Flyer is the most economical way to grab the consumers’ attention in a very busy marketplace. A flyer should be interesting enough so that consumers are enticed to know more about the company or its products.

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Tips to Give to Brochure and Logo Design Company for Your Flyer
Businesses often use flyers to inform or persuade their consumers. Flyer is the most economical way to
grab the consumers’ attention in a very busy marketplace. But it needs to be effective to serve its purpose.
A flyer should be interesting enough so that consumers are enticed to know more about the company or its
products. If you’re thinking to get a flyer made for your business that too from a professional brochure and
logo design company, make sure they take care of these aspects to create your flyer.

2. 1. A professional flyer should have a catchy headline or title. Tell your brochure and logo design company to
make a memorable headline by selecting some powerful words. Popular headlines contain one or more of
these words: Easy, Unlock, Finally, Time, How to, Free, Now You Can, Discover etc.
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2. A flyer should contain good colours and remarkable graphics. Make sure your designing company uses one
large image rather than many smaller images. A powerful image easily catches attention and supports your
story too.
3. Designing company believes in focusing on products or services. It’s important to write from consumers’
perspective. Tell your company to use the words ‘you’ and ‘your’ and avoid writing the following words: we,
us, I and our. Keep the text short and go for bullet points. Some of the most engaging words to use are: save,
free, new, results, guarantee and love.

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4. Let your brochure and logo design company use persuasive testimonials and case studies. A happy
customer endorses a company well by showing the results he had with its products. Include the first and last
name of the customer, company name and location of the person providing the endorsement.

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5. Since an organized flyer always stands out in the crowd, tell designing company to make an organized flyer
by using borders, boxes and contrasting colours. Incorporate some white space to make it easy to read.
6. Make the major points easily identifiable. Your company should highlight the headlines, subtitles and
relevant points in bold. Avoid using all caps format as it can make your flyer difficult to read.

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7. If you’re looking for a flyer designing, Delhi is home to several companies which do not go for complicated
flyers. Always brief your company to use two typefaces, and align items to a grid. Your page layout program
will give non-printing guidelines. Use the ‘snap to guidelines’ function to align items easily to the grid.
8. Always remember to proofread the content. Your designing company should follow a strict proofreading
process. Double check your contact information, dial the phone numbers on the flyer to make sure they’re
correct, and type in the URL of your website to make sure it’s correct, too.

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9. If you’re giving any special discount, place it on the bottom quarter of the flyer. Your brochure and logo
design company should clearly state the deadlines and limitations of the offer. If it’s a mail-in coupon,
include the payment specifications with areas for filling out credit card information, mailing address, etc.
Remember that a flyer should convey all the important information using limited resources. So before giving
it to a potential consumer, you must be sure it’s perfect. Now, whenever you contact to any brochure and
logo design company to design your flyer, make sure they follow these tips to create your flyer.

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