This a presentation I did at Bamboo Detroit about how to execute on your idea. There's lots of Google and other Social Media tips for market research and discovery.
3. Hey guys, I've been
tossing around a pretty
cool app idea for year...
We are launching a new
product and need
someone...
I'm currently working on a
project and looking for
help
Hi we are interested in
developing a new social
media application...
I am with a team of guys
who have created a
concept for an app.
I have an idea that has to
do with technology.
12. An idea is just a multiplier of execution
AWFUL IDEA = 0
WEAK IDEA = 1
SO-SO IDEA = 5
GOOD IDEA = 10
GREAT IDEA = 15
BRILLIANT IDEA = 20
NO EXECUTION = $0
WEAK EXECUTION = $1000
SO-SO EXECUTION = $10,000
GOOD EXECUTION = $100,000
GREAT EXECUTION = $1,000,000
BRILLIANT EXECUTION = $10,000,000
13.
14.
15. The Execution
● Mind map your problem
● Come up with a solution
● Research, educate and connect yourself
● Start talking about it
● Determine the MVP and it’s goals
● Talk to customers
● Create and deliver.
● Measure, learn, create and repeat.
16.
17. Write down a problem.
Write down anything
related to the problem.
30. “Product review”
“Have you tried”
“I bought”
“I purchased”
Source: Pat Flynn - Will It Fly?
“amazing story”
“great story”
“awesome story”
“good story”
“tell you a story”
“one time I was”
“I remember when”
“share a story”
“happened to me”
“I figured it out”
“why is it”
“when can I”
“what are the”
“what is the”
“how come I”
“need help”
“please help”
“I need”
“help with”
Tricks
47. What’s something about [topic] that frustrates you?
If you had a magic wand and could change anything related to [topic] what would it be?
What problems are costing you the most money right now?
What’s the most important activity related to [topic] that you do?
Is there any frustration associated with that?
What related to [topic] takes up the most time?
Do you use anything to help you with [topic] already?
What do you like about it?
What do you wish was better?
What’s something related to [topic] that you have to keep doing over and over again?
Start Asking Questions
85. #makingmoves
Now it’s your turn to make some moves!
Take a picture of this moment and email it to yourself 5 years from now:
http://www.boomeranggmail.com/