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Life of the startup in 10 failures




   Iniciador Toledo - Alex Barrera (@abarrera)
                                  27...
I. NAME FAIL
I. NAME FAIL



         Who Represents
I. NAME FAIL

Who Represents
http://www.whorepresents.com
I. NAME FAIL

Who Represents
http://www.whorepresents.com
I. NAME FAIL



         Experts Exchange
http://www.expertsexchange.com
Ruth’s Chris Steak House
Books-A-Million
II. LOGO FAIL
II. LOGO FAIL
II. LOGO FAIL
II. LOGO FAIL
II. LOGO FAIL
III. FOUNDERS FAIL
In the beginning...
Aeron chair....
KILLER FEATURE
IV. TEAM FAIL
Superman
      &
Superhumble
V. INVESTMENT FAIL
Good ‘ld
banker...
VI. MARKET VALIDATION FAIL
Errr.... fail!
WE
THEM
VII. DELIVERY FAIL
...
COMPETITION!!
VIII. FREE FAIL
VIII. FREE FAIL
Free is
   NOT
a business
  model
IX. FEEDBACK FAIL
WTF??
Hello?
X. GIVE UP FAIL
Sometimes I feel like crying...
Storms always pass...
T
H
E
M
THANK YOU!!!



Alex Barrera (@abarrera)
alex@inkzee.com
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
Iniciador 10 Steps to failure
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Iniciador 10 Steps to failure

  1. 1. Life of the startup in 10 failures Iniciador Toledo - Alex Barrera (@abarrera) 27 Abril 2010
  2. 2. I. NAME FAIL
  3. 3. I. NAME FAIL Who Represents
  4. 4. I. NAME FAIL Who Represents http://www.whorepresents.com
  5. 5. I. NAME FAIL Who Represents http://www.whorepresents.com
  6. 6. I. NAME FAIL Experts Exchange
  7. 7. http://www.expertsexchange.com
  8. 8. Ruth’s Chris Steak House
  9. 9. Books-A-Million
  10. 10. II. LOGO FAIL
  11. 11. II. LOGO FAIL
  12. 12. II. LOGO FAIL
  13. 13. II. LOGO FAIL
  14. 14. II. LOGO FAIL
  15. 15. III. FOUNDERS FAIL
  16. 16. In the beginning...
  17. 17. Aeron chair.... KILLER FEATURE
  18. 18. IV. TEAM FAIL
  19. 19. Superman & Superhumble
  20. 20. V. INVESTMENT FAIL
  21. 21. Good ‘ld banker...
  22. 22. VI. MARKET VALIDATION FAIL
  23. 23. Errr.... fail!
  24. 24. WE
  25. 25. THEM
  26. 26. VII. DELIVERY FAIL
  27. 27. ...
  28. 28. COMPETITION!!
  29. 29. VIII. FREE FAIL
  30. 30. VIII. FREE FAIL
  31. 31. Free is NOT a business model
  32. 32. IX. FEEDBACK FAIL
  33. 33. WTF??
  34. 34. Hello?
  35. 35. X. GIVE UP FAIL
  36. 36. Sometimes I feel like crying...
  37. 37. Storms always pass...
  38. 38. T H E M
  39. 39. THANK YOU!!! Alex Barrera (@abarrera) alex@inkzee.com
  • luisriverag

    May. 5, 2010

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