SlideShare a Scribd company logo

A copywriter's bible of (power) words that sell - and how to use them

•
•
Belinda Weaver
Belinda Weaver

Words that sell. As a copywriter, they are our bread and butter. Words that turn the ordinary into something worth paying money for. Get ready for 63 copywriter's power words in 8 categories with 3 all important action steps. Visit copywritematters.com for more copywriting courses, consults and content to improve your writing!

BusinessEducation
1 of 32
Download to read offline
A Copywriter’s Bible of (And How To Use Them) @@CopywriteMattrsCopywriteMattrs Power WordsPower Words That SellThat Sell
Words that sellsell are a copywriter's bread and butter.
To write copy that generates a reaction, copywriters must dig into the emotional and psychological impactimpact of the words we use.
Get ready for - 63 words - in 8 categories - and 3 action steps…
To turn ordinary copy into something more powerfulpowerful and effectiveeffective.
The most powerful word of all11
The most powerful word of all11 YouYou
Words about newness22
Words about newness22 Breakthrough Surprising Exciting Astounding Introducing Welcome Unique Announcing
Words about exclusivity33
Words about exclusivity33 Forbidden Never Revealed Exclusive Limited Special Secret Hidden Truth Temptation
Words about urgency44
Words about urgency44 Direct Hurry Quick Fast Now Discover New Results Only
Words that reassure55
Words that reassure55 Care Simple Safety Lifetime Can Guarantee Proven Easy
Words about caring66
Words about caring66 Heaven Dream Health Family Love Children
Words about saving77
Words about saving77 Reduced Bargain Bonus Discount Lowest Save Money Win Cheap Free
Words about pain88
Words about pain88 Alone Reject Stress Stupid Guilty Hate Failure Afraid Lazy Humiliation
"So I got power words..."
"What the heck am I supposed to do now?"
Consider the emotion you want to tap into. Step 11
What do you want the reader to feelfeel or avoidavoid feelingfeeling? Use a word from that category.
Use these words in headlines & subheadings. Step 22
One well-well- placed powerplaced power wordword could be the difference between marketing being read – or ignored.
Test out these words in your copy. Step 33
See if they changechange the responses you get.
Want to get better at convincing people to buy?
Grab this handy cheat sheet: 20 Incredibly Useful Copywriting Tips (that will transform the way you write)
Grab this handy cheat sheet: You’ll also get regular writing tips delivered to your inbox! Gimme my Cheat Sheet! Click the button!

Recommended

Seven Habits of Highly Effective Digital Marketers - Tops Tips for 2015!
Seven Habits of Highly Effective Digital Marketers - Tops Tips for 2015!Seven Habits of Highly Effective Digital Marketers - Tops Tips for 2015!
Seven Habits of Highly Effective Digital Marketers - Tops Tips for 2015!Digital Annexe
 
12 Key Levers of SaaS Success
12 Key Levers of SaaS Success12 Key Levers of SaaS Success
12 Key Levers of SaaS SuccessDavid Skok
 
48 hours customer development
48 hours customer development48 hours customer development
48 hours customer developmentStanford University
 
Outbound prospecting for highly targeted lead flow
Outbound prospecting for highly targeted lead flowOutbound prospecting for highly targeted lead flow
Outbound prospecting for highly targeted lead flowDavid Skok
 
Startup Workshop #1: Product/Market Fit
Startup Workshop #1: Product/Market FitStartup Workshop #1: Product/Market Fit
Startup Workshop #1: Product/Market FitMilan Vukas
 
SMART Sales System - Module 4: Sales Scripts
SMART Sales System - Module 4: Sales ScriptsSMART Sales System - Module 4: Sales Scripts
SMART Sales System - Module 4: Sales ScriptsSalesScripter
 
Get inside your Buyers Head - Improve Funnel Conversion Rates
Get inside your Buyers Head - Improve Funnel Conversion RatesGet inside your Buyers Head - Improve Funnel Conversion Rates
Get inside your Buyers Head - Improve Funnel Conversion RatesDavid Skok
 
5 Go-to-Market Strategies for B2B SaaS, FinTech, and IaaS [Webinar Recording]
5 Go-to-Market Strategies for B2B SaaS, FinTech, and IaaS [Webinar Recording]5 Go-to-Market Strategies for B2B SaaS, FinTech, and IaaS [Webinar Recording]
5 Go-to-Market Strategies for B2B SaaS, FinTech, and IaaS [Webinar Recording]SP Home Run Inc.
 

Recommended

Seven Habits of Highly Effective Digital Marketers - Tops Tips for 2015!
Seven Habits of Highly Effective Digital Marketers - Tops Tips for 2015!Seven Habits of Highly Effective Digital Marketers - Tops Tips for 2015!
Seven Habits of Highly Effective Digital Marketers - Tops Tips for 2015!Digital Annexe
 
12 Key Levers of SaaS Success
12 Key Levers of SaaS Success12 Key Levers of SaaS Success
12 Key Levers of SaaS SuccessDavid Skok
 
48 hours customer development
48 hours customer development48 hours customer development
48 hours customer developmentStanford University
 
Outbound prospecting for highly targeted lead flow
Outbound prospecting for highly targeted lead flowOutbound prospecting for highly targeted lead flow
Outbound prospecting for highly targeted lead flowDavid Skok
 
Startup Workshop #1: Product/Market Fit
Startup Workshop #1: Product/Market FitStartup Workshop #1: Product/Market Fit
Startup Workshop #1: Product/Market FitMilan Vukas
 
SMART Sales System - Module 4: Sales Scripts
SMART Sales System - Module 4: Sales ScriptsSMART Sales System - Module 4: Sales Scripts
SMART Sales System - Module 4: Sales ScriptsSalesScripter
 
Get inside your Buyers Head - Improve Funnel Conversion Rates
Get inside your Buyers Head - Improve Funnel Conversion RatesGet inside your Buyers Head - Improve Funnel Conversion Rates
Get inside your Buyers Head - Improve Funnel Conversion RatesDavid Skok
 
5 Go-to-Market Strategies for B2B SaaS, FinTech, and IaaS [Webinar Recording]
5 Go-to-Market Strategies for B2B SaaS, FinTech, and IaaS [Webinar Recording]5 Go-to-Market Strategies for B2B SaaS, FinTech, and IaaS [Webinar Recording]
5 Go-to-Market Strategies for B2B SaaS, FinTech, and IaaS [Webinar Recording]SP Home Run Inc.
 
Go to market
Go to marketGo to market
Go to marketSubhrajyoti Roy
 
Zero to 100 - Part 6: Experiences putting Theory into Practice
Zero to 100 - Part 6: Experiences putting Theory into PracticeZero to 100 - Part 6: Experiences putting Theory into Practice
Zero to 100 - Part 6: Experiences putting Theory into PracticeDavid Skok
 
Optimize Your Funnel By Getting Inside Your Buyer's Head
Optimize Your Funnel By Getting Inside Your Buyer's HeadOptimize Your Funnel By Getting Inside Your Buyer's Head
Optimize Your Funnel By Getting Inside Your Buyer's HeadDavid Skok
 
How to write a killer agency creative brief
How to write a killer agency creative briefHow to write a killer agency creative brief
How to write a killer agency creative briefDavid Bell
 
Sales: 30-60-90 Day Plan
Sales: 30-60-90 Day PlanSales: 30-60-90 Day Plan
Sales: 30-60-90 Day PlanMphasis (an HP Company)
 
The Secret to Brand Growth? Mental and Physical Availability
The Secret to Brand Growth? Mental and Physical AvailabilityThe Secret to Brand Growth? Mental and Physical Availability
The Secret to Brand Growth? Mental and Physical AvailabilityPercolate
 
Metrics-Driven Marketing Strategy
Metrics-Driven Marketing StrategyMetrics-Driven Marketing Strategy
Metrics-Driven Marketing StrategyDave McClure
 
Value proposition design
Value proposition designValue proposition design
Value proposition designAdrian Holzer
 
Seven Qualities of Top Sales People
Seven Qualities of Top Sales PeopleSeven Qualities of Top Sales People
Seven Qualities of Top Sales PeopleTafveez Amin Probing a New Challenging career
 
The Big Idea in 5 Steps
The Big Idea in 5 StepsThe Big Idea in 5 Steps
The Big Idea in 5 StepsPat Law
 
Territory Management Made Simple
Territory Management Made SimpleTerritory Management Made Simple
Territory Management Made Simpledreamforce2006
 
Building a Repeatable, Scalable & Profitable Growth Process
Building a Repeatable, Scalable & Profitable Growth ProcessBuilding a Repeatable, Scalable & Profitable Growth Process
Building a Repeatable, Scalable & Profitable Growth ProcessDavid Skok
 
Sales Planning - Sales Strategy Template
Sales Planning - Sales Strategy TemplateSales Planning - Sales Strategy Template
Sales Planning - Sales Strategy TemplateFour Quadrant LLC
 
SMART Sales System - Module 5: Sales Process
SMART Sales System - Module 5: Sales ProcessSMART Sales System - Module 5: Sales Process
SMART Sales System - Module 5: Sales ProcessSalesScripter
 
Zero to 100 - Part 4: Building a Sales Team - Stephanie Schatz
Zero to 100 - Part 4: Building a Sales Team - Stephanie SchatzZero to 100 - Part 4: Building a Sales Team - Stephanie Schatz
Zero to 100 - Part 4: Building a Sales Team - Stephanie SchatzDavid Skok
 
UPDATED '33 things I know about Art Direction'
UPDATED '33 things I know about Art Direction'UPDATED '33 things I know about Art Direction'
UPDATED '33 things I know about Art Direction'David Bell
 
Developing Your Go to Market Strategy - For Startup Founders & Entrepreneurs
Developing Your Go to Market Strategy - For Startup Founders & EntrepreneursDeveloping Your Go to Market Strategy - For Startup Founders & Entrepreneurs
Developing Your Go to Market Strategy - For Startup Founders & EntrepreneursAdam Moalla
 
2018H1 Japanese Venture Capital Landscape
2018H1 Japanese Venture Capital Landscape2018H1 Japanese Venture Capital Landscape
2018H1 Japanese Venture Capital LandscapeShun Nagao
 
Roland Frasier Traffic & Conversion Presentation January 2014
Roland Frasier Traffic & Conversion Presentation January 2014Roland Frasier Traffic & Conversion Presentation January 2014
Roland Frasier Traffic & Conversion Presentation January 2014Roland Frasier
 
Consumer Centricity
Consumer CentricityConsumer Centricity
Consumer CentricityBeloved Brands Inc.
 
Words that Sell
Words that SellWords that Sell
Words that SellHubSpot
 
180+ Power Words To Use For Writing Emotional Headlines
180+ Power Words To Use For Writing Emotional Headlines180+ Power Words To Use For Writing Emotional Headlines
180+ Power Words To Use For Writing Emotional HeadlinesCoSchedule
 

More Related Content

What's hot

Zero to 100 - Part 6: Experiences putting Theory into Practice
Zero to 100 - Part 6: Experiences putting Theory into PracticeZero to 100 - Part 6: Experiences putting Theory into Practice
Zero to 100 - Part 6: Experiences putting Theory into PracticeDavid Skok
 
Optimize Your Funnel By Getting Inside Your Buyer's Head
Optimize Your Funnel By Getting Inside Your Buyer's HeadOptimize Your Funnel By Getting Inside Your Buyer's Head
Optimize Your Funnel By Getting Inside Your Buyer's HeadDavid Skok
 
How to write a killer agency creative brief
How to write a killer agency creative briefHow to write a killer agency creative brief
How to write a killer agency creative briefDavid Bell
 
The Secret to Brand Growth? Mental and Physical Availability
The Secret to Brand Growth? Mental and Physical AvailabilityThe Secret to Brand Growth? Mental and Physical Availability
The Secret to Brand Growth? Mental and Physical AvailabilityPercolate
 
Metrics-Driven Marketing Strategy
Metrics-Driven Marketing StrategyMetrics-Driven Marketing Strategy
Metrics-Driven Marketing StrategyDave McClure
 
Value proposition design
Value proposition designValue proposition design
Value proposition designAdrian Holzer
 
The Big Idea in 5 Steps
The Big Idea in 5 StepsThe Big Idea in 5 Steps
The Big Idea in 5 StepsPat Law
 
Territory Management Made Simple
Territory Management Made SimpleTerritory Management Made Simple
Territory Management Made Simpledreamforce2006
 
Building a Repeatable, Scalable & Profitable Growth Process
Building a Repeatable, Scalable & Profitable Growth ProcessBuilding a Repeatable, Scalable & Profitable Growth Process
Building a Repeatable, Scalable & Profitable Growth ProcessDavid Skok
 
Sales Planning - Sales Strategy Template
Sales Planning - Sales Strategy TemplateSales Planning - Sales Strategy Template
Sales Planning - Sales Strategy TemplateFour Quadrant LLC
 
SMART Sales System - Module 5: Sales Process
SMART Sales System - Module 5: Sales ProcessSMART Sales System - Module 5: Sales Process
SMART Sales System - Module 5: Sales ProcessSalesScripter
 
Zero to 100 - Part 4: Building a Sales Team - Stephanie Schatz
Zero to 100 - Part 4: Building a Sales Team - Stephanie SchatzZero to 100 - Part 4: Building a Sales Team - Stephanie Schatz
Zero to 100 - Part 4: Building a Sales Team - Stephanie SchatzDavid Skok
 
UPDATED '33 things I know about Art Direction'
UPDATED '33 things I know about Art Direction'UPDATED '33 things I know about Art Direction'
UPDATED '33 things I know about Art Direction'David Bell
 
Developing Your Go to Market Strategy - For Startup Founders & Entrepreneurs
Developing Your Go to Market Strategy - For Startup Founders & EntrepreneursDeveloping Your Go to Market Strategy - For Startup Founders & Entrepreneurs
Developing Your Go to Market Strategy - For Startup Founders & EntrepreneursAdam Moalla
 
2018H1 Japanese Venture Capital Landscape
2018H1 Japanese Venture Capital Landscape2018H1 Japanese Venture Capital Landscape
2018H1 Japanese Venture Capital LandscapeShun Nagao
 
Roland Frasier Traffic & Conversion Presentation January 2014
Roland Frasier Traffic & Conversion Presentation January 2014Roland Frasier Traffic & Conversion Presentation January 2014
Roland Frasier Traffic & Conversion Presentation January 2014Roland Frasier
 

What's hot (20)

Go to market
Go to marketGo to market
Go to market
 
Zero to 100 - Part 6: Experiences putting Theory into Practice
Zero to 100 - Part 6: Experiences putting Theory into PracticeZero to 100 - Part 6: Experiences putting Theory into Practice
Zero to 100 - Part 6: Experiences putting Theory into Practice
 
Optimize Your Funnel By Getting Inside Your Buyer's Head
Optimize Your Funnel By Getting Inside Your Buyer's HeadOptimize Your Funnel By Getting Inside Your Buyer's Head
Optimize Your Funnel By Getting Inside Your Buyer's Head
 
How to write a killer agency creative brief
How to write a killer agency creative briefHow to write a killer agency creative brief
How to write a killer agency creative brief
 
Sales: 30-60-90 Day Plan
Sales: 30-60-90 Day PlanSales: 30-60-90 Day Plan
Sales: 30-60-90 Day Plan
 
The Secret to Brand Growth? Mental and Physical Availability
The Secret to Brand Growth? Mental and Physical AvailabilityThe Secret to Brand Growth? Mental and Physical Availability
The Secret to Brand Growth? Mental and Physical Availability
 
Metrics-Driven Marketing Strategy
Metrics-Driven Marketing StrategyMetrics-Driven Marketing Strategy
Metrics-Driven Marketing Strategy
 
Value proposition design
Value proposition designValue proposition design
Value proposition design
 
Seven Qualities of Top Sales People
Seven Qualities of Top Sales PeopleSeven Qualities of Top Sales People
Seven Qualities of Top Sales People
 
The Big Idea in 5 Steps
The Big Idea in 5 StepsThe Big Idea in 5 Steps
The Big Idea in 5 Steps
 
Territory Management Made Simple
Territory Management Made SimpleTerritory Management Made Simple
Territory Management Made Simple
 
Building a Repeatable, Scalable & Profitable Growth Process
Building a Repeatable, Scalable & Profitable Growth ProcessBuilding a Repeatable, Scalable & Profitable Growth Process
Building a Repeatable, Scalable & Profitable Growth Process
 
Sales Planning - Sales Strategy Template
Sales Planning - Sales Strategy TemplateSales Planning - Sales Strategy Template
Sales Planning - Sales Strategy Template
 
SMART Sales System - Module 5: Sales Process
SMART Sales System - Module 5: Sales ProcessSMART Sales System - Module 5: Sales Process
SMART Sales System - Module 5: Sales Process
 
Zero to 100 - Part 4: Building a Sales Team - Stephanie Schatz
Zero to 100 - Part 4: Building a Sales Team - Stephanie SchatzZero to 100 - Part 4: Building a Sales Team - Stephanie Schatz
Zero to 100 - Part 4: Building a Sales Team - Stephanie Schatz
 
UPDATED '33 things I know about Art Direction'
UPDATED '33 things I know about Art Direction'UPDATED '33 things I know about Art Direction'
UPDATED '33 things I know about Art Direction'
 
Developing Your Go to Market Strategy - For Startup Founders & Entrepreneurs
Developing Your Go to Market Strategy - For Startup Founders & EntrepreneursDeveloping Your Go to Market Strategy - For Startup Founders & Entrepreneurs
Developing Your Go to Market Strategy - For Startup Founders & Entrepreneurs
 
2018H1 Japanese Venture Capital Landscape
2018H1 Japanese Venture Capital Landscape2018H1 Japanese Venture Capital Landscape
2018H1 Japanese Venture Capital Landscape
 
Roland Frasier Traffic & Conversion Presentation January 2014
Roland Frasier Traffic & Conversion Presentation January 2014Roland Frasier Traffic & Conversion Presentation January 2014
Roland Frasier Traffic & Conversion Presentation January 2014
 
Consumer Centricity
Consumer CentricityConsumer Centricity
Consumer Centricity
 

Viewers also liked

Words that Sell
Words that SellWords that Sell
Words that SellHubSpot
 
180+ Power Words To Use For Writing Emotional Headlines
180+ Power Words To Use For Writing Emotional Headlines180+ Power Words To Use For Writing Emotional Headlines
180+ Power Words To Use For Writing Emotional HeadlinesCoSchedule
 
Change your words, change your world
Change your words, change your worldChange your words, change your world
Change your words, change your worldHamill Associates Ltd
 
7 practical ways to turn your old blog posts into new business
7 practical ways to turn your old blog posts into new business7 practical ways to turn your old blog posts into new business
7 practical ways to turn your old blog posts into new businessBelinda Weaver
 
The Power of Words
The Power of WordsThe Power of Words
The Power of WordsLinus Daniel
 
A Guide To Copywriting.pdf
A Guide To Copywriting.pdfA Guide To Copywriting.pdf
A Guide To Copywriting.pdfclare2373
 
7 Habits of Highly Effective Salespeople
7 Habits of Highly Effective Salespeople7 Habits of Highly Effective Salespeople
7 Habits of Highly Effective SalespeopleQamaru Dheen
 
Copywrite matters Content Marketing Seminar March 2012
Copywrite matters Content Marketing Seminar March 2012Copywrite matters Content Marketing Seminar March 2012
Copywrite matters Content Marketing Seminar March 2012Belinda Weaver
 
Copywrite Matters SEO Copywriting Seminar March 2012
Copywrite Matters SEO Copywriting Seminar March 2012Copywrite Matters SEO Copywriting Seminar March 2012
Copywrite Matters SEO Copywriting Seminar March 2012Belinda Weaver
 
A copywriter's guide to: Commonly misused (and misspelled) words
A copywriter's guide to: Commonly misused (and misspelled) wordsA copywriter's guide to: Commonly misused (and misspelled) words
A copywriter's guide to: Commonly misused (and misspelled) wordsBelinda Weaver
 
Storyboarding In User Experience Workshop (at Mobile UX London)
Storyboarding In User Experience Workshop (at Mobile UX London)Storyboarding In User Experience Workshop (at Mobile UX London)
Storyboarding In User Experience Workshop (at Mobile UX London)Sarah Doody
 

Viewers also liked (14)

Words that Sell
Words that SellWords that Sell
Words that Sell
 
180+ Power Words To Use For Writing Emotional Headlines
180+ Power Words To Use For Writing Emotional Headlines180+ Power Words To Use For Writing Emotional Headlines
180+ Power Words To Use For Writing Emotional Headlines
 
The power of words
The power of wordsThe power of words
The power of words
 
Change your words, change your world
Change your words, change your worldChange your words, change your world
Change your words, change your world
 
7 practical ways to turn your old blog posts into new business
7 practical ways to turn your old blog posts into new business7 practical ways to turn your old blog posts into new business
7 practical ways to turn your old blog posts into new business
 
The Power of Words
The Power of WordsThe Power of Words
The Power of Words
 
A Guide To Copywriting.pdf
A Guide To Copywriting.pdfA Guide To Copywriting.pdf
A Guide To Copywriting.pdf
 
Power words for better business writing
Power words for better business writingPower words for better business writing
Power words for better business writing
 
7 Habits of Highly Effective Salespeople
7 Habits of Highly Effective Salespeople7 Habits of Highly Effective Salespeople
7 Habits of Highly Effective Salespeople
 
Copywrite matters Content Marketing Seminar March 2012
Copywrite matters Content Marketing Seminar March 2012Copywrite matters Content Marketing Seminar March 2012
Copywrite matters Content Marketing Seminar March 2012
 
Copywrite Matters SEO Copywriting Seminar March 2012
Copywrite Matters SEO Copywriting Seminar March 2012Copywrite Matters SEO Copywriting Seminar March 2012
Copywrite Matters SEO Copywriting Seminar March 2012
 
A copywriter's guide to: Commonly misused (and misspelled) words
A copywriter's guide to: Commonly misused (and misspelled) wordsA copywriter's guide to: Commonly misused (and misspelled) words
A copywriter's guide to: Commonly misused (and misspelled) words
 
342 Headlines You Can Use
342 Headlines You Can Use342 Headlines You Can Use
342 Headlines You Can Use
 
Storyboarding In User Experience Workshop (at Mobile UX London)
Storyboarding In User Experience Workshop (at Mobile UX London)Storyboarding In User Experience Workshop (at Mobile UX London)
Storyboarding In User Experience Workshop (at Mobile UX London)
 

Similar to A copywriter's bible of (power) words that sell - and how to use them

Forever Living India February_2017 Magazine
Forever Living India February_2017 MagazineForever Living India February_2017 Magazine
Forever Living India February_2017 MagazineMas ForeverLiving
 
Tips for creating a Self Organizing Teams
Tips for creating a Self Organizing TeamsTips for creating a Self Organizing Teams
Tips for creating a Self Organizing TeamsYves Hanoulle
 
How to find your brand's Big Idea
How to find your brand's Big IdeaHow to find your brand's Big Idea
How to find your brand's Big IdeaBeloved Brands Inc.
 
22 powerfultoolstotransformyourfear new1
22 powerfultoolstotransformyourfear new122 powerfultoolstotransformyourfear new1
22 powerfultoolstotransformyourfear new1Confidential
 
Circle of Excellence presentation - Leadership meeting in Bali, Indonesia
Circle of Excellence presentation - Leadership meeting in Bali, IndonesiaCircle of Excellence presentation - Leadership meeting in Bali, Indonesia
Circle of Excellence presentation - Leadership meeting in Bali, IndonesiaJason W. Womack, MEd MA
 
Thinking Tools in Problem Solving _ Materi Training "Mastering Problem & Anal...
Thinking Tools in Problem Solving _ Materi Training "Mastering Problem & Anal...Thinking Tools in Problem Solving _ Materi Training "Mastering Problem & Anal...
Thinking Tools in Problem Solving _ Materi Training "Mastering Problem & Anal...Kanaidi ken
 
MlM Tips - Self Talk Hog Wash Or Success Principle
MlM Tips - Self Talk Hog Wash Or Success PrincipleMlM Tips - Self Talk Hog Wash Or Success Principle
MlM Tips - Self Talk Hog Wash Or Success PrincipleDarren Pitt
 
ProductiveMuslim-Seminar-Jeddah.ppt
ProductiveMuslim-Seminar-Jeddah.pptProductiveMuslim-Seminar-Jeddah.ppt
ProductiveMuslim-Seminar-Jeddah.pptkevinaadty
 
Awaken the giant within book review
Awaken the giant within book reviewAwaken the giant within book review
Awaken the giant within book reviewPaulmashach
 
Awaken the giant within book review
Awaken the giant within book reviewAwaken the giant within book review
Awaken the giant within book reviewPaulmashach
 
CXP CEO Summary - Steward Leadership
CXP CEO Summary - Steward LeadershipCXP CEO Summary - Steward Leadership
CXP CEO Summary - Steward LeadershipKen Gosnell
 

Similar to A copywriter's bible of (power) words that sell - and how to use them (20)

Forever Living India February_2017 Magazine
Forever Living India February_2017 MagazineForever Living India February_2017 Magazine
Forever Living India February_2017 Magazine
 
Hacks for career
Hacks for careerHacks for career
Hacks for career
 
How to seduce your customers with words
How to seduce your customers with wordsHow to seduce your customers with words
How to seduce your customers with words
 
Tips for creating a Self Organizing Teams
Tips for creating a Self Organizing TeamsTips for creating a Self Organizing Teams
Tips for creating a Self Organizing Teams
 
Downtown, NYC seminar on 11 August 2011
Downtown, NYC seminar on 11 August 2011Downtown, NYC seminar on 11 August 2011
Downtown, NYC seminar on 11 August 2011
 
How to find your brand's Big Idea
How to find your brand's Big IdeaHow to find your brand's Big Idea
How to find your brand's Big Idea
 
Road to success
Road to successRoad to success
Road to success
 
22 powerfultoolstotransformyourfear new1
22 powerfultoolstotransformyourfear new122 powerfultoolstotransformyourfear new1
22 powerfultoolstotransformyourfear new1
 
Circle of Excellence presentation - Leadership meeting in Bali, Indonesia
Circle of Excellence presentation - Leadership meeting in Bali, IndonesiaCircle of Excellence presentation - Leadership meeting in Bali, Indonesia
Circle of Excellence presentation - Leadership meeting in Bali, Indonesia
 
Thinking Tools in Problem Solving _ Materi Training "Mastering Problem & Anal...
Thinking Tools in Problem Solving _ Materi Training "Mastering Problem & Anal...Thinking Tools in Problem Solving _ Materi Training "Mastering Problem & Anal...
Thinking Tools in Problem Solving _ Materi Training "Mastering Problem & Anal...
 
MlM Tips - Self Talk Hog Wash Or Success Principle
MlM Tips - Self Talk Hog Wash Or Success PrincipleMlM Tips - Self Talk Hog Wash Or Success Principle
MlM Tips - Self Talk Hog Wash Or Success Principle
 
ProductiveMuslim-Seminar-Jeddah.ppt
ProductiveMuslim-Seminar-Jeddah.pptProductiveMuslim-Seminar-Jeddah.ppt
ProductiveMuslim-Seminar-Jeddah.ppt
 
Your Best Just Got Better
Your Best Just Got BetterYour Best Just Got Better
Your Best Just Got Better
 
Mind your-mind
Mind your-mindMind your-mind
Mind your-mind
 
Inpage
InpageInpage
Inpage
 
Awaken the giant within book review
Awaken the giant within book reviewAwaken the giant within book review
Awaken the giant within book review
 
Awaken the giant within book review
Awaken the giant within book reviewAwaken the giant within book review
Awaken the giant within book review
 
CXP CEO Summary - Steward Leadership
CXP CEO Summary - Steward LeadershipCXP CEO Summary - Steward Leadership
CXP CEO Summary - Steward Leadership
 
Six keys to being excellent in anything
Six keys to being excellent in anythingSix keys to being excellent in anything
Six keys to being excellent in anything
 
EROC seminar, 3 October 2011
EROC seminar, 3 October 2011EROC seminar, 3 October 2011
EROC seminar, 3 October 2011
 

Recently uploaded

Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876dlhescort
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon investment
 
Phases of Negotiation .pptx
Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptxnandhinijagan9867
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with CultureSeta Wicaksana
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsP&CO
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...daisycvs
 
PHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPanhandleOilandGas
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...allensay1
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...amitlee9823
 
Business Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)- A new venture conceptBusiness Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)- A new venture conceptP&CO
 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperityhemanthkumar470700
 
Falcon Invoice Discounting: Unlock Your Business Potential
Falcon Invoice Discounting: Unlock Your Business PotentialFalcon Invoice Discounting: Unlock Your Business Potential
Falcon Invoice Discounting: Unlock Your Business PotentialFalcon investment
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756dollysharma2066
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...rajveerescorts2022
 
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 MonthsSEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 MonthsIndeedSEO
 
Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...
Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...
Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...lizamodels9
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756dollysharma2066
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Falcon Invoice Discounting
 

Recently uploaded (20)

Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Falcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business GrowthFalcon Invoice Discounting: Empowering Your Business Growth
Falcon Invoice Discounting: Empowering Your Business Growth
 
Phases of Negotiation .pptx
Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptx
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
 
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
 
PHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation Final
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 
Business Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)- A new venture conceptBusiness Model Canvas (BMC)- A new venture concept
Business Model Canvas (BMC)- A new venture concept
 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
 
Falcon Invoice Discounting: Unlock Your Business Potential
Falcon Invoice Discounting: Unlock Your Business PotentialFalcon Invoice Discounting: Unlock Your Business Potential
Falcon Invoice Discounting: Unlock Your Business Potential
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
 
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 MonthsSEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
 
Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...
Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...
Call Girls From Raj Nagar Extension Ghaziabad❤️8448577510 ⊹Best Escorts Servi...
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
 

A copywriter's bible of (power) words that sell - and how to use them