If you're a music artist or musician and have been thinking about getting a mobile app then read this presentation to discover 3 ways you can use an app in the music industry.
Taken from my blog. Read the full post here: http://bit.ly/V8Xnda
Mobile-First SEO - The Marketers Edition #3XEDigital
3 Ways A Music Artist Can Use Mobile App
1. 3 Ways A Music Artist Can
Use A Mobile App
Jason Cameron
@jsncameron
Mobile Marketing Consultant | Jason Cameron
2. Why Music + Apps = Sense
• Apple hit 40 billion downloads*
• Almost 20 billion in 2012 alone*
• Every industry should pay attention to that
• Music Industry already following the trend...
(*Source: http://www.apple.com/pr/library/2013/01/07App-Store-Tops-40-Billion-Downloads-with-Almost-Half-in-2012.html )
Mobile Marketing Consultant | Jason Cameron
3. Music Apps Already
Available
• Geeksugar published an article
showcasing music artist apps**
• Music artists must be involved with
apps
• But if you’re a smaller or “lesser
known” artist should you get an app?...
(**Source: http://www.geeksugar.com/Apps-Music-Artists-24154667)
Mobile Marketing Consultant | Jason Cameron
4. Yes You Should!
Here’s why…
• 67% of smartphone owners use an
app***
• 77% of UK smartphone owners don’t
leave their house with out it***
• Your fans are apart of those
percentages
• You should serve them in that space
• Here’s 3 ways you can use an app as a
music artist...
(**Source: http://youneedamobileapp.com/july-2012-mobile-apps-and-usage-statistics-you-need-to-know/)
Mobile Marketing Consultant | Jason Cameron
5. 1. To Promote
Single/Album Releases
• A great place to give “sneak peaks”
• Especially with the use of push
notifications
Mobile Marketing Consultant | Jason Cameron
6. 2. To Increase
Ticket/Album Sales
• Great to help sell gig tickets & music
• In-app purchasing could possibly be the
easiest and fastest way to make sales
• Tickets and music can be sold in a
couple of taps
Mobile Marketing Consultant | Jason Cameron
7. 3. To Build Your
Audience & Fan Base
• An App is no good if you don’t get
downloads
• You can get instant downloads at every
gig
• Great way to get interaction
Mobile Marketing Consultant | Jason Cameron
8. Get in touch
Jason Cameron
020 3289 8494
jason@youneedamobileapp.com
www.youneedamobileapp.com
twitter: @jsncameron
Mobile Marketing Consultant | Jason Cameron