All the tools and technologies you need to know about in order to "Fish Where the Fish Are", and then turn those Fish into your own Farm where you get to cultivate and engage on your own turf or website.

1. From Fishers to
Farmers
Using Social Technologies on Your Own Website to ENGAGE, Build Traffic
and Spread Word About Your Brand or Product
Jesse Stay - http://staynalive.com
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2. From Fishers to Farmers
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3. Stats -
106 million registered users
180 million Unique Visitors/mo on Twitter.com
3 billion requests per day via API
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4. Stats -
Over 400 million active users
50% log in at least once a day
160 million pages, groups, and events (and growing!)
More than 70 languages
550,000 apps, 250,000 websites
70 % of users outside the US
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5. Stats -
Youtube: 1+billion views/day, More page views/day than
prime time audience of all 3 prime time networks combined
Buzz: 10s of millions in just first 2 days
Friend Connect
Social Graph API
OpenSocial
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6. “Fish Where the Fish
Are”
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7. “Give a man a fish -
feed him for a day.
Teach a man to fish -
feed him for a
lifetime.”
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8. Fishing Where the Fish Are
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9. Facebook Ads
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10. http://facebook.com/puma
Facebook Pages
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11. http://apps.facebook.com/socialtoo/
Facebook Apps
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12. From Fishers to Farmers
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13. http://staynalive.com
Open Graph Protocol
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14. http://developers.facebook.com/plugins
Social Plugins
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15. http://graph.facebook.com/jessestay
Graph API
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16. http://facebook.com/insights
Insights and Analytics
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17. http://haleysukuleles.com
Haley’s Ukuleles
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18. Other “Farms”
Facebook Connect
@Anywhere
OpenSocial
SEO
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19. Google Friend Connect
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20. More Analytics
Google Analytics
Twitter Search - http://search.twitter.com
PeopleBrowsr
TweetStats
Omniture
Radian6
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21. Text “like stay” to 32665 (FBOOK)

22. Any Questions?
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