Great online music marketing tactics for indie artists

1. Online Music Marketing Tactics To Help Indie Artists Grow
Music has a great demand always as it has a lot of customers all over the world who are
thirsty for good music. The appeal of music is always the same as it was in the past, large.
From the early time of the civilization there was a great demand of music in daily life. There
may be a very small amount of people who are not interested in music. With hat being said it
has been difficult for new artists to get their great sound out to the masses. For those that
want to learn how to promote their music keep reading for a few good tips.
Effective online music marketing is capable of making music available to a great number of
listeners. Most of the music companies were not aware of it. That’s why they faced turmoil
condition in their expectation. On the other hand the companies which have made successful
online music marketing strategies have gathered a lot of profit from the market. Companies
often make some common mistakes in their music marketing strategies. We are going to
shine some light on them.
The most common mistake is the pricing mistake. Most CDs are sold at $15-20. Isn’t it too
expensive? People who are hungry for music want to meet their hunger at a reasonable rate.
While they notice a higher price they seek the alternative way to get that song. And the most
popular way is to download the songs from the internet. When fans go to the internet to
download songs for free this does not profitable the music companies. But if they set the
price at $5-10 the sales will be 200 times more. Now, calculate where your revenue will be.
People will buy the CD’s if the price is less. If you put out a CD for download where a person
can see themselves parting with their hard earned cash they will buy your music.

2. In most CD’s there are 12-15 songs available. Among them 3 to 5 songs are typically good
songs. But the rest are given for filling the CD’s. People are not interested in buy below
quality CD’s with their hard earned money. If the companies make CD with 3 to 5 beautiful
songs and keep the price in the lower level, people will buy the CD’s with great satisfaction.
Songs are made for the listeners. If they are happy then the revenue will be higher as their
satisfactions are. In the 80's, we had noticed that vinyl single records were sold at $1.5 or
$2.5 at that time. Their revenue was also high because music companies provided quality
songs at reasonable prices. If companies notice these problems and take proper measures they
would have succeeded in the music industry and would have never faced any problems
regarding their low sales and poor revenue.
In the modern days it is easy to use alternative music marketing strategies. We have said it
earlier that people seek alternative ways. So, why not use alternative methods for music
marketing? Using internet based means for music marketing would be a profitable side for
every Music Company or artist. For artists that are seeking to have a professional do
marketing for them I have a suggestion. Try iTunes Exposure. This company can really help
put your music out to the world. One of the great benefits with using this company is they can
market any genre of music. They have worked with hop artists to country artists. Artists
based in the USA to artists from Russia. Another is they are PayPal verified so you can buy
with confidence. For more details on iTunes Exposure just Google the name and the site
should pop right up. Hope this was helpful in your music marketing endeavours and the best
of luck to you.
Related links:
http://itunes-promotion.blogspot.com

3. http://www.squidoo.com/music-marketing-evolution-and-how-itunes-plays-a-role-in-music-
promotion
Watch a video on YouTube: http://www.youtube.com/watch?v=XZ0IcvjU2yc