This document outlines an agenda for a product management workshop covering topics like competition, customer segmentation, business models and revenue, competitive grids, subverting competition, growth hacking, segments and cohorts, product lifecycles, technology adoption lifecycles, and fundamental business models. The workshop aims to help participants understand these core product strategy concepts over the course of an hour-long session.

1. Venture for Canada
Product Management Workshop
Jean-Luc David
jldavid@gmail.com
http://www.jldavid.com
Product Development & Execution

2. In the next hour, we will cover
the following topics:
Competition
Customer Segmentation
Business Models & Revenue

3. Competitive Grid

4. Subvert Your Competition

5. Growth Hacking

6. Segments & Cohorts

8. Business Models & Revenue

9. Product Lifecycle

10. Technology Adoption Lifecycle

11. 2 Fundamental Business Models

14. What business are you in?

16. Questions?
Competition
Customer Segmentation
Business Models & Revenue