Our 2016-Sep Collaboration at Scale Webinar focused on Agile Roadmapping. In this deck you'll find motivations and reasons for why a team should roadmap, an exploration of typical roadmap failures, how to fit roadmapping into Scrum, the best known format and structure for Market-Driven Agile Roadmapping from my book "Beyond Software Architecture" and an overview of how to create a roadmap using online and in-person collaboration frameworks.
2. Collaboration at Scale
Designed for Scrum-centric organizations with more
than 10 Scrum teams, the Collaboration at Scale
webinar series provides focused, outcome-driven
solutions to collaboration problems faced by Product
Owners, ScrumMasters, and Development Teams.
Produced by the Scrum Alliance and Conteneo, Inc.,
we’re proud of the many distinguished experts who
will be joining our series.
4. Agenda
1 Why Build a Roadmap?
2 Sadly, Most Roadmaps are Broken…
3 Strategy-Glue-Tactics
4 Agile Roadmapping Format
5 Building Roadmaps at Scale
4
Jason Tanner
Laura
Richardson
Luke Hohmann
5. Do You Have a Roadmap?
• We do not have a roadmap.
• We have a roadmap but we pretty much ignore it.
• Our roadmap is somewhat effective in guiding our team.
• Our roadmap is very effective in guiding our team.
5
POLL
QUESTION
7. Strategy vs. Execution
Strategy is a way of thinking about the future that
transcends a focus on the immediate.
You’re generally not free to pursue any possible strategy
(consider regulatory constraints)
Prior actions constrain future strategies
Execution refers to the set of actions we take to produce
the results envisioned in the strategy.
Communicating strategic choices
enables effective execution
8. Agile Planning Time Horizons
Daily
Sprint
Strategy
Portfolio
Product
Release
Exec
PM
Dev
Team
1-4
wks
2-9 mos
1 – 3 years
years
many years
Sprint Backlog
Portfolio Map
Release Plan
Vision & Roadmap
Org level Planning level Time Horizon Artifact
9. Estimates Are Less Precise
When Time Horizons are Longer
9
Daily
Sprint
Strategy
Portfolio
Product
Release
1 – 2 QTRS
1 – 2 Months
1 – 2 Days
Roadmap Time Horizon? 1-2 years
Release Plan: 3 – 9 mons
Sprint: 3 wks
Note that as the time horizon increases the precision
of our projections decreases. We still plan.
22. Benefits of a Roadmap
Roadmaps match short-term plans and long-term strategic
goals with specific technology solutions to help meet those
goals.
Internally:
Becomes the filter for prioritizing development
Gains consensus around direction
Ensures the “ship is headed in the right direction”
Avoids the “last/loudest” priority problem
Externally:
Provides customers with access to near-term commitments and long
term “points of view”
Binds customers to your company
23. Roadmaps are Scary
Forces you to articulate what you are
not going to build
Motivates commitments to uncertain
futures
24. Where Roadmaps “Fit” into Scrum:
Strategy-Glue-Tactics
for
Agile Product Management
24
30. A Good Roadmap “Glues” Strategy to Tactics
WHO are my markets/market segments?
WHAT features and benefits will they pay for?
WHEN and how frequently should I release?
HOW will my technical architecture evolve?
WHAT marketing events will drive awareness/sales?
ARE there any external factors to address?
31. Example Roadmap
31
Color Coded Feature
Categories
Technical Team Unsure of How
to Solve Problem
Q1 Q2 Q4 Q1
Parking
Lot
Blocking
Schedule
Marketing Not Sure When This
Should Be Delivered
Target Market Split into
Two Segments
Q3
WHO
WHY
WHEN
HOW
33. How was Your Roadmap Created?
Select all that apply.
• CEO/VP/Senior Leaders create our roadmap
• Product Manager / Product Owner creates our roadmap
• Customers are consulted in developing our roadmap
• Architects/Engineering Leaders are consulted in developing our
roadmap
33
POLL
QUESTION
35. Online Roadmapping
The Scrum Alliance used
Prune the Product Tree to
capture ideas on how to
grow the Scrum Alliance.
• 5 Forums
• 35 participants
• 100 potential apples
• 81 unique apples
• Each forum lasted about ~1 hour
39. We Roadmap – So Should You
Roadmaps communicate strategic intentions
Roadmaps provide the “glue” between strategy and tactics
Roadmaps enable organizations to have effective
conversations with all stakeholders
39
40. References and Resources
Roadmapping Pattern Language: http://bit.ly/roadmapping-patterns
Prune the Product Tree: www.innovationgames.com/prune-the-
product-tree
Scrum Alliance Roadmapping Case Study: http://bit.ly/1JGY8zz
40
42. What do you want for the Nov 2016 webinar?
• Identifying and Prioritizing Technical Debt
• Distributed Team Release Planning
• Impact Mapping
• Distributed Team Liftoffs / Kickoffs
• Backlog Refinement
• Building Alignment and Empathy
• Building a ScrumMaster Community of Practice
• My desired topic isn’t listed – email luke.hohmann@conteneo.co
42
POLL
QUESTION
45. Thank you for attending
Pick our next webinar:
http://bit.ly/collab-at-scale
Luke Hohmann
conteneo.co
Jason Tanner
appliedframeworks.com
Laura Richardson
conteneo.co
Editor's Notes
Copyright (c) 2001-2003 by Luke Hohmann
No visible logic: presents only answers, so reader can’t judge quality of decisions or identify trade-offs. Requires Product Manager (PM) to present roadmap personally, over and over and over again
Insufficient detail – content, context and connection to SALES!
Insufficient detail – content, context and connection to SALES!
Missing detail, logic and marketing
Missing detail, logic and marketing
Poor technical and market inputs: wrong people participating. Some from each department “assigned,” but mostly include junior or non-core members
Lack of organizational buy-in: Engineering doesn’t believe roadmap, since resources are insufficient. Sales/Mktg doesn’t believe roadmap, since it has been historically inaccurate. Dead on arrival
No plan for internal/external sharing: e.g. sales team shares early or internal versions with customers, then demands delivery on fixed schedule.
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