9. Open Source Theology
WordPress Apple
Geek
CSS SEO
10. Open Source Theology
IBMS
WordPress Apple
Geek
CSS SEO
11. Open Source Theology
IBMS
WordPress Apple
Geek
CSS SEO
Blogger
12. Open Source Theology
IBMS
WordPress Apple
Geek
CSS SEO Speaker Blogger
13. Open Source Theology
IBMS
WordPress Apple
Geek Marketer
CSS SEO Speaker Blogger
14. Open Source Theology
IBMS
WordPress Apple
Geek Marketer
CSS SEO Speaker Blogger
15. Open Source Theology
IBMS
WordPress Apple
Geek Marketer
CSS SEO Speaker Blogger
16. Open Source Theology
IBMS
WordPress Apple
Geek Marketer
CSS SEO Speaker Blogger
Online marketer
17. I work for OrangeValley, a company that develops WordPress websites, does Analytics and
Conversion Rate Optimization and SEO but mostly helps it’s customers make more money.
30. #1 Install W3 Total Cache
http://wordpress.org/extend/plugins/w3-total-cache/ Turned my blog from an Opel into a
Ferrari (speed wise)
31. #2 Use it to combine CSS and JS files
Javascript and CSS should be combined and javascript should mostly be loaded in the footer.
(W3 Total Cache can help with that)
33. • (WP) Smush It
• Puny PNG
#4 Crunch those images...
Crunch your theme’s images, and auto crunch uploaded images.
http://wordpress.org/extend/plugins/wp-smushit/
http://www.punypng.com/
34. #5 Offload those images and JS and CSS files
Use a CDN (for instance VPS.net’s CDN) or Google’s Javascript Library API or Amazon S3 to
offload images, js, css and other static files, saving your own server.
35. #6 Kill some plugins
And try to replace them for similar ones.
Some plugins are god awful (in terms of javascript).
36. #7 Clean up that sidebar
Do you really need all those badges?
Even more important: do your visitors need them?
38. #8 Books are judged by their cover
So are your posts, give them a proper title.
39. #9 Offer (Efficient) Related Posts
http://xavisys.com/2009/06/efficient-related-posts/
40. #10 Internal Linking & Series of Posts
http://justintadlock.com/archives/2009/06/09/series-wordpress-plugin
Check your analytics: which pages are viewed most? Which pages and posts do you have
related to that? Link them!!
41. #11 Tags, Categories, Custom Taxonomies
Through all these cool plugins we often forget how to use the superbly useful internal stuff in
WordPress: Categories, Tags and custom taxonomies. Do your categories still match the blog
you have today? http://yoast.com/wordpress/simple-taxonomies/
42. #12 Give a robot some directions
Noindex wp-admin, login and register pages etc.
using the Robots meta plugin.
43. #13 Don’t auto generate your meta descriptions
Better to have a monkey write them or not write one at all than to have All in one SEO
generate them for you.
44. #14 Create proper pagination
You can’t expect a search engine nor a user to click on more more than 3 times... Use for
instance a plugin like WP PageNavi.
54. #23 Create a good search experience
Implement a Google Custom search engine to create a proper search experience, then start
tracking your internal search: what are people searching for? Are they finding that? Can /
should they expect that on your site?
62. #29 Newsletter sign up pages
This is the perfect moment to let people refer your site and mailing list to a friend or their
Twitter followers: “I just signed up for Yoast.com’s newsletter, you should too!”
71. #34 Use Google Analytics
Or any other proper web analytics package
72. #35 (Google) Analytics:
- number of pageviews per visit
- new unique commenter
- comments
- submitted feedback forms
Email + FeedBurner subscriptions
Twitter followers
etc. etc. etc.
73. #37 Track those first time comments
Using the comment redirect plugin!