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Widgetweb Expo.London08. Widget Vs Banner, Social Way Of Promotion.

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Isabel Sabadí
Isabel Sabadí

Speaking in Widgetwebexpo 2008 Isabel Sabadí, Widgadget.com

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A Social Way of Promotion Widget VS Banner
Widgadget.com ,[object Object],[object Object],[object Object]
Context World is flat !
Context Users are worldwide
Traditional Advertisement is all about emotions
People don’t see advertisements
Banners are still only emotions ,[object Object],[object Object]
Banner: is click-through dead ? How many of you have click in a banner last week ?
Banner ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What do users do on the Internet? Search !
People on Internet mostly search information Search information to make the right decision
People on Internet mostly search information ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Networks
Social Media Networks ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object]
 
Quick Growth
Social Media Networks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Spending on social network ads
Are banners on social media dead too?
The proof ,[object Object],0,1% in Myspace 0,06 % in Facebook 0,5 % NYT 1% Washigton Post More impressions, less click through
Contents Widget Creation Social Media Increase Traffic Increase Brand Loyalty Earn Money
Widgets : Why could them be successful? Interactivity User friendly  increase time spent by user  increase impressions of widgets
Social Way of Promotion ,[object Object],[object Object],[object Object]
 
 
Spread your contents everywhere ,[object Object],[object Object],[object Object],[object Object],[object Object]
Spread your contents everywhere ,[object Object],[object Object],[object Object],[object Object]
In a nutshell… ,[object Object],[object Object],[object Object]
In a nutshell… ,[object Object]
In a nutshell… ,[object Object]
Big Thanks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],More info

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