This presentation highlights why customers should care about the looming deadline for Windows Server 2003 End of Support and how you can help your customer migrate their infrastructure to cloud or to a hybrid environment. It also discusses the design considerations for various upgrade scenarios from pure cloud to hybrid to on-premise. Finally, it reviews migration tools and technologies to migrate a 32-bit application to Windows Server 2012 or Azure environment.
It also shows Azure’s unique value proposition to your customers and some of the new announcement such as ASR, EMS and RemoteApp. It will describe product features that is relevant to SMB customer segment along with sizing information based on Azure calculator. Finally it will also touch upon when to think about using Azure or to your own hosted environment.
Ensuring Technical Readiness For Copilot in Microsoft 365
2015: The Year Hybrid Cloud Goes Mainstream
1. 2015 – The Year
Hybrid Cloud goes
Mainstream
Hyder Ali
Director, Sales Strategy, Server and Azure
Microsoft Corp.
2. • What does WS03 EOS mean for me and my customer?
• Where and How do I migrate?
• Why should I care about Azure?
• What about my profitability in the cloud?
2
Topics for today
3. 3
End of Service for Windows Server 2003/R2
4/6/2015
106 Days Remaining
4. 4
End of Service for Windows Server 2003/R2
4/6/2015
106 Days Remaining
Windows Server 2003: A snapshot of the environs.:
Released in April 2003 - a few things to consider…
• 32-bit processors were the standard (x86 servers); x64
processors were just coming to market.
• Server processors were single core and started at 133
Megahertz. (Compare that with your phone and
tablet…)
• Power Management on servers was nearly non-
existent.
• .Net 1.0 was released (we’ve come a long way since
then…)
• Hard drives were measured in megabytes.
• Solid State Disks (SSDs) didn’t exist.
• Virtualization was a science project being used in test
labs. There was no hardware support for virtualization.
• Clouds were described as cumulus, stratus, cirrus and
nimbus, not public, private and hybrid.
5. Engage with customers and start planning their migration and modernizing their
datacenter today
Discontinued
support for many
applications
Nowis the time to act
Increased cyber-
security risks
Impact on
Microsoft Small
Business Server
2003
Impact on both
physical and
virtualized
servers
Nosafe haven
Nosafe haven
Windows 2003/R2 servers will not
pass a compliance audit
Nocompliance
Nocompliance
37 critical updates released
in 2013 for Windows Server
2003/R2 – extended support ends
July 14, 2015
Noupdates
Noupdates
What end-of-support means
5
6. 6
Migration Challenge
Microsoft support for Windows Server
2003 and 2003 R2 ends July 14, 2015
• Server migration: 100+ days
• Application migration: 150+ days
Microsoft Partner Confidential
8. Majority of Apps Transitioning to Cloud
0%
50%
100%
150%
200%
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Majority of apps in the cloud by 2016-2017
Migrated
to SaaS
Lift & Shift
to Cloud
On Premises
%of2010AppPortfolio
9. Microsoft Partner Confidential
6M
PHYSICAL INSTANCES | Share of Windows Server 2003
VIRTUAL INSTANCES | Share of Windows Server 2003
1
July 14, 2015 | Windows Server 2003 EOS
Total estimated Windows Server 2003
instances running Europe
It is estimated that 35% of all Windows Server instances in small & medium
businesses are still running Windows Server 20032 (<500 seats)
10
10. 23.8M
Windows Server 2012 R2
SQL Server 2014
Office 365
Microsoft Azure
Estimated Windows Server
2003 instances running
worldwide
Windows Server 2003 represents a major opportunity in software, cloud, hardware, migration & development services
76% of the opportunity represented in 4 workloads
Key Workloads | Windows Server 2003/R2 EOS
TARGETS
7.6M
3.8M 3.6M 3.6M
2.1M
2.1M
1.4M
Line-of-Business (LOB)
Apps
Database Email &
Collaboration
File &
Print
Web
Other
Infra/Ntwk
Source: Microsoft Research July 2014, estimate only that may be revised at any time based on new data
14. Data location and redundancy
Note: Microsoft Azure data centers, Australia – Q2 FY15
AZURE:
• Creates three copies of data in each datacenter
• Offers geo-replication in a datacenter 400+
miles away
• Does not transfer Customer Data outside of a
geo (ex: from US to Europe or from Asia to US)
15
Microsoft Partner Confidential
CUSTOMER:
• Chooses where data resides
• Configures data replication options
15. SQL, SharePoint, BizTalk Images
Distributed Cache
Queue Geo ReplicationRead-Only Secondary Storage
Delete Disks
Large Memory SKU
Tag Expressions
Per Minute Billing
Stop without Billing
MSDN Dev/Test
Integration
Offline Operations
VIP ACLs
Site to Site Virtual Network
New VM Gallery
Point to Site Software VPN
Android SupportHTML 5/CORS
Windows Phone Support
Custom Mobile API
iOS Notification Support
Git Source Control Windows 8 Notification
Support
Mercurial Deployment
Log Streaming
IP and SNI SSL
IP/DDOS Protection
http Logs to Storage
WebSockets
New Relic
Remote Debug
VOD Streaming + Encoding
AD Management Portal AD Directory Sync
Manage Azure in AD
B2B/EDI and EAI Adapters
AutoScale/Monitoring
Windows Server Backup
Hyper-V Disaster Recovery Support
http Logs to Storage
Import/Export Hard Drives
CORS/JSON Storage Support
Storage Analytics
Message Pump Programming Model
AMQP Support
Partitioned Queues/Topics
Cloud Services SDK 2.0
Dynamic Remote Desktop
Dynamic Remote Desktop
Last 12
Xamarin integration
HDInsight
AutoScale
IaaS
Multi-Factor Auth
Active Directory
BizTalk Services
Traffic Manager
PowerBI
Web Sites
Notification Hubs
Mobile Services
Media Services
Scheduler
VS Online
Hyper-V Recovery
months
16. Grow your
business helping
customers move
their websites to
the cloud
Host
Websites
4 key Azure scenarios for small & midsize customers
Quickly deploy
and manage
customer
applications in
the cloud
Deployment
in VMs
SharePoint SQL Server
Databases
Orders
Product
AP
Business
Applications
CRM Acct
HR
Virtual
Machines
17
Provide easy,
scalable
data backup
services in the
cloud
Offer peace
of mind with
ongoing cloud-
based DR
services
Data
Backup
Disaster
Recovery
17. 18
Storage, backup, and disaster recovery: a comparison
Protect your data and
get your systems back
online quickly
• Keep a replica of the entire
server infrastructure—
updated in near real-time
• Get applications
and services
back up and
running in
minutes
Get fast, simple backup
and an easy way to
restore lost files
• Backup files to a
secondary location
• Quickly restore files
when accidentally
deleted or lost
• Retain files and
data for legal
requirements
Disaster RecoveryBackup
Get easy, economical
storage that can scale
as needed
• Scale up or down easily
to meet changing needs
• Access your data
from anywhere
• Use with a choice of
operating systems
Storage
18. You have an insurance policy for your
business. What’s your insurance
policy for your data and IT systems?
Building and hosting a
disaster recovery solution was
too expensive for most small
and midsize businesses, until
now…
19
40% of businesses hit by
a disaster never reopen1
1 Federal Emergency Management Agency, fema.gov
Microsoft Partner Confidential
19. 20
Other Azure Scenarios
• Single sign-on across
multiple SaaS applications
• Self Service Password Reset
& Group management
• Security audit reports &
Multi Factor Authentication
Remote App
Identity & Access
Management
• Deliver and manage apps
across a broad range of
devices
• Enforce security policies
such as passcode reset,
device lock
• Selective wipe
Mobile Device
Management
• Run Windows everywhere
• Scale quickly to meet
changing business needs
• Safeguard sensitive
corporate applications
20. Azure purchasing options
Pay As You Go
Zero upfront cost, cancel
anytime.
No long-term
commitment.
Purchase with credit card.
Longer-term
Offers discounts to
customers as part of a
deeper and longer-term
commitment to the
platform.
Ability to consolidate
spending at the enrollment
level.
Purchase through License
Service Providers (LSP’s).
Direct on azure.microsoft.com Enterprise
Agreement
Flexible
Flexibility with Volume
Licensing through a
familiar vehicle for SMBs.
Opportunity for partners to
earn margins, incentives.
Purchase through
Distributors.
Open Licensing Programs
21. Azure in Open Licensing
22
One Monetary Commitment SKU, available in unlimited
quantities
Customers can purchase additional credit for Azure
services at any time
Can be used against any Azure service* within 12 months
from the date of activation
Available in countries with Open Volume Licensing
program partners and that offer Azure Direct
22. Azure services available in Open Licensing
• Azure Marketplace Purchases
• Azure Support Plans
• StorSimple
Available as a per user Open
SKU, purchased separately
from Azure in Open
Consumption SKU:
• Azure AD Premium & Basic
• Azure RMS
• Enterprise Mobility Suite (EMS)
Websites
Shared
Standard
Virtual Machines
Windows
Linux
SQL Server
Biz Talk Server
Oracle (See Note Below) Java (SE)
Weblogic Server (SE)
Weblogic Server (EE)
Oracle DataBase (SE)
Oracle DataBase (EE)
IP Address
Reserved IP Address
IP address remaps
BizTalk Services
Developer
Basic
Standard
Premium
Mobile Services
Basic
Standard
API Management
Managed Cache Service
Basic
Standard
Premium
Azure Remote App
Basic
Standard
Azure Redis Cache
Basic
Standard
Content Delivery Network
Storage
Locally Redundant
Zone Redundant
Geo Redundant
Read-Access Geo
Redundant
Scheduler
Standard
Premium
Automation Basic
Operational Insights
Standard
Premium
Import/Export
Bandwidth
Backup
Azure Site Recovery
E2E
E2A
InMage
SQL DataBase
Basic
Standard
Premium
Document DB Standard
Azure Search Business
HDInsights
Machine Learning
ML Studio
ML API Service
Visual Studio Online Basic
Professional
Advanced
Build (mins)
Load Testing (virtual user minutes)
Active Directory Free
Basic
Premium
Stream Analytics
Data Factory
Event Hubs Basic
Standard
Traffic Manager
Service Bus
Notification Hubs
Basic
Standard
Media Services
Virtual Network
Express Route
Exchange Providers
Network Service Providers
Multi factor Authentication
Per User
Per Authentication
Azure Support Plans
Linux Supported Virtual
Machines
StorSimple
Azure Marketplace Purchases
For more details on licensing Oracle Virtual Machines see the link here. Information current as March 2015
23
Not currently available with
the Azure in Open
Consumption SKU:
23. Purchase interest
Anatomy of a sale
New server with
500GB HDD
Microsoft Azure
Back-up
100GB of data to be
backed up
$10/mo
Microsoft Azure
Backup
1Protected Instance
Microsoft Azure Back-up
(For illustration purposes ONLY)
$12 estimated monthly
burn rate
$144 ($12 x 12)
estimated yearly burn rate
Microsoft
Azure Back-up
Microsoft
Azure VMs
Example:
24
$0.02/GB
~$2/Mo
Locally
Redundant
Storage 100 GB
24. $0.25/GB
~$12/Mo
Outbound
Network
Bandwidth,150GB
Purchase interest
Anatomy of a sale
Microsoft Azure
Medium VM
Microsoft Azure
Blob Storage – 1TB
Example:
$0.18/Hour
~$134/Month
Medium VM
(2*1.6GHz CPU + 3.5GB RAM)
$0.02/GB
~$20.5/Mo
Locally
Redundant
Storage 1TB
Microsoft Azure VMs
(For illustration purposes ONLY)
$167 estimated
monthly total burn rate
$2004 ($167*12)
estimated yearly burn
rate
~$134.00 ($0.18 x 24 hrs
per day x 31 days)
~$20.5 ($0.02/GB x 1024
GB storage)
Microsoft
Azure Back-up
Microsoft
Azure VMs
25
~$12 ($0.25/GB x 150GB
outbound bandwidth)
26. Application or set of applications
that adds primary and significant
functionality to the Microsoft
Azure Services and that is not
primarily a substitute for the
Microsoft Azure Services
The MSP has the sole ability to
access, configure, and administer
the Microsoft Azure Services,
The MSP has administrative access
to the virtual machines
The end-customer has
administrative access only to its
applications or virtual machines
Hot topic: managed services
Or
Azure is subject to
Online Service
Terms across EA,
Direct & Open
Requirements
Customer Solution Managed Services
Can an ISV or MSP buy Azure in Open in their own name and deliver a SaaS Application or a
Managed Service to end customers?
27View the full Online Service terms here: http://www.microsoft.com/licensing/products/products.aspx.
27. Server Migration & Sample Tools
Discover
Catalog your
software,
usages and
workloads
Assess
Categorize
applications
and workloads
Target
Identify your
destination(s)
Migrate
Make the
move
1 2 3 4
MVMCMicrosoft Assessment Planning Toolkit (MAPS)
Refresh IT Diagnostic Server AppZero
Solution
Accelerators
28. Azure Solutions Accelerators
Enable identity integration with
Azure to facilitate seamless
sign-on with On-prem and SaaS
applications
Hybrid Cloud Identity Management
Extending Datacenters to the
Cloud
Public
internet
Browser
Microsoft
Azure AD
Cloud
SaaS
Azure
Office 365Public
cloud
Integrated On-prem and Cloud
sign on
Public
internet
Azure Desktop Hosting
Public
internet
Business Continuity
Microsoft
Azure
Microsoft Partner Confidential
Business Continuity
& Disaster Recovery
31. The Anatomy of a Deal
“What do you mean
Windows Server 2003 end
of life is coming???” –
“We’ve got to upgrade to
protect our LOB app!”
Our Assumptions:
Is moving from an on-prem Windows Server 2003 environment
Moving a 3-tier LOB app and will require 3 VMs + Domain Controller
Firewall, and other core operational elements already in place
For on-prem scenario, assumes back up strategy is in place
Channel
Incentives*
Project
Services
Managed
Services
Approx. 12% Front
End Margin +
Special Channel
Incentive of 20%
for a total of 32%
Time and materials
services to deploy
the LOB app in the
Azure environment
The monthly rate
charged per server
to maintain and
support the LOB
app
*dependent on partner type and geography
32. Item Price Margin Net Rev
Typical Server Config. $9,805 7%* $686.35
2X Intel Xeon E5 processors (6 Cores)
16 GB Memory
RAID Controller
HDD (2.8TB)/Usable HDD (RAID 1.4TB)
2X Network Cards
24/7 Support (1 year)
2X Windows Server 2012R2
Standard (2Proc, 2 VMs)
$1,760 12% (Margin)
+ .75% (CI)
$224.40
Total $11,565 $910.75
Channel Incentives
Virtualized Physical Server 4VMs 4 Azure Virtual Machines – Windows Server
Item Price/yr
(VMs
running
12hr/day)
Margin Net Rev Price/yr
(VMs
running
24hr/day)
4X Azure Virtual Machine
(Estimated Consumption)
$4,483.68 $7697.76
Medium Virtual Machine
($0.18/hr)
$3,214.08 $6428.16
2X 1.6GHz CPU 3.5GB RAM
Locally Redundant Storage -
1.4TB ($0.024/GB/mo)
$403.20 $403.20
Bandwidth (Outbound – 400GB
$0.1805/GB/mo)
$866.40 $866.40
Total ($ in Azure key required
to fulfill consumption)
$4,500 12% (Margin)
+ 20% (CI)
$1,440* $7,700
Year 1 Topline
Revenue Variance
Topline Revenue
Crossover Point
Four Year Topline
Revenue Variance
Four Year Net
Revenue Variance
-61% 2.5
years
27% 353%
*Year 2-4 Channel Incentives based on a combined rate of 20% (12% front end + 8% CI)
*Hardware margins range from 3-20% depending on vendor and
partner programs
34. Determine if your customer has WS03 servers
Assess what is running on the server
Build a Migration plan
Acquire technical skills
Create a business case for your customer
Complete your migration
35
Next Steps
Microsoft Partner Confidential
36. Microsoft Assessment and Planning Toolkit
Link to MAPs Toolkit - Here
Microsoft Partner Confidential
37. MAP toolkit can use several different methods for discovering devices:
Active Directory Domain Services
Windows networking protocols
System Center Configuration Manager
IP address range(s)
Manual enter of computer names and credentials
Computer name import file
Microsoft Partner Confidential
38. Inventory Scenario Collector Technology Used
Windows Computers WMI
Linux/UNIX Computers SSH
VMware Computers VMware
Active Devices WMI, Active Directory
Exchange Server WMI, Active Directory
Forefront Endpoint
Protection Server
WMI, PowerShell
SQL Server WMI, SQL Server Authentication (Native), SQL Windows Authentication
Windows Azure™
Platform Migration
WMI, SQL Server Authentication (Native), SQL Windows Authentication
MySQL, Oracle and Sybase WMI, SSH, Oracle
Microsoft Partner Confidential
39. Link to MAP toolkit - Here Microsoft Partner Confidential
40. Link to MAP toolkit - Here Microsoft Partner Confidential
41. Microsoft Virtual Machine Converter
P2V and V2V
MVMC 3.0
Standalone tool to convert and migrate either
physical servers or VMware-based virtual machines
& disks to Hyper-V and Microsoft Azure.
Benefits
• Deployed with minimal dependencies.
• Native support for Windows PowerShell for
powerful automation capabilities
• Wizard-driven GUI for ease of use.
• Simple to download, install and use.
• Fully supported by Microsoft.
• Supports the conversion of the latest Guest OS’s,
along with conversion from the latest vSphere
hosts, to Hyper-V hosts.
42. MVMC
Physical Conversion: Supported Source & Destination Hosts
Physical OS
WS2008 / R2
WS2012 / R2
Windows Vista
Windows 7 / 8
Microsoft Hosts
(with Hyper-V enabled)
WS2008 R2 SP1 (VHD)
WS2012 (VHD)
WS2012 R2 (VHD)
44. Migration Accelerator
Heterogeneous
Supports VMware, AWS, Hyper-V and physical
servers.
One solution to orchestrate Azure cloud adoption
throughout your environment.
Fast, pain-free migrations
From discovery & network reconfiguration through
to Azure VM provisioning, the Migration Accelerator
handles it all
Application consistency
Simplify multi-tier application migrations to Azure,
with the ability to detect and stage most
applications.
Automatically orchestrates the startup order of
applications in Azure
Move physical, VMware, AWS and Hyper-V virtual machines to Azure
PREVIEW
46. Which tool, after your MAP assessment?
Migration to Hyper-V or Microsoft Azure?
Migration to…
Hyper-V Azure
MVMC 3.0
5nine V2V Easy Converter
Xtreme VM Migrator
NetIQ PlateSpin Migrate
Vision Solutions Double-Take Move
NetApp Project Shift
Migration Accelerator
MVMC 3.0
Vision Solutions Double-Take Move
47. Options for migrating roles and
applications from Windows Sever 2003
Microsoft Offerings
• Windows Server Migration Tools
• Microsoft Migration Accelerator (MMA)
Partner Offerings
• AppZero (AppZero)
• Asset Manager Discovery Edition (Dell)
• ChangeAuditor (Dell)
• ChangeBASE (Dell)
• Enterprise Reporter (Dell)
• Migration Services (Sogeti)
• Windows Server 2003 End of Support Services (Avanade)
• ShareFile, XenDesktop (Citrix)
• UserActivation (BitTitan)
• Windows 2012 Migration Service (HP)
Special OEM Hardware Offers
• Dell trade-up program
• HP 90 day payment deferral
• Lenovo incentivesMicrosoft Partner Confidential
50. Microsoft Azure recommended training
• Azure Partner Learning Path (on-demand)
• Grow your SMB cloud practice with Azure
• How to buy & make money with Azure
• Get Internal Use Rights (Got IUR)
• How to assign as Partner of Record (POR)
• Azure Calculator – Video, Calculator
• Azure 5 Minute Quick Start Videos
• Azure Essential Web Series (on-demand)
• Azure Partner Learning Path (on-demand)
• Azure & Hybrid Cloud (live virtual)
• Azure Scenarios tutorials & guides
− Virtual Networks
− Virtual Machines
− Web sites
− Back Up
• Azure Solution Accelerators
− Hybrid Cloud with Azure
− Identity Management with Azure
• New Azure Disaster Recovery Solution
Cloud Platform: For partners who specialize in delivering infrastructure and SaaS solutions on Microsoft Azure
Microsoft Partner Confidential
Mainstream support from Microsoft for Windows Server 2003 ended in July 2010. Windows Server 2003/R2 has been on Extended Support since then, which means only security updates are released.
July 14, 2015 is the End of Support for Windows Server 2003/R2.
Mainstream support from Microsoft for Windows Server 2003 ended in July 2010. Windows Server 2003/R2 has been on Extended Support since then, which means only security updates are released.
July 14, 2015 is the End of Support for Windows Server 2003/R2.
So what does end-of-support mean for your customers?
End of support can present risks as there will be no new security updates, non-security hotfixes, free or paid assisted support options or online technical content updates. To help put this into perspective, consider that there were 37 critical updates to Windows Server 2003 in 2013 alone.
It also means customers won’t be in compliance. For many, this can mean that Visa and Mastercard will no longer do business with their organization.
There will be no safe haven. Note that this applies to both physical and virtual servers. This will impact Small Business Server 2003 as well. This could put customers at risk for increased cyber attacks. And keep in mind that support may be discontinued for many applications.
This is a great time to work with your customers to plan their transition—helping them to figure out the best path forward in getting the benefits of server and cloud with Windows Server 2012 R2 and Microsoft Azure.
Mainstream support from Microsoft for Windows Server 2003 ended in July 2010. Windows Server 2003/R2 has been on Extended Support since then, which means only security updates are released.
July 14, 2015 is the End of Support for Windows Server 2003/R2.
Let’s take a look at the change in the mix of application types within businesses over the past 5 years and how this is forecasted to evolve through the year 2020
Comparing the mix between on-premises applications, on-prem applications that were lifted and shifted to the cloud, on-prem apps that were migrated to SaaS versions and finally new cloud applications; you can clearly see we are in the middle of a dramatic shift to the cloud
Thankfully, on-prem does not go away, but customers are increasing their application purchases to SaaS.
Perhaps most importantly, we think cloud computing is not defined by merely “Lift and Shift” or existing/traditional application being redone as SaaS, but by a new class of applications that is net new because cloud enables new scenarios that have not been possible before.
Now Where does Azure fit into this picture?
It began with a project called Red Dog that then launched as Windows Azure in 2009 a PaaS solution (ahead of the market)
2013 (April) we GA’d IaaS specifically the ability to host VMs in Azure – supporting this increase in the lifting and shifting of on premises applications
But we’ve also released a number of services like Azure Active Directory that are focused on supporting SaaS and new cloud applications in a customers IT environment as well
------
Not a one to one conversation. For every server that goes there’s many more instances being created. Not only is this shift in infrastructure delivery but rapidly increasing amount of usage overall.
Talking Points:
Windows Server reaches its end of life, and end of support on July 14, 2015 – you have roughly 3 to move customers off of Windows Server 2003. Our data shows that~35% of SMB Customers are still running Windows Server 2013. So even if you think you’ve upgraded all your customers… you still probably have untapped opportunity!
This is a critical moment, and marks a massive opportunity for customer consideration of Microsoft Cloud solutions
This should not be thought of as only a lift and shift. Consideration needs to be given to the entire stack – prompt customers to look to the future, and understand that this EOS marks an opportunity for them to not only consider their OS, but the entire platform including the applications residing upon it.
Compound that the urgency to move is today, and back this up with acknowledging the EOS for SQL 2005 which will take place a little over one year post WS 2003 EOS.
Sellers should be reinforcing with every customer and every sales motion the need to migrate from WS 2003
Planning for migration to WS 2012 R2, Microsoft Azure, Office 365 for Exchange and SharePoint should happen now, use WS 2003 as the catalyst for discussion
Sales professionals should highlight the Services and Support opportunities
Content is available today:
External: www.Microsoft.com/WS2003EOS
Internal: http://infopedia/Pages/WindowsServer2003-End-of-Life.aspx
Partner: https://readytogo.microsoft.com/global/_layouts/RTG/CampaignViewer.aspx?CampaignUrl=https%3a%2f%2freadytogo.microsoft.com%2fglobal%2fCampaign%2fPages%2f%28Global%29%20Windows%20Server%202003%20End%20of%20Life.aspx
Land $ opportunity based on your audience.
Of the estimated 23.8 million Windows Server 2003 instances running worldwide – 76% of this opportunity are represented across 4 types of workloads:
Line-of-business (LOB) Applications – 3rd party applications from global software companies and independent software vendors (ISVs), e.g. accounting and payroll, customer relationship management (CRM), and industry specific applications such as healthcare or legal.
Database – 1-in-6 instances of Windows Server 2003 run SQL Server 2005 which has an end-of-extended-support in April 2016.
Email & Collaboration – applications such as Microsoft Exchange or SharePoint as well as other 3rd party solutions.
File & Print – file and print servers.
LOB apps bring unique challenges around data migration and software refresh – especially in customer environments which were deployed many years ago that have grown organically over time with poor documentation and special customization. These are consistently one of the biggest concerns for customers who are considering updating their infrastructure, and one of the biggest opportunities for partners to offer discovery and assessment services to help demystify their environment and define a migration plan. In addition, partners can develop their own intellectual property and practice areas around specific LOB apps in their customer base or geographic area.
When evaluating a customer’s environment, rather than piecemeal updates, it makes most sense to look across the entire environment and proactively propose modernization of other workloads like SQL Server 2005 that are also approaching end-of-support in April 2016, or to define a phased approach.
For customers running older versions of Small Business Server or Microsoft Exchange & SharePoint, Office 365 offers a robust cloud alternative that allows customers to grow efficiently while also reducing the capital expenditure of maintaining these types of workloads on-premises. Microsoft has a robust program and set of tools for partners looking to develop practice areas around Exchange migration and Office 365.
You must choose a migration destination for each application and workload.
There are four destinations for migration:
Windows Server 2012 R2
Microsoft Azure
Cloud OS Network
Office 365
Different workloads and applications will logically lead to certain targets. Others could offer the possibility of migration to one or more of these destinations. The choice will be driven by factors such as speed and ease of migration, cost, and desired functionality in the migrated solution.
Get Demo Army example from Clayton
Let’s talk a little about scale and redundancy
Each of these dots represents a Microsoft Datacenter region
Each region has up to 16 datacenter
That’s up to 600,000 servers in each region
That’s a scale that drive massive efficiency and cost reductions and there’s only a few companies in the world who are able to do this at this level of scale
In terms of redundancy, customers data is replicated both within a datacenter and between physical locations
To guard against hardware failures and improve availability, every blob is replicated across three computers in a Microsoft Azure datacenter.
To ensure more robust backup, Windows offers geo-replicated storage
What this gives you is a world class cloud infrastructure servie
Slide title: Choice of data location
Slide objective: Explain how Microsoft Azure makes multiple copies of your data in each location – so even if you have your data in one location, you still have 3 different copies.
Slide script:
Microsoft Azure customers can specify the geographic areas where their customer data is stored. Data may be replicated within a geographic area for redundancy, but will not be transmitted outside it. Microsoft Azure replicates data both locally and to different physical locations.
To guard against hardware failures and improve availability, every blob is replicated across three computers in a Microsoft Azure datacenter.
To ensure more robust backup, Windows offers geo-replicated storage
Microsoft may transfer Customer Data within a geo (e.g., within Europe) for data redundancy or other purposes. For example, Azure replicates Blob and Table data between two regions within the same geo for enhanced data durability in case of a major data center disaster. Microsoft will not transfer Customer Data outside the geo(s) customer specifies (for example, from Europe to U.S. or from U.S. to Asia) except where necessary for Microsoft to provide customer support, troubleshoot the service, or comply with legal requirements; or where customer configures the account to enable such transfer of Customer Data.
The Azure Platform is supported by a growing network of Microsoft-managed datacenters. Microsoft has decades of experience running services such as Bing, Office 365, and outlook.com. Azure is available in 141 countries, including China, and supports 10 languages and 19 currencies, all backed by Microsoft's $15 billion investment in global datacenter infrastructure. Azure is continuously investing in the latest infrastructure technologies, with a focus on high reliability, operational excellence, cost-effectiveness, environmental sustainability, and a trustworthy online experience for customers and partners worldwide.
See the latest on http://azure.microsoft.com/en-us/regions/
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Here are four great examples of how to offer profitable new services built on Microsoft Azure.
1. Offer data backup in the cloud
With Azure, you can provide easy, scalable data backup in the cloud for a range of applications, such as file servers, SharePoint, SQL Server, and Exchange. For improved data protection, you can offer encrypted backups and know that data is backed up on Azure’s global geo-redundant datacenters. You also have the flexibility to quickly and easily provision more storage for your customers as needed. Azure Backup provides a great way to offer customers a value-added service to Windows Server upgrades with a convenient, affordable way to backup on-premises servers.
2. Offer disaster recovery in the cloud
With Azure Site Recovery and Windows Server 2012 R2, you can provide a fast, affordable disaster recovery solution for SMBs while avoiding the capital and operational expense of building and managing a datacenter.
3. Deploy applications within virtual machines
Azure also opens up the opportunity to help customers deploy applications in the cloud by hosting them in Azure VMs. Windows Server 2003 End of Support is on July15th, 2015. This presents a huge opportunity to drive the IaaS scenarios. With Azure, applications can be deployed quickly by moving them into an Azure VM. There are no up front infrastructure costs, you reduce IT management, and the application has scale up or down as needed. And with the Microsoft Migration Accelerator, you’ll be able to quickly and easily migrate active workloads (including those in VMware environments) into Microsoft Azure. (See below for more information on the Migration Accelerator.)
4. Host websites on Azure
Microsoft Azure also offers a perfect platform for leveraging the cloud to deploy scalable websites. Hosting a website on Azure means that infrastructure management is covered, and you and your customers get the peace of mind from leveraging Microsoft’s global network of managed datacenters.
Microsoft Migration Accelerator
There is a great tool to help you with the Azure scenarios—the Microsoft Migration Accelerator (announced as a limited preview in September 2014) is a free service that dramatically simplifies and automates the process of moving virtual machines into Azure from a range of environments, including physical servers, Hyper-V, VMware and AWS. With the Migration Accelerator, you can transition physical and virtual machines into Microsoft Azure in just a few minutes, with near zero downtime or data loss. Because the Migration Accelerator service is free, there are no cost barriers to use this for our SMB customers—providing a great tool to help SMBs seamlessly transition to cloud and hybrid environments. This tool also provides a great way to support an Azure discussion with customers running VMware. For more information on the Migration Accelerator and availability, visit:
http://www.microsoft.com/en-us/server-cloud/products/migration-accelerator/default.aspx
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Storage, backup, and disaster recovery: a comparison
With terms like cloud storage, backup and disaster recovery floating around, it can help to take a step back and get a better idea of what each of these really mean and how each can benefit your business.
Cloud storage refers simply to the ability to store data and files in the cloud. One of the greatest benefits of cloud storage is scalability: it provides bottomless storage and complete elasticity—meaning that it can scale up or down as needed to meet changing requirements. Data stored in the cloud also offers the advantage of access from anywhere, so you can get to your files wherever they are, or from whatever application you use. With Azure, you also have the benefit of compatibility with a range of operating systems, so you know it will work regardless of the OS. Finally, on Azure, stored data gets enterprise-grade protection, including redundant storage with multiple copies kept automatically to prevent data loss due to unexpected systems failure.
Backup and disaster recovery also involve storing data, but they are primarily focused on doing so for the purposes of data protection and business continuity. One easy way to think about the difference between backup and disaster recovery is that backup is about making sure your employees don’t lose files that may be accidentally lost or deleted, while disaster recovery is about making sure you don’t lose files AND that that you don’t lose the time and effort it can take to get your systems back up and running after an unexpected event.
Backups are the best tool for making sure you can restore recent copies of files that are accidentally deleted or lost. It is also an important tool for legal discovery—with long-term data retention, you can ensure that you have access to historical data and files when needed for legal reasons.
Disaster recovery is generally more focused on getting services back up and running fast. For example, a company might backup their files an hour before a fire takes out their application servers. So their files are safe (with the exception of any changes made during the hour since the last backup). But how are they going to get your applications and services back up and running? That is where disaster recovery comes in, by enabling them to restore their files AND their services, exactly as they were, quickly so they can be back up and running in minutes, instead of hours or days.
All of these are great tools for that leverage the benefits of the cloud to support productivity and business continuity and a lower cost. When combined, they complement each other, working together as a great way to provide multiple layers of convenience and protection for your business.
According to the Federal Emergency Management Agency (FEMA), 40% of businesses hit by a disaster never reopen for business. And another 25% close within two years. Businesses today are more focused than ever on making sure they are covered in case of a disaster. And it’s not just natural disasters. Systems can go down for many reasons, whether it’s a break-in, a fire, or power outage.
Most companies have insurance policies for their business—but what about an insurance policy for your data and IT systems?
Recovering from a disaster is about getting your applications and systems back to where they were before the disaster. This can take days—even weeks without a proper disaster recovery solution in place.
Disaster recovery solutions are designed to minimize downtime and help ensure business continuity when unexpected events occur. With disaster recovery solutions, you can dramatically reduce the amount of lost data, and you can be back online in hours or even minutes. But traditional disaster recovery solutions require significant capital investment in an off-site datacenter and ongoing IT maintenance costs. These solutions could cost as much or more than the entire annual IT budget of a typical small and midsize organization, leaving these businesses stranded.
Sources:
1 Federal Emergency Management Agency, fema.gov
Forty percent of businesses do not reopen after a disaster and another 25 percent fail within one year according to the Federal Emergency Management Agency (FEMA).
http://www.fema.gov/protecting-your-businesses
http://www.chamber101.com/2programs_committee/natural_disasters/disasterpreparedness/Forty.htm
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Storage, backup, and disaster recovery: a comparison
With terms like cloud storage, backup and disaster recovery floating around, it can help to take a step back and get a better idea of what each of these really mean and how each can benefit your business.
Cloud storage refers simply to the ability to store data and files in the cloud. One of the greatest benefits of cloud storage is scalability: it provides bottomless storage and complete elasticity—meaning that it can scale up or down as needed to meet changing requirements. Data stored in the cloud also offers the advantage of access from anywhere, so you can get to your files wherever they are, or from whatever application you use. With Azure, you also have the benefit of compatibility with a range of operating systems, so you know it will work regardless of the OS. Finally, on Azure, stored data gets enterprise-grade protection, including redundant storage with multiple copies kept automatically to prevent data loss due to unexpected systems failure.
Backup and disaster recovery also involve storing data, but they are primarily focused on doing so for the purposes of data protection and business continuity. One easy way to think about the difference between backup and disaster recovery is that backup is about making sure your employees don’t lose files that may be accidentally lost or deleted, while disaster recovery is about making sure you don’t lose files AND that that you don’t lose the time and effort it can take to get your systems back up and running after an unexpected event.
Backups are the best tool for making sure you can restore recent copies of files that are accidentally deleted or lost. It is also an important tool for legal discovery—with long-term data retention, you can ensure that you have access to historical data and files when needed for legal reasons.
Disaster recovery is generally more focused on getting services back up and running fast. For example, a company might backup their files an hour before a fire takes out their application servers. So their files are safe (with the exception of any changes made during the hour since the last backup). But how are they going to get your applications and services back up and running? That is where disaster recovery comes in, by enabling them to restore their files AND their services, exactly as they were, quickly so they can be back up and running in minutes, instead of hours or days.
All of these are great tools for that leverage the benefits of the cloud to support productivity and business continuity and a lower cost. When combined, they complement each other, working together as a great way to provide multiple layers of convenience and protection for your business.
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There are three main options when it comes to transacting with Microsoft Azure services.
Azure can be purchased directly on Microsoft.com with a credit card. This option requires zero upfront cost, and you can cancel anytime.
Azure was released in the Open Licensing Channel as of August 1, 2014. It’s a flexible option that’s familiar to the tens of thousands of partners already selling MS products and services through VL. It offers partner margin AND incentives. Open licensing is purchased from a Distributor.
You can also purchase Azure with an Enterprise Agreement, or an EA. This is a longer term agreement that offers discounts to customers as part of a deeper and longer term commitment to the platform. The EA is the only purchasing option that offers the ability to consolidate spending at the enrollment level. EA’s are purchased through License Service Providers, or LSPs.
Each purchasing path has advantages and will be right for different types of partners and customers.
CR
Today we’re focusing on Open Licensing, so let me share a little more detail about why and when we would recommend Open licensing to our partners
Partners use Open Licensing to resell many Microsoft products and services, like Windows, SQL Server, and Office 365. Open allows you to purchase a Microsoft product or service from your preferred distributor and resell it to your customer, so you control the direct relationship.
Let’s walk through an overview of how it works…
There is one Monetary Commitment SKU per customer type available for the Azure in Open Volume Licensing program. Customers can buy an unlimited quantity of these SKUs to reach their desired credit balance. For example, if the SKU is worth $100 and a customer would like to purchase $1,000 worth of Azure in Open, they would purchase 10 SKUs from you, their reseller. This will be fulfilled with a single, dynamically-issued OSA Key – available in the volume licensing service center after you complete the transaction with your Disti.
Customers purchase Azure in Open in the form of an Online Service Activation (OSA) Key, which is a pre-paid 12-month monetary option that represents a specified monetary credit to a customer’s account. Once an OSA Key is purchased and redeemed, customers can spend its value on any consumption-based Azure service within 12 months. You have up to 5 years to redeem the purchase.
Customers can purchase additional credit from their partner reseller at any time.
Azure in Open is available in countries that have Open Volume Licensing program partners and that offer Azure Direct. All distributors, outside of China, that handle Open Volume Licensing transactions can take advantage of Azure in Open.
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Medium Websites (2 Cores, 3.5GBRAM) $0.20/Hour ~$149/month; 10GB Storage, 500 Websites Dedicated
To make this a little more real let’s work through an example. In this case the customer is interested in 100GB of Windows Azure backup, which currently costs 28 cents per GB per month, so this customer would expect their usage to be $28/month. When purchasing Azure in Open, they’d purchase in $100 increments, so they could elect to purchase 100 now and top up in 3 months, or they could purchase 300 now and top up closer to the end of the year.
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Medium Websites (2 Cores, 3.5GBRAM) $0.20/Hour ~$149/month; 10GB Storage, 500 Websites Dedicated
Working through another example, this customer is interested in an Azure VM and storage; given their choices, the estimated monthly cost is $134. If they decide to purchase $500 they’d need to top up again in a little less than 4 months, or they could purchase $1600 and top up at the end of the year.
CR
Another frequent question we’ve received is whether an independent software vendor or managed service provider can purchase Azure through the Open program, activate the service in their own name, and then use that Azure subscription to deliver and charge for a service to an end customer (who would not be named on an Open agreement). The answer to this question is yes, in two circumstances.
First, Azure can be used to deliver what we call a “customer solution” – which is when a partner develops a solution that builds upon the functionality of Azure.
Second, partners can manage a service on behalf of an end-customer, as long as the three conditions listed are met – that the partner has the sole ability to administer the services, that the partner has administrative access to any VMs, and that the end customer has administrative access only to their own VMs or applications.
For those of you particularly interested in the licensing, the document that clarifies this policy is the Online Service Terms (OST) which is incorporated in all of our Open agreements and defines what use rights a customer has, regardless of the volume licensing program used. The Open agreements generally prohibit resale by the named customer, but the OST section on Azure provides special allowances for the circumstances we’ve discussed. That said, transfer of an Azure OSA Key (or OSA key for any product) to any party is not permitted.
There are two Solutions Accelerator that are close to being completed.
We are going to build a 3rd accelerator and possibly a 4th accelerator.
The two that are nearly completed are the Extending Networks and Identity Management.
Windows Azure Virtual Networks allow us to securely extend our Private Cloud with a hybrid network infrastructure that leverages the best of two worlds: the low-latency and high-bandwidth available with our on-premise datacenter networks with the elastic, pay-as-you-go cloud model of Windows Azure Virtual Networks and Virtual Machines.
Managing identity is just as important in the public cloud is it is on premises. To help with this, Azure supports several different cloud identity technologies. They include these:
•You can run Windows Server Active Directory (commonly called just AD) in the cloud using virtual machines created with Azure Virtual Machines. This approach makes sense when you're using Azure to extend your on-premises datacenter into the cloud.
•You can use Azure Active Directory to give your users single sign-on to Software as a Service (SaaS) applications. Microsoft's Office 365 uses this technology, for example, and applications running on Azure or other cloud platforms can also use it.
•Applications running in the cloud or on-premises can use Azure Active Directory Access Control to let users log in using identities from Facebook, Google, Microsoft, and other identity providers.
Azure Site Recovery can help you protect important applications by coordinating the replication and recovery of private clouds across sites, whether you’re protecting dozens – or hundreds of virtual machines. You can protect your applications to your own second site, a hoster’s site, or even use Azure as your disaster recovery site and avoid the expense and complexity of building and managing your own secondary location. Azure Backup is a simple and reliable data protection solution which enables customers to back up their on-premises data to Microsoft Azure..
Your backup data is secure over the wire and at rest. The backup data is stored in geo-replicated storage which maintains 6 copies of your data across two Azure datacenters with 99.9% service availability,
Azure Storage provides the flexibility to store and retrieve large amounts of unstructured data, such as documents and media files with Azure Blobs.
Azure Storage keeps up with your growing data needs, with up to 500 TB of total storage per account. Azure storage automatically replicates your data to help guard against unexpected hardware failures and make sure it's available when you need it keeping 3 copies within a single region.
For today, I want to focus our profitability discussion on the business model I feel will be the most prevalent with Azure – the MSP
There are still the big three revenue streams most partners will focus on
The first is of course the Project Services
In most cases, this is the labor required to transition workloads such as back up or LOB apps into the Azure environment
For most partners, this will be a moderately profitable line item and we expect gross services margins to maintain the ranges we’ve been calling out for Office 365 and other products which is typically between 35-42%
The Managed Services or Outsourced IT offerings will be where most of the revenue and profit are made – this is the primary source of annuity revenue for partners and if set up and managed appropriately should have a higher profit margin – somewhere in the range of 45-50% and in some cases even higher
Lastly, as mentioned before, the PaaS element of Azure is a great opportunity and some of the more sophisticated MSPs may consider building apps and other tools that can be resold – this is where I personally will push the more mature partners looking for their next level of growth
Next, let’s take a look at the anatomy of a very, very basic deal as a starting point
In this scenario, we’re going to use a midsize company running Windows Server 2003 to support a Line of Business (LOB) application
For simplicity, we’ll assume they have the core components in place such as firewall, a backup server, etc.
This is a three-tier application such as a CRM or HR management system and will require 3 Virtual Machines (VMs)
For the Channel Incentives, we’ll assume this partner is taking advantage of the promotional rate of 32% - 12% front end and 20% back end in the first year but this will recede back into alignment with our other Open Cloud Channel Incentives starting in Year 2
We’ll also review the Project Services and Managed Services attach revenue to show the full picture
Virtualized Physical Server 4VMs
To determine the hardware upgrade, we reached out and leveraged the Dell configuration tool to build what was needed
Based on our requirements, we will be using a Dell R630 13G Server with a cost of $9,805
We’re assuming a margin rate of 7%, netting the partner $686.35
To run the server, we’ll be using 2 copies of Windows Server 2012 Standard (2 Pro, 2 VMs)
Here we’ll use a 12% front end rate on Open along with the back end 0.75% rebate for a net revenue of $224.40
Together, for this simple deal, the partner would gross $11,565 and net $910.75
4 Azure Virtual Machines – Windows Server
For this configuration, we’ll need 4 Medium Azure VMs with the deals you can see here
This will run the customer ~$4,500 per year and with the aggressive incentives we have in place, the partner will net $1,440
Four Year Compare
In looking at this over the term of four years, you can see that in Year 1, we’re -61% worse off in terms of topline revenue by selling Azure in this instance
But, by the time we get toward the end of the second year we surpass the on-premises scenario with Azure
It’s important to note, that only publically traded companies or those looking to source investment capital should be all that concerned with topline revenue – net revenue is what matters
But in the case that the partner is adamant on this issue, we need to reiterate that it’s a short term problem and over the long term they’ll net far higher topline revenue – 27% more by year 4
And, in terms of net, it’s not even comparable. In this example, as a reminder, we’ll revert back to a 12% front end + 8% rebate for years 2-4 assuming Year 1 is a limited time promotional rate (the aforementioned 32%) and they’re 353% better off to have sold Azure
Speaker Notes:
2 minutes
[Rwagg] Be prepared to discuss Azure limitations with these. While Hyper-V supports .vhdx, Azure doesn’t, but ASR in Azure does.
Azure also doesn’t support Gen 2 VMs.
Briefly Introduce the module. In this module students will learn about Hyper-V from a capabilities, performance, and scalability standpoint. Many customers and partners will have SMB customers of different sizes that may or may not already have a virtualized infrastructure deployed. Its important to land the point that virtualization saves money on hardware because it tends to minimize underutilized hardware and increases workload density on the hardware that get’s deployed as part of virtualized infrastructure.
In this module, students will be introduced to a virtualized infrastructure running on Windows Server 2012 R2 and Hyper-V. many improvements in scale, performance, capacity, and manageability have in Windows Server 2012 and Windows Server 2012 R2. These technologies will be called out in this module as well as sizing guidelines for servers that are deployed as Hyper-V Servers.
Speaker Notes:
3 minutes
MMA: Microsoft Migration Assistant (currently in preview)
Converts bare metal OS to Hyper-V Virtual Machine and publishes to Azure a VM
Converts Azure VM to VHD and deploys to on-premises Hyper-V Hosts
AppZero
Extracts existing applications, leaving the operating system (WS 2003) behind, and migrates the apps to a newer operating system (WS 2012 R2 and Azure). AppZero separates the application from the operating system and moves only the app and its data AppZero lets you modernize your infrastructure, moving from an old operating system to a newer one Modernize and move to the cloud in one easy step AppZero can be purchased through our partners including Dell, HP, IBM, MCS, and regional and global Microsoft Partners.
For more information visit: www.appzero.com
Asset Manager Discovery Edition Dell Asset Manager Discovery Edition
Asset Manager DE can be used to discover which server applications you have installed and can provide a full inventory list.
Asset Manager DE is bundled with ChangeBASE Plus Editions. Pro, Pro Plus & Ultimate sold with Dell professional services & 24/7 support.
Asset Manager DE qualifies for additional discounts when purchased with Dell Servers and other Dell Software products by utilizing the code "WS 2003 EOS"
Contact a sales specialist at changebasesales.queries@software.dell.com
Download a free trial of Asset Manager at http://software.dell.com/products/asset-manager-discovery-edition/
ChangeAuditor Dell ChangeAuditor
Discovers applications dependent on Active Directory. Find what systems need connectivity to Active Directory during and after migration. Find inefficient AD queries that slow Active Directory performance and queries that don’t conform to internal policies. Checks and balances on Active Directory, SQL Server, Files Servers, Exchange and SharePoint. Assess which administrator is doing what, when, where, why and from what workstation and be alerted to critical changes. Prevent critical changes from happening.
ChangeAuditor qualifies for additional discounts when purchased with Dell Servers and other Dell Software products by utilizing the code "WS 2003 EOS"
Trial download at https://software.dell.com/register/55104/
Buy online at https://shop.quest.com/682/purl-changeauditor-all-platforms?x-AdCode=cbshopbtnchangeauditor
ChangeBASE Dell ChangeBASE
ChangeBASE helps to determine which applications will work optimally in a server-hosted desktop virtualization environment on Windows Server 2008 R2, Windows Server 2012 or RDSH.
ChangeBASE automates the assessment of your applications making it easier to find out which applications will work and which ones may experience issues. ChangeBASE provides detailed reports on the exact issues with automated fixes or guidance on how to fix.
ChangeBASE – sold per managed desktop to end users and per application for SI’s/partners
ChangeBASE qualifies for additional discounts when purchased with Dell Servers and other Dell Software products by utilizing the code "WS 2003 EOS"
Contact a sales specialist at changebasesales.queries@software.dell.com
Download a free 35 app trial of ChangeBASE Standard Edition at http://software.dell.com/products/changebase/
Enterprise Reporter Dell Enterprise Reporter
Enterprise Reporter is a scalable solution for auditing, analyzing and reporting on the configuration of Active Directory, Windows file servers and SQL Servers across the enterprise that satisfies the reporting needs of multiple departments, regardless of size and complexity.
Enterprise Reporter qualifies for additional discounts when purchased with Dell Servers and other Dell Software products by utilizing the code "WS 2003 EOS".
Trial download at https://software.dell.com/register/62917/
Buy online at https://shop.software.dell.com/682/purl-Enterprise-Reporter
Microsoft Services Microsoft Services
Formulate a strategic approach to your modernization with the help of Microsoft Services architects and consultants. Accelerate the modernization of your infrastructure and other strategic parts of your organization by leveraging Microsoft’s best-in-class private and public cloud services and technologies.
Visit us at http://www.microsoft.com/en-us/microsoftservices/datacenter_services.aspx
Migration Services Sogeti Migration Services
With Sogeti's Local Touch – Global Reach, we provide migration services for your IT department's needs to move from older versions of Windows Server to newer versions. With our accelerators and solution factory your IT will shine once again.
Visit us at http://www.sogeti.com/looking-for-solutions/Solutions
Partner Solutions Avanade Windows Server 2003 End of Support Services
Avanade offers a comprehensive service to help customers discover, plan, and execute a Windows Server 2003 migration. Avanade's unique IP links with our delivery methodology and people to ensure a smooth and efficient transformation to the right destination. Destinations are chosen based on business requirements and cost performance from private to public cloud solutions, removing future upgrade pain as the primary outcome.
Avanade utilizes a top down approach, which focuses on the business and applications. Understanding relationships between process, applications, servers, and other supporting components reduces end user impact and allows for better risk management.
Visit us at www.avanade.com/private-cloud
ShareFIle Citrix ShareFile
Is a secure enterprise file sync and sharing service that meets the mobility and collaboration needs of users and the data security requirements of the enterprise.
Choose where your data is stored - on premises, in the cloud or a combination of both to meet your needs for data sovereignty, compliance, performance and costs. Citrix ShareFile works with what you have today. There is no need to migrate all of your enterprise data to the cloud.
Trial at http://www.citrix.com/products/sharefile/tech-info.html Purchase at http://www.citrix.com/products/sharefile/overview.html
UserActivation BitTitan UserActivation
Is a complete, automated migration solution, enabling a seamless transition from Exchange 2003 to Office 365 and ensuring a secure migration with zero downtime. UserActivation will automatically create an Office 365 account, create users and assign licenses, manage all DNS changes, migrate mailbox data, and deploy and configure desktop applications to connect to Office 365, all from a single web portal.
To purchase visit http://www.bittitan.com/useractivation or contact your sales representative at sales@bittitan.com
For a trial visit http://www.bittitan.com/useractivation
Windows 2012 Migration Service HP Windows 2012 Migration Service
Eases the implementation effort from Windows 2003 to 2012. HP will collect the necessary technical information and configure the converged system in a prescribed environment, complete the required preparation steps, execute the Windows OS, Application and Database Migration, test and certify the Windows 2012 install, and gracefully prepare the client staff for the delivery of a system in a “ready-to-use” state.
The service is sold as part of a planned HP Converged System Implementation and as a stand-alone service (based upon the customer’s existing infrastructure).
Please contact your HP Account Manager for more information.
XenDesktop Citrix XenDesktop
Incorporating the full power of XenApp, XenDesktop can deliver full desktops or just apps to any device. For Windows Server 2003 migration you can determine needs of users and endpoint devices, rationalize applications & automate application compatibility testing and leverage AppDNA for application remdeiation
Check out our software for Application Virtualization at http://www.citrix.com/solutions/desktop-virtualization/app-virtualization.html
Special OEM Offers
Dell is offering cashback for old hardware with their trade-up program: http://marketing.dell.com/tradeup
HP is offering financing with low monthly payments and 90 day payment deferral: http://h20195.www2.hp.com/v2/GetPDF.aspx/4AA5-4513ENUC
Lenovo is offering additional partner incentives when new servers replace existing servers running Server 2003: http://www.lenovopartnernetwork.com/resources/ms-server-eos
My Workloads are not exposed to the internet…do I still need to migrate?
Once extended support is over, WS03 will certainly be a hot target to malicious development. Eventual breaches will need to be addressed by community
Speaker Notes
2-3 minutes
Now I know you are all interested in growing your business with Microsoft Azure, otherwise you wouldn’t be in this course. The good news is that every partner now has the opportunity to resell consumption-based services on Azure, I’ll be talking to you more about this in a second.
You can bubble up your growth opportunity into 3 categories.
First, broaden your customer base and services – this might mean reaching new customers or upselling to existing customers. By cross selling within a single platform you have an vast range of services advise your customers on as you help them evolve their business in the cloud.
Here's a proposition everyone likes – grow revenues and increase margins. By establishing a recurring revenue stream you are growing your bottom line and establishing a closer, more long term relationship with your customers.
Your margins increases as you learn how to offer fixed-fee engagements with optimized deliver and higher levels of services. Some partners we are talking to are telling us they have been able to double their consulting fee, while keeping their fixed costs the same. That’s pretty impressive!
Now don’t forget, you can benefit from efficiently selling to small and midsize customers by leveraging the skills you already have gained from working with the Microsoft stack on premise.
Accelerating your speed to market is the final category I want to share with you on how to expand grow your business. You’ll see it here today just how quick it can be to setup new services that previously were a lot more time consuming. This enables you to differentiate by bundling your own IP with other cloud offerings that generate new revenue and can be sold at scale with predictable monthly costs
Put quite simply, cloud software is easier to develop, test and take to market and certainly lowers the barrier to entry to offering managed services.
My Workloads are not exposed to the internet…do I still need to migrate?
Once extended support is over, WS03 will certainly be a hot target to malicious development. Eventual breaches will need to be addressed by community
**Only for Cloud Platform Competency does a partner unlimited Cloud Signature support for Azure
receive
<John>
Our benefits structure aligns to our cloud priorities. You can see here our new Cloud Performance Path with three new competencies: Cloud Productivity and Small and Mid-Market Cloud Solutions for Office 365 and Cloud Platform for Microsoft Azure.
<Click>
There are no changes to the traditional MPN competencies, but, as I said, beginning in September 2014, the Microsoft Partner Network will evolve to qualify and reward partners for their proven cloud performance. This performance-based model means you advance to Silver and Gold based on how much cloud service consumption you drive with your customers. And, as your cloud performance increases, so too should your rewards.
<Click>
Gold partners in the Cloud Performance Path earn 50 advisory hours and unlimited Signature Cloud Support, which we’ll talk more about shortly. Silver partners also earn unlimited Signature Cloud Support and 20 advisory hours.
T: To improve your experience with accessing these benefits, we’ve made some changes to our partner portal.