottom Performers? • Prepare robust 30-90 day Performance Improvement Plan (PIP) – include specific, measurable actions with clear timelines • Guiding Principles – Longer for Senior people with newly identified performance issues. – Shorter for more junior people, or people with a history or pattern of performance issues. • Review & T k appropriate actions R i Take i i – If PIP results completely on-track, then align back to KRAs for the role. – If results not on track, but demonstrates maturity and drive to improve performance, revise PIP with shorter timelines (e.g. 30-60days) – If results not on track, and does not demonstrate enough drive to improve performance, exit. – Failure, exit Guidelines
  • 58. Thank You! Thank You! Classified ‐ Internal use