Summary of TC3 from a Startups Perspective.

1. Carrier Innovation Goals ’12
Analysis of TC3 by Joshua Goldbard
Prepared for 2600hz Research Team
12 slides
1

2. Carriers have big “App”-etites
The “App Store” concept should’ve come from Big Telco
They’re not happy that that innovation didn’t come from internal sources,
but not enough to invest in heavy R&D
Most Carriers have the same problems
Most Carriers don’t have the resources to solve these problems internally
2

3. Area #1: Collaboration
New Buzzword: RCS (Rich Communications Suite)
Intended to be Voice+services delivered over IMS
Basically equivalent to Unified Communications
Video is everything, and Nothing: Carriers want video, but need money
Carriers want integration without giving up control
3

4. Area #2: BYOD
Carriers struggle with BYOD
They don’t get it
They don’t Know how to Support it
Carriers DO understand M2M
Monetization
Immediate Enterprise ROI
The trick is approach BYOD from an M2M angle
BYOD is dangerous without control; M2M is control for BYOD
4

5. Area 3: Cost Savings/Go Green
Carriers want cost savings, without giving up reliability.
99.999% reliability is a key number.
Finding out Carrier objectives for reducing Carbon Footprints sounds like a
great place to attack
Commodity servers means being able to design for Efficiency
In particular, China Mobile is all about Going Green.
5

6. What Carriers Want
6

7. What does it take to work with them?
7

8. One Final Note...
Video for carriers is truly horrible. Check these stats:
Other Sources Video Other Sources Video
0%
23%
77%
100%
Carrier Network Utilization 2000 Carrier Network Utilization 2011 8

9. And again as a % of revenue
Other Sources Video Other Sources Video
0% 1%
100% 100%
Carrier Revenues 2000 Carrier Network Revenues 2011 9

10. How 2600hz Can Change This!
Epic Carrier Building Blocks
Bring Better Features to Market Faster without sacrificing reliability
Try lots of new ideas; get rid of bad ones fast, scale good ones faster!
It’s All About the Media
Control Audio, Video and Text however you want with Kazoo!
Http://kazoo.io for a Beta Invite!
10

11. In conclusion
APPS!!!
COLLABORATION!!!
BYOD!!!
Video is not profitable; finding a monetization engine for video=WIN!
And saving money.
11

12. SOCIALIZE WITH US!
Facebook.com/2600hz
Twitter.com/2600hertz
blog.2600hz.com
info@2600hz.com
Josh2600hz on Reddit
12