Modern intranets are powerful tools that can bridge the gap between corporate (global) and local (specific) needs. Contains many intranet screenshots. Presented by James Robertson at the IABC World Conference in New Orleans, June 2016.

1. Global and local:
Creating relevant intranets in
complex organizations
James Robertson, Step Two
@james_steptwo

2. Intranets play a powerful role
in internal communications

3. Modern intranets provide
rich capabilities

4. Complex organizations need to
meet both global and local needs

5. Available on Amazon.com

6. All free: steptwo.com.au/store

8. PART ONE:
The five purposes of
modern intranets

9. 04
Collaboration
& social
Connecting staff
with each other,
and helping them
to work together
better.
05
Activity
The intranet as a
place for doing
things, not just
reading things.
02
Comms
A rich internal
communication
channel that
reaches all staff.
03
Culture
Celebrating the
current culture of
the organisation,
and supporting
culture change.
01
Content
A repository for
information, at
both corporate
and business-unit
levels.
Five purposes of intranets

10. 04
Collaboration
& social
Connecting staff
with each other,
and helping them
to work together
better.
05
Activity
The intranet as a
place for doing
things, not just
reading things.
02
Comms
A rich internal
communication
channel that
reaches all staff.
03
Culture
Celebrating the
current culture of
the organisation,
and supporting
culture change.
01
Content
A repository for
information, at
both corporate
and business-unit
levels.
intranet fundamentals

11. 04
Collaboration
& social
Connecting staff
with each other,
and helping them
to work together
better.
05
Activity
The intranet as a
place for doing
things, not just
reading things.
02
Comms
A rich internal
communication
channel that
reaches all staff.
03
Culture
Celebrating the
current culture of
the organisation,
and supporting
culture change.
01
Content
A repository for
information, at
both corporate
and business-unit
levels.
intranet+

12. 04
Collaboration
& social
Connecting staff
with each other,
and helping them
to work together
better.
05
Activity
The intranet as a
place for doing
things, not just
reading things.
02
Comms
A rich internal
communication
channel that
reaches all staff.
03
Culture
Celebrating the
current culture of
the organisation,
and supporting
culture change.
01
Content
A repository for
information, at
both corporate
and business-unit
levels.

13. 01
Content
A repository for
information, at
both corporate
and business-unit
levels.
DCMS

14. 01
Content
A repository for
information, at
both corporate
and business-unit
levels.
BennettJones

15. IMF
02
Comms
A rich internal
communication
channel that
reaches all staff.

16. NewsCorpAustralia
02
Comms
A rich internal
communication
channel that
reaches all staff.

17. Coles
03
Culture
Celebrating the
current culture of
the organisation,
and supporting
culture change.

18. 03
Culture
Celebrating the
current culture of
the organisation,
and supporting
culture change.
Ausgrid

19. Prophet
04
Collaboration
& social
Connecting staff
with each other,
and helping them
to work together
better.

20. COWI
04
Collaboration
& social
Connecting staff
with each other,
and helping them
to work together
better.

21. Telstra
05
Activity
The intranet as a
place for doing
things, not just
reading things.

22. 05
Activity
The intranet as a
place for doing
things, not just
reading things.
HansenYuncken

23. 04
Collaboration
& social
Connecting staff
with each other,
and helping them
to work together
better.
05
Activity
The intranet as a
place for doing
things, not just
reading things.
02
Comms
A rich internal
communication
channel that
reaches all staff.
03
Culture
Celebrating the
current culture of
the organisation,
and supporting
culture change.
01
Content
A repository for
information, at
both corporate
and business-unit
levels.

24. Collaboration
& social
ActivityComms CultureContent

25. Collaboration
& social
ActivityComms CultureContent

26. Collaboration
& social
ActivityComms CultureContent

27. Find the right mix for
your organization

28. HALF WAY:
Questions?

29. PART TWO:
Meeting global and
local needs

30. Organizations are
complex

31. They vary according to
geography…

32. … business unit …

33. … and job role

34. Common
Global
Corporate

35. Geography
Local
Business unit
Specific
Job role

36. Strategy
Global
Coordination
Operational
Local
Day-to-day

37. Global Local

38. All corporate
Global Local

39. Total freedom
Global Local

40. Global Local

41. Follow the ‘grain’ of the
organization

42. Use personalization to
meet multiple needs

43. NewsCorpAustralia

44. IMF

45. GE

46. Skanska

47. Asciano

48. MacquarieGroup

49. MacquarieGroup

50. MacquarieGroup

51. MacquarieGroup

52. Merck

53. Match your governance
model

54. Facilitator
Supports, fosters,
trains and
encourages, to
increase success.
Innovator
Creator of new
solutions, and
trailblazer for other
teams.
Ruler
Sets rules and
guidelines that all
must follow.
Provider
Offers a service or
set of tools to the
rest of the
organisation.
Owner
Responsible for
designing,
delivering and
managing.
Five ‘hats’ for global teams
www.steptwo.com.au/papers/kmc_fivehats

55. Win a lovely glass trophy!
Entries are still open, closing on June 10
www.steptwo.com.au/iia

56. Modern intranets are
powerful!

57. Deliver a solution that meets
everyone’s needs!

58. James Robertson,
Step Two
www.steptwo.com.au
jamesr@steptwo.com.au
@james_steptwo
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