Presentation by Dr. Thanachart Numnonda on "Digital Content Format for Smart Devices" at PULINET on 22 January 2014

1. Digital Content Format
for Smart Devices
Assoc.Prof.Dr.Thanachart Numnonda
Executive Director
IMC Institute
22 January 2014

2. World is Changing
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3. National Library
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4. Newspaper Archives
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5. Microfilm Reading Room
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6. The Internet affect our lives
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7. Ubiquitous Computing
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8. Four Screens per User
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9. Internet Usage in Thailand
Internet Users : 23.86 million,
penetration 35.8% [TrueHits, July 2013]
Internet Broadband 4.72 million users
penetration 23.63% per household
[NBTC, Sep 2013]
3G Mobile Subscribers : 10.5 Million
[Business+, Sep 2013]
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10. Social Networks Population
in Thailand 2013
24 Million
Source : ZocialRank.com
18 Million
2 Million
5.3 Million
Videos
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11. Source : We Are Social 2012
Source : Nielsen Thailand study 2013
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12. 1995
Lanuch
Online Bookstore
1997
trading on the
NASDAQ
1998
First International
Sites
1999
Jeff Bezos
“Person Of The
Year”
2007
Kindle on Sales
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22. Technology Trends
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23. The next phase of the Internet
Connectivity
Intelligence Machines
Big Data and Analytics
Cloud
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25. Worldwide Devices Shipments
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26. Worldwide Devices Shipments by OS
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27. Smartphone Marketshare Q3: 2013
Source Gartner
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28. Tablet Marketshare Q3: 2013
Source IDC October 2013
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29. Wearable Technology: The Next Big Things
Google Glass
Basis Band
Nike Fuelband
Misfit Shine
Jawbone UP
Sony Smartwatch
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31. Google Glass
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32. Connected Devices
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33. Augmented Reality
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34. Cloud Computing transforms IT
Big Data transforms Business
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35. E-Books & E-Readers
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36. Why e-Books?
Amazon now sells more Kindle
titles than printed books
47.6 Million Tablets sold in Q3:
2013 and will overtake number of
PC sold in 2015
By 2015, Americans are predicted
to spend $3billion on e-Books
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37. Source PewInternet
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38. Challenges
Different Vendors
Different Formats
●
●
●
Different E-Readers
Different Pricing Model
Software Installation
Firewall Issues
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39. Source : http://partners.overdrive.com/
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40. ePUB
An open standard for e-books.
Created by the International Digital
Publishing Forum (IDPF).
A vendor-independent XML-based ebook format.
Only notable device lacking support for
the EPUB format is the Amazon Kindle
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41. Portable Document Format
A file format created by Adobe
Systems.
initially to provide a standard form for
storing printable documents containing
a set of page images.
very common on the World Wide Web
can easily be viewed and printed by
users on a variety of computer
platforms
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42. Hypertext Markup Language
HTML is the markup language used for
most web pages.
E-books using HTML can be read
using a Web browser.
several e-Book formats including the
Amazon Kindle, Open eBook,
Compiled HTML, Mobipocket and
EPUB store each book chapter in
HTML format
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43. KF8 (Amazon Kindle)
Amazon.com also released Kindle
Format 8, their new file format for the
Kindle Fire reader .
The .kf8 file format supports a subset
of HTML5 and CSS3 features .
Older Kindle eBook readers use the
proprietary format, AZW.
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44. Mobipocket
The Mobipocket e-book format is
based on the Open eBook standard
using XHTML and can include
JavaScript and frames.
Mobipocket products support most
Windows, Symbian, BlackBerry and
Palm operating systems.
The Amazon Kindle's AZW format is
basically just the Mobipocket format
with a slightly different .
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46. E-Book Formats
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47. Reading an e-Book on Computer
Web Browser
Calibre
Kindle App
Adobe Reader
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48. Reading an e-Book on iPad
iBooks
Kindle App
Individual Book Apps
Stanza App
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49. Reading an e-Book on eBook Reader
Kindle
Source : wikipedia
Nook
Kobo
Sony
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50. Source PewInternet
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52. Book Markets
Source Global e-Book Report, R. Wischenbart
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53. Book Markets
Source Global e-Book Report, R. Wischenbart
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54. Source PwC
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55. www.facebook.com/imcinstitute
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56. Thank you
thanachart@imcinstitute.com
www.imcinstitute.com
www.facebook.com/imcinstitute
www.slideshare.net/imcinstitute
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