Presentation for WILU 2013: What do you do with students you rarely see in the library? University of Wisconsin-Green Bay has a growing online student population. Reaching these students can be challenging. Many still view the library as just a brick-and-mortar building, and not an online 24/7 resource. Librarians conducted an assessment of online students to investigate their needs. This session will focus on the assessment results and the information literacy outreach plan put into place. It will highlight several initiatives, including the embedded librarian program, faculty-librarian collaboration, marketing efforts, and learning tools geared towards online students. Based on feedback from students and faculty, an increase in reference questions, as well as high usage statistics from librarian-created tutorials and discussion boards, the outreach plan is working. Come and learn about these best practices for online learners and share your ideas, as well.
Clicking with Students: Using a Student Response System in Library Instruction
"I Didn't Know I Could Use the Library!" Meeting the Needs of Students Online
1. Joe Hardenbrook
Instruction & Reference Librarian
University of Wisconsin-Green Bay
hardenbj@uwgb.edu
@mrlibrarydude
Link: http://wp.me/p1mafe-ph
2. UW-Green Bay
6,700 students
Adult Degree
& Nursing
Online classes: mostly
MSW & Health
Information
Technology
75 % online
Summer classes:
traditional
Some online options
for
students
3. Adult Degree Program
900+ students
Bachelor of Arts,
Bachelor of Applied Studies,
Bachelor of Business Admin.
online
with some other formats
Mostly
Mix of full-time & retired
faculty, and adjuncts
4.
5. Survey – Spring 2011
information
Provide
what services are usedAssess
what is needed
Find out
Gage knowledge
of library services
Student
Survey Faculty
Survey
8. Faculty Survey
citing sources
Students need help
toolFaculty need a
Library
familiarize themselves
to
with the
intro
component should beLibrary
added to courses
questions
Survey
11. Embedded Librarian
faculty in D2L
withPartner
Pilot Program
Discussion
Forums
to the Library
Puts a Name & Face
approachFlexible
component is key
Research
13. Stats
9course sections
Fall 2011
18 course sections
Spring 2012
36 course sections
Fall 2012
24 course sections
Spring 2013
Subject Areas
Anthropology
Arts & Visual Design
English Composition
Human Biology
Human Development
Interdisciplinary
Studies
Management
Nursing
16. Adult Degree Library Guide
535 views
Fall 2011
613 views
Spring 2012
1856 views
Fall 2012
1627 views
Spring 2013 (to date)
17. Course Research Guides
Human Biology 102:
Intro to Human Biology
Human Development 336:
Gender Development
Across the Lifespan
5,129views
Fall 2010
21,070 views
Fall 2011
44,455 views
Fall 2012
Total Guide Stats
18. Citing Sources - NoodleTools
feedback
Survey
Frequently
asked for
Pilot year
http://libguides.uwgb.edu/CiteYourSource
20. Tutorial Planning
High
Importance
Evaluating
information found
on websites
How to identify if a
source is scholarly
How to cite
materials properly
Medium
Importance
Choosing relevant
library databases
Choosing correct
search terms and
keywords
How to locate a
full-text
Information on
plagiarism and
academic honesty
Low
Importance
Searching for
articles in a library
database
Getting materials
not owned by
Cofrin Library
Finding a book in
the library catalog
25. This presentation uses Creative Commons images available from Flickr:
“Like”: http://www.flickr.com/photos/catspyjamasnz/6962664528/
“Abstract Fabric Swirls Background”: http://www.flickr.com/photos/hippie/2496105788/
“8th Floor, Looking Towards the Northwest”:
http://www.flickr.com/photos/uwgbadmissions/4566554982/in/set-72157623964402410
“Cofrin Library on a fall morning”: http://www.flickr.com/photos/uwgbadmissions/5057569642/in/set-
72157625053510342
“HELP POINT”: http://www.flickr.com/photos/polandeze/2274363944/
“Survey Says…”: http://www.flickr.com/photos/rusty_clark/8620867436/
“070305”: http://www.flickr.com/photos/cocoen/411960476/
“Shelving”: http://www.flickr.com/photos/cofrin_library/5185468876/in/set-72157625288287283
“The Adventurers”: http://www.flickr.com/photos/mikee032901/2306216747/
“2008-01-26 (Editing a paper) – 30”: http://www.flickr.com/photos/nics_events/2349632397/
“Questions”: http://www.flickr.com/photos/oberazzi/318947873/
Image Sources
Editor's Notes
Assessment we did w/ students & facultyHow we put our outreach plan into placeLearning tools we use
6,700 studentsMajority of classes originate in Adult Degree program or the Nursing ProgramOther programs w/ online component: Masters in Social Work, Health Information TechnologyIf there is room in the Adult Degree program classes after Adult Degreestudents register, classes are opened up to traditional on-campus studentsSummer classes—75% are online; in person classes tend to be art classes, science labs, phys ed., etc.
Adult Degree program: 900+ studentsNon-traditional, returning adultsStarted in 1978Online classes started in 1998Mostly taught by full-time faculty or long-term adjunctsBachelor of Arts, Bachelor of Applied Studies, Bachelor of Business AdministrationDegree completion programTransfers from 2-year campuses & technical collegesClass formats: mostly online, some hybrid, on-campus (evenings & Saturdays), CCTV, satellite locations—Appleton, Rhinelander, Wausau
Are we meeting the needs of students?
Distributed two surveys: Students & FacultyUsed the Qualtrics survey system. Emailed out to students & faculty.Purpose: Provide information about the libraryGage knowledge of library servicesAssess what services are being usedFind out what is needed
Student Survey:Response Rate: 5% - next time: place it right in course management system/have professors tell students to do itSurvey Questions – link out to itAsked: how far they live from campus, what hours are they most likely to study, how they do their research, library satisfactionLack of awareness of library servicesProblems finding full-text articlesMore library info needed in intro courses
Student Comment
Faculty SurveyResponse Rate: 50%Half had been with the program less than 4 years; half had been teaching online less than 4 years. Most experienced instructors were less satisfied with their students’ research skills, or had adapted class to not require library use.Instructors who were newer to the program were more receptive to having a librarian embedded in their class.Many were unaware of the majority of library services available to them.Some teach only in online program & don’t live locally; some never set foot on campus.Students need help CITING sourcesFaculty need a TOOL to familiarize themselves with LIBRARYLIBRARY component needs added to INTRO courses
Faculty Comment
Based on survey results, Outreach Plan put into place:More promotion of library services/marketingResearch assistance available evenings & weekendsIncrease use of Embedded LibrarianMore online tutorialsMore citation assistance neededIncrease use of library resources for student assignments
Pilot Program – Summer 2011 w/ Human Dev. Class that previously had F2F classesGOAL: Improve library services to online studentsMet w/ Adult Degree instructors & expanded it to intro course sections of Adult Learning SeminarUse D2L – our learning management system – to embed a librarian in coursesStudents now feel more comfortable contacting us outside of D2L (email, IM, etc…)Flexible approach: Doesn’t have to be a full semesterNeeds a research component to be usefulTargeted writing emphasis classes or those with complex research assignments Also invited Human Biology instructor whose students were struggling with their research assignment. Staff participated in 8 classes total.Program was then widely advertised in the campus faculty newsletter- opening it up to traditional courses as well
Students form a personal connection with library staff, increasing sense of connectedness to campus – personal connectionReduces anxiety so they can focus on course content, not the mechanicsCan be done privately so student is not embarrassed – builds self-confidenceStaff can proactively see where problems are creeping in and take steps to redirect students before it becomes a crisis. Librarian can be proactive with issues. Takes some of the burden off faculty so they can concentrate on content. Decrease faculty workload. Students can focus on content.
Fall 2011 – 9Spring 2012 – 18 Fall 2012 – 36 – BIG MARKETING PUSHSpring 2013 – 24 – dropped because some courses didn’t need it – IMPORTANT to target the right coursesSubject Area – IST, ENG COMP, HUMAN DEV, HUM BIOL are biggest users
Add intro video: name & face / explain what you’re there to do!“Ready to Go” posts: push out info, foster a relationship, active approachEncourage students to post to forum: EVERYONE learns from one another. Great marketing, too!Add a “secondary” account – general account, ref desk account, etc…
Based on survey data from students, they wanted more info from the library. Or were not sure how to get it.Taking information on disparate webpages an organizing it on one convenient pageReminders sent to faculty each semester about this guideSent out in an online newsletter to studentsInstructional technology staff have embedded it as a permanent link on all D2L courses for Adult DegreePoint out: “10 Library Tips” on student LibGuideFaculty LibGuide: helps fulfill goal of providing library info to faculty (requested from survey)—POINT OUT EMBEDDED CHECKLIST
Increase in Fall 2012 corresponds to when Instructional Technology staff added a permanent link in every Adult Degree D2L course
Human Bio (about 1 use per student)Human DevelopmentOverall LibGuides usage
Survey feedback: students need help citing sourcesIncoming students asked if we had NoodleTools, or similar servicesRunning a 1 year pilot of NoodleToolsWell-received among students & facultyWhy we picked NoodleTools. (Some think it’s too “high school”)Embedded on our “Cite Your Sources” guide – one of our most popular
Some created w/ Captivate, others with iMovieAll uploaded to YouTubeEmbedded into LibGuidesLinked & embedded in D2LFocus on topics mentioned in the survey:Skills: Identifying Scholarly Sources, Google Scholar, NoodleToolsServices (e.g., ILL)Databases (e.g., CINAHL)
Adult Degree/Nursing Survey on Tutorials: what library/research issues do students struggle with the most?We grouped the issues by importance, based off of faculty feedback
Pilot program was marketing. One on one marketing, etc…Attending dept. mtgs.Info in newslettersEmail to faculty at each semesterMarketing materials (eg, Research Help graphic)New Student OrientationLibrary Info is in Orientation packs sent out to students who can’t be here in-person (eg. “Top 10 Library Tips” that Joe created)Faculty marketing librarians to their students
Having dedicated peopleHaving funding allocated from distance ed service fees assessed to studentsJoe & Anne explain their positions: Anne’s specialty is distance ed / Joe’s job partially funded by Adult DegreeStakeholders know who to turn to to get helpUsing Data to tell your story:Online students unfamiliar w/ libraryMore in-depth questions require more timeLibrary contributes to student successGrowing need for supportYou have to have library leadership that ASKS! Can’t do more with “less.”
How to target the right courses (Embedded Librarian Checklist), continue dialog with targeted faculty.Project SAILSAssessment of embedded librarian programVirtual office hours—testing Anymeeting software & Google Hangouts; anymeeting.com is free videoconferencing software with screen sharing; ads are unobtrusive. Synchronous sessions (Skype & AnyMeeting) anymeeting.com is free videoconferencing software with screen sharing; ads are unobtrusive. Tutorial portalExamining how what we do is tied to retentionOnline orientation