In this presentation, blogger and author Jeff Goins shares the concepts he use

1. STARTING
FROM
SCRATCH:
HOW TO
BUILD
A PLATFORM
WITH
WORDS,
y Jeff Goins
PASSION, &
PEOPLE

3. STEP 1:
FIND YOUR VOICE
FIND YOUR VOICE

5. “You are when
you say you
are.”
—Steven
Pressfield
—Steven
Pressfield

6. • Say it.
• Practice it.
• Believe it.

7. STEP 2:
PURSUE PASSION,
NOT RESULTS
NOT RESULTS
NOT RESULTS

9. Failure is not
an option. It’s
an
opportunity.

10. • Start selfish.
• Ignore metrics.
• Focus on one thing.

11. STEP 3: CONNECT
(WITH EVERYONE)

13. It’s not who
knows you,
but how they
know you.

14. • Find friends.
• Serve fans.
• Earn patrons.

16. You can outlast
those who are lucky
and outwork those
who are lazy.

18. For a free
gift, visit:
GOINSWRITER.CO
M/PLATFORMCON
F