5. Design thinking: iterating towards a ‘solution’
Lean: optimizing the value 'stream'
Agile: defining ‘done’
DevOps: continuous ‘delivery’
Service Design: map journey from 'beginning to end'
13. You can’t foresee the entire problem
You can’t solve the problem correctly
The solution changes the problem
The designer/customer is part of the problem/solution
21. Design for service, not just software:
Start with the customer’s job-to-be-done
Address experience across touchpoints and time
Treat employees as customers
22. Minimize latency, maximize feedback:
Extend the mantra of LeanUX throughout the lifecycle
Design signals, not just features
Apply to internal and external relationships
23. Design for failure, operate to learn:
Design for resilience
Use failure as information
Incorporate entire “UX stack”
24. If…
You can’t foresee the entire problem…
You can’t solve the problem correctly…
The solution changes the problem…
The designer/customer is part of the problem/solution…
26. Use operations as input to design:
Seek out operational insight
Expose internal and external interactions
Listen to reality -> act on what you hear
28. You're walking. And you don't always realize it,!
but you're always falling.!
With each step you fall forward slightly.!
And then catch yourself from falling.!
Over and over, you're falling.!
And then catching yourself from falling.!
And this is how you can be walking and falling!
at the same time.!
-Laurie Anderson
29. Homework:
Design for Dasein. Thomas Wendt
Service-Dominant Logic. Robert Lusch/Stephen Vargo
Designing Delivery. Jeff Sussna