Delivered at DevRelCon SF 2019:
You’re looking to create a diverse and inclusive space for your developer community. Start by building a DevRel team made up of people from different backgrounds, with varying skills, experiences, and strengths. A diverse team helps you to understand and meet the needs of your community.
Does your entire team need to have deep technical chops? Maybe.
But you also need someone who’s a great writer, someone who cares about the details, and someone who can be the big thinker. If everyone comes to the table with similar strengths, your view and understanding of the greater community is limited in scope.
In this talk, Jen Sable Lopez, the Director of Community at OutSystems, walks you through how to set your DevRel team up for success by building a diverse group that expands your scope of work and views of the world and community.
7. #DevRelCon @jennita
T-Shaped Skillset
Technical BusinessPMComms.Marketing Design Community
Broad knowledge across multiple disciplines
EmpathyWriting Industry Task MgmtUX/UISocial Media Internal
8. #DevRelCon @jennita
T-Shaped Skillset
Technical BusinessPMComms.Marketing Design Community
Deep, specialized knowledge in specific areas
EmpathyWriting Industry Task MgmtUX/UISocial Media Internal
HTML &
CSS
JavaScript
Back-end
Database
Architect
Creativity
Conflict Mgmt
Adaptability
Enablement
Public Relations
Customer Svc
9. #DevRelCon @jennita
T-Shaped Skillset
Technical BusinessPMComms.Marketing Design Community
Deep, specialized knowledge in specific areas
EmpathyWriting Industry Task MgmtUX/UISocial Media Internal
Copyedit
Story
telling
Present
Public
Speaking
Events
SEO
Email
Paid Ads
Partner
It’s not always a T!
10. #DevRelCon @jennita
Teams with diverse experience
Technical BusinessPMComms.Marketing Design Community
EmpathyWriting Industry Task MgmtUX/UISocial Media Internal
HTML &
CSS
JavaScript
Back-end
Database
Architect
Creativity
Conflict Mgmt
Adaptability
Enablement
Public Relations
Customer Svc
Time Mgmt
Details
Focused
Critical
Thinking
Copyedit
Story
telling
Present
Public
Speaking
Events
SEO
Email
Paid Ads
Partner
Excel
Reporting
Negotiation
Budget
Design
tools
Brand
Are able to cover the broad and deep together
33. #DevRelCon @jennita
Evaluation
Evaluate the team’s strengths &
skillsets
Determine where you need
additional help & modify
Re-evaluate each quarter
knowing there may be changes
38. ● Diversity goes beyond gender &
culture
● Understand your strengths and
deep dive into skills
● Leverage skills/strengths across
the team
● Evaluate then measure