According to Bersin by Deloitte, more than 95%* of CLOs feel it is critical to demonstrate the impact and value of training; however, less than 5% are confident in their ability to do so. Are you able to easily connect learning to business results in your organization? For many L&D leaders this is a major problem, which stems from an outdated method of measurement, as well as inadequate measurement tools. In this session, you will learn: How to flip the traditional measurement model on its head and see it through a different lens. Methods for measuring the impact on your business, whether it’s revenue, safety incidents, shrink or customer satisfaction. Case studies of organizations that have demonstrated a bottom-line impact to their business and how they went about measuring it. ​*Source: The State of Learning Measurement, Bersin by Deloitte/ Todd Tauber and Wendy Wang, 2015

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Frequently
Asked
Ques6ons

5. How to Measure the
Impact of Learning
November 8, 2016

6. Agenda
• State of learning measurement
• Taking a different approach
• 2 Example scenarios
• The right soluIon:
An Employee Knowledge PlaNorm
• 3 Case studies
Carol Leaman
CEO, Axonify

7. POLL:
How easily are you able to connect learning to business outcomes?
(increased sales, reduced incidents, increased customer saIsfacIon, etc.)
A. Very easily, we have the right tools and methods in place
B. We’ve started down the path but aren’t quite there yet
C. We haven’t found a successful way yet

8. of L&D
organizaIons have
trouble connecIng
learning to
business outcomes
59%
Source:
The
State
of
Learning
Measurement,
Bersin
by
Deloi2e
/
Todd
Tauber
and
Wendy
Wang-­‐Audia,
2015

9. List business
impact goals on
their annual plan
Only
35%
Source:
The
State
of
Learning
Measurement,
Bersin
by
Deloi2e
/
Todd
Tauber
and
Wendy
Wang-­‐Audia,
2015

10. Deliver data to
business and line
managers
Only
30%
Source:
The
State
of
Learning
Measurement,
Bersin
by
Deloi2e
/
Todd
Tauber
and
Wendy
Wang-­‐Audia,
2015

11. Of organizaIons
are acIvely
looking to leave
their current LMS.
Almost
50%
Source: Brandon Hall Group – LMS
Trends 2014: SaIsfacIon and Spending

12. A different approach to learning
measurement

13. StarIng with the End

14. StarIng with the End

15. StarIng with the End

16. StarIng with the End

17. StarIng with the End

18. Hope
StarIng with the End

19. StarIng with the End

20. Two example scenarios

21. Reduce
Ladder
Safety
Incidents
by
25%
An Expense ReducIon Example

22. 1. Ensure
3
points
of
contact
at
all
Imes
2. Place
ladder
on
a
flat,
stable
surface
Reduce
Ladder
Safety
Incidents
by
25%
An Expense ReducIon Example

23. Did
they
demonstrate
knowledge
on
the
correct
use
of
ladders?
Reduce
Ladder
Safety
Incidents
by
25%
1. Ensure
3
points
of
contact
at
all
Imes
2. Place
ladder
on
a
flat,
stable
surface
An Expense ReducIon Example

24. Ladder
Safety
–
learning
modules
and
reinforcement
Did
they
demonstrate
knowledge
on
the
correct
use
of
ladders?
Reduce
Ladder
Safety
Incidents
by
25%
An Expense ReducIon Example
1. Ensure
3
points
of
contact
at
all
Imes
2. Place
ladder
on
a
flat,
stable
surface

25. Grow
Sales
of
2
Specific
Products
by
30%
A Revenue Growth Example

26. 1. Asking
if
customer
would
like
to
add
X
2. Highlight
promoIons
Grow
Sales
of
2
Specific
Products
by
30%
A Revenue Growth Example

27. Did
they
demonstrate
knowledge
on
upsell
techniques?
Grow
Sales
of
2
Specific
Products
by
30%
1. Asking
if
customer
would
like
to
add
X
2. Highlight
promoIons
A Revenue Growth Example

28. Sales
Technique
&
Product
PromoIon
-­‐
learning
and
reinforcement
modules
Did
they
demonstrate
knowledge
on
upsell
techniques?
Grow
Sales
of
2
Specific
Products
by
30%
A Revenue Growth Example
1. Asking
if
customer
would
like
to
add
X
2. Highlight
promoIons

29. How an Employee Knowledge
PlaNorm can help

30. Input your desired outcomes
Business Results:
• Import/input business results
• Compare success of teams/locaIons to business goals
• Reports and analyIcs

31. Define your desired behaviors
PredicIve Modeling:
• Correlate results to user and team behavior
• Correlate behaviors to knowledge levels
• Training recommendaIons to drive business results

32. Measure your knowledge growth
Understand knowledge across your target audience and drill
down in ways that makes sense for your business and result in
acIonable insights.

33. Measure your knowledge
growth

34. Show dashboards to stakeholders

35. Understand individual performance

36. Knowledge
Ladder
safety
knowledge
is
at
95%
in
all
areas
being
covered.
Business
Outcomes
Incidents
related
to
ladder
safety
have
only
decreased
by
3%.
Behaviors
50%
of
the
Ime
employees
being
observed
are
not
properly
securing
the
ladder
at
the
base.
Content
No
content
being
delivered
around
properly
securing
the
base
of
the
ladder.
Making Sure You have the right content

37. What does this look like for an
employee?

50. Three case studies

51. November
8,
2016
5
1
“Feedback about the Axonify plaNorm has been phenomenal and we believe that it has
been
a significant contribuIng factor in our improved performance and engaged associate
base.”
Ken Woodlin, VP of Compliance, Safety & Asset Protec7on
“I
know
that
Axonify
has
posiIvely
impacted
our
safety
performance.
It’s
a
quick,
simple
way
to
keep
safety
top
of
mind.”
–
DC
Manager
54%
120
DistribuIon Centers
75,000+
Employees
using Axonify
ReducIon in
safety incidents
Of associates stated
that Axonify helps them
feel safer on the job
ApplicaIon
Results
72%

52. November
8,
2016
5
2
“Axonify helped us to dramaIcally accelerate our omnichannel success, geong the why,
what, how of omni knowledge into the heads and hands of each and every Toys”R”Us
associate – quickly and easily.”
Dorothy Tenute, Na7onal Training Manager, Toys”R”Us Canada
“Axonify’s
unique
approach
allows
training
to
be
seamlessly
integrated
into
daily
acIviIes
and
it
reinforces
the
idea
that
learning
is
part
of
the
job
and
not
something
separate
from
everyday
acIviIes.”
–
Mary
Hewton,
VP
of
HR,
Toys”R”Us
Canada
62%
Culture
Change:
Omnichannel, customer
service, sales, safety & more
delivered through Axonify
6,600
Associates & Managers
engaging every ship
ReducIon in
safety incidents
Mobile device usage
Learning Culture
Results
20%

53. November
8,
2016
5
3
“We like this app. Our consultants do too and we believe that it not only helps their
product knowledge, but their confidence as well, leading to beqer performance.”
Ryan Garner, GSM Checkered Flag Toyota, Virginia Beach, VA
“What
I
love
about
Axonify
is
that
we’re
using
it
to
focus
on
knowledge.
Knowledge
is
the
result
of
great
learning
pracIces
and
Axonify
is
a
great
tool
for
that.”
–
Mia
Phillips,
Na@onal
Manager
of
Dealer,
Educa@on
Strategy
&
Digital
Solu@ons
25,000
US Dealer reps at
1500 dealerships
5%
Increase in their Sales
SaIsfacIon Index (SSI)
2
Vehicle/Month
increase in sales
ApplicaIon
Results

54. How to Measure the
Impact of Learning
Q&A | November 8, 2016

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