3. 1.SIGNUPTOAS MANY
SOCIAL NETWORKING
SITESAS POSSIBLE
Although Facebook is undeniably the most famous social
media site, you should not limit your social media
marketing on this platform alone. It is indeed “the more,
the merrier” when it comes to online marketing method.
Thus, you should explore other social media platforms
such as Google + as it is gradually gaining popularity in
the social media realm.
4. 2.CUSTOMIZEYOUR
CONTENT DEPENDING
ONTHESOCIAL MEDIA
SITE
For social media marketing, the content is not a ‘one size
fits all’. Most entrepreneurs and Internet advertisers use
the same content for all the social media platforms they
have.You should not make this mistake since you will not
be able to give your target market a one-of-a-kind
experience from the different social sites.
5. 3.SHARESTORIES
RATHERTHAN DOING
SALESTALK
One of the marketing strategies that you should know is
that most people tend to avoid products that are directly
sold to them. Since this is one of the goals of your social
media marketing, how can you subtlety do this? It is
possible through storytelling. Netizens enjoy learning
new information or news from stories and shared videos
and images
6. 4. MAKEVIDEOSAND
PHOTOSTOSHARE
Another social media revolution is micro video.This kind
of video is a short video that usually lasts for a few
seconds or minutes. It is a great approach since many
people have a short attention span. Moreover, sharing it
is very convenient. For your images, you can post on
Tumblr and Path. Stimulating the brain with visuals is an
effective approach to social media marketing.
7. 5. HOLDACONTEST
FORYOUR MEMBERS
To be able to build good rapport, you should connect
with the users through promotional events and contests.
They will feel more excited about your business.You can
be as creative as you want with the contest, but make
sure to connect your primary account with your other
social media accounts when planning the contest. Doing
so will guarantee you more exposure.
8. 6. MAKEYOUR
CONTENT
INFORMATIVE
According to one study, websites that have educational
content generate more traffic. As a result, the market
becomes bigger. Making content regularly that is
relevant and engaging is the best approach for this
strategy.
9. 7.OFFER MANY
GIVEAWAYS
Who does not like getting freebies?This method is no
fail even in doing marketing online. Giving a discount to
your customers is also effective, but it will be more
effective if you give free stuff away from time to time. In
addition, you will gain more loyal followers with this.
10. 8.CONCENTRATE MORE
ONSOCIAL MEDIA
APPLICATIONSON
MOBILE
According to Facebook, there are almost 1 billion active
users on its mobile application. So, don’t miss out on this
powerful trend and make sure to integrate this strategy
into your advertising campaign.
11. 9. DO NOT IGNORE
COMMENTSTHATARE
EITHER POSITIVEOR
NEGATIVE
Social media has made it possible for people to easily
share their opinions. However, as the saying goes, you
can’t please everybody.This does not mean that you
should ignore the negative feedback or complaints. Most
of them expect a response fast. On average, users want
an answer within an hour.
12. 10.STAYUPDATED
WITHTHE LATEST
ONLINETRENDS
Because you are doing online marketing, you should
know the latest happenings that concern your target
market.You should know what issues they tackle.This
will help you determine the right keywords and subjects
for the optimization of your SEO.There are many
programs that analyze this kind of data. It can also help
you build your future social media marketing plans.
13. FINALTHOUGHTS
Social media is one of the best marketing platforms you
can use.You do not need to spend as much as compared
to other marketing approaches. However, you must
know how to use it so that you can acquire much
exposure for your brand.You cannot achieve it overnight,
but by following the given strategies, you will surely get
the online attention you deserve.