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How to Run Instagram Contests


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How to Run Instagram Contests - Samples and tips to run successful Instagram contests for your business marketing. This will help grow engagement and followers.

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How to Run Instagram Contests

  1. 1. Instagram Contests
  2. 2. A bit about me… Janet E Johnson Agency and Training Company + Podcast Host: Business Growth Time Social media specialties are Facebook, Facebook Ads, Pinterest, Instagram, Content and Video Marketing. More than 20 years experience and millions of dollars earned for clients and my business using online marketing strategies. Started on the internet selling on eBay in 1998. Worked with Connoisseurs and other jewelers for the last 5 years.
  3. 3. Instagram Contest Rules 1. Acknowledge that your Instagram contest or giveaway is not sponsored, endorsed or administered by, or associated with Instagram 2. Include the name of the company hosting the Instagram giveaway or contest 3. Include the dates the campaign will run, including time zone 4. Include participation restrictions — such as age and location
  4. 4. Instagram Contest Rules (continued) 5. Write clear guidelines on how to enter 6. Outline how and when the winner(s) will be chosen 7. Share details about how and when the winner(s) will be announced and how/when winner should claim prize 8. Disclose details about how the prize will be delivered, including whether the recipient is responsible for delivery (shipping costs) or pick-up
  5. 5. Example with Terms in Post
  6. 6. Key Actions to Add •Like the Post •Like the Page •Tag Someone •Can add to Comment
  7. 7. Sample Contest
  8. 8. Sample Contest
  9. 9. Sample Contest
  10. 10. Sample Contest
  11. 11. Example – Contest (Good Copy)
  12. 12. Poor Example - Contest
  13. 13. Sample Contest Live Demo – How to find contests on Instagram