Facebook Marketing

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An updated look at the most current tips, tricks, and best practices for marketing your business effectively on Facebook.

Marketing

Enter all websites under “Contact info” and make sure
it’s set to “public”.

Optimize! Professional Photos and Important Info

What to post?
Schedule things in advance (demo)

What to post?
Schedule things in advance (demo)
Consider Post Planner or Meet Edgar (demo)
Quotes/humor are not stupid!

● KEEP TRACK OF PROMO DAYS
● OFFER GENUINE HELP
● SHOWCASE OTHERS (SHOUT OUTS)

● COORDINATE THE LAUNCH OF GROUP WITH ANOTHER PROMO
● UNDERSTAND THAT IT IS A LONG TERM COMMITMENT
● GIVE VALUE X 100000000
● PROMOTE YOUR GROUP EVERYWHERE

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In a world where storytelling happens behind screens instead of around campfires, it’s easy for today’s marketers to lose touch with the powerful way stories can resonate with audiences. Whether you’re tasked with writing to your peers, your partners, your investors, or your customers, this presentation will empower you to more clearly imagine the context of your key readers and produce content that will echo their emotions, speak their language, and leave a lasting impression. Join content marketer, keynote speaker, and best-selling author Ryan Brock for a practical training session, where you’ll learn: • How to utilize market research and tools to gain valuable insight into your most important audiences’ immediate context. • How to use emotional language effectively to build a genuine connection with your audiences in the moment they need you the most. • How to communicate key value propositions from the perspective of your target audience and stick with them long after they’ve stopped reading.

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The countdown to the end of third-party cookies has begun in Google Chrome, and the impact will be big for those reliant on them for data collection. Are you ready? Check out the experts from CallRail and Workshop Digital as we dive into the impending changes driven by Google Chrome's upcoming phase-out, and how you can navigate the challenges of a post-third-party cookie world. You’ll learn: - What the death of third-party cookies means for your current marketing strategies. - What marketers should be doing to prepare for these changes. - Strategies for success and the importance of utilizing marketing tools with zero- or first-party cookie collection. Watch Ryan Johnson and Andrew Miller as they explore the differences between third- and first-party cookies, analyze the profound implications of this transition for marketers, and introduce innovative solutions and strategies for what you should do next. If you’re reliant on third-party data and want to unlock the secrets to navigating a world without third-party cookies, then this webinar is for you. Stay ahead of the game with the best marketing tools and ensure your tactics are primed for success in this new era of digital marketing.

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Leverage generative AI to further creativity and productivity in every marketing setting.Come learn how anyone — 🎨 graphic and 🖊️ copy consultants to CEOs — can Supercharge Creativity with Enterprise-Worthy Generative AI by designing AI systems to power their originality and 10x output. Key Takeaways: Learn new workflows and tools to leverage in marketing initiatives to be more creative — faster, better, and with further reach.Add meaningful video concepts to marketing initiatives and walk away with products and workflowsLearn the Man of the World Media Method for brand creation

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From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world. With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively. The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage. Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience. See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers See the original article on Forbes here: http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b

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Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world. Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance. For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age. Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.

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Facebook Marketing

1. Facebook Marketing Tips, Tricks, and Best Practices

2. Agenda ● How to use your personal profile to drive traffic to your biz page, and biz in general. ● Make your biz page perfect ● Facebook video & Facebook live as marketing dynamite ● Facebook lead cards ● Groups ● Taming the beast (timesavers) ● Setting up a Facebook store. ● Slick tricks you (probably) won’t see anywhere else. ● Ideal content to share.

3. Start With Your Profile ● Most people engage with you first via your profile. ● Your profile is personal, your page is business ● Fill it out completely

4. Banner & Profile Picture Sprinkle in your business But most important thing is to keep it a mixture Of personal AND professional. Personal and professional

5. Objective: Drive Traffic from Personal Profile to Biz Page

6. Google Yourself

7. Complete your profile! Take the time!Do this today!

8. Connect your biz page

9. Enter all websites under “Contact info” and make sure it’s set to “public”.

10.

11.

12. INTEREST LISTS

13. ACCEPTING FRIEND REQUESTS DEMO

14. SUGGEST YOUR PAGE TO FRIENDS

15. YOUR FACEBOOK BUSINESS PAGE

16. Optimize! Professional Photos and Important Info

17. When they click here, this pops up.

18. Add a call to action button

19. Lots of options!

20.

21. Connect opt-in pages and apps

22. Auto replies!

23. Preferred Page Audience

24. Set up a shop!

25. INSIGHTS-DEMO

26. VIDEO = SMART MOVE

27. THE TIME IS NOW NO EXCUSES! Facebook has been all about video all year. Upload directly to Facebook (no links). Begin using Facebook Live Groups Profile Mentions

28. (demo video library)

29. POSTING

30. What to post? Schedule things in advance (demo)

31. What to post? Schedule things in advance (demo) Consider Post Planner or Meet Edgar (demo) Quotes/humor are not stupid!

32. GROUPS (participating)

33. ● KEEP TRACK OF PROMO DAYS ● OFFER GENUINE HELP ● SHOWCASE OTHERS (SHOUT OUTS)

34. GROUPS (HOSTING)

35. ● COORDINATE THE LAUNCH OF GROUP WITH ANOTHER PROMO ● UNDERSTAND THAT IT IS A LONG TERM COMMITMENT ● GIVE VALUE X 100000000 ● PROMOTE YOUR GROUP EVERYWHERE

36. FACEBOOK ADS. THE ULTIMATE.

37. LEAD AD (demo)

38. BASIC CONVERSION AD DEMO

39. Questions?

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