iBeacon, the Bluetooth low energy-based indoor proximity system, adds a new dimension to the mobile user experience. Join us to learn what iBeacon technology is, how to communicate with it via your mobile device, and watch as we build an app that connects this great new technology with Salesforce Chatter.
2. Safe Harbor
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This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of
the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking
statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service
availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future
operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of
our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service,
new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or
delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and
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Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
5. Chatter Check-in with iBeacons
– Uses the Chatter API
– Geo-location lookup
– Post status update
– Tag coworkers
– Check your feed
– Source code available
– iBeacon Integration
7. Two great ways to build your mobile portfolio!
Salesforce1 Mobile App
Configurable by Admins out of the box
Custom Mobile Apps
Built by Developers with our Mobile Services
For employee facing apps For customer-facing experiences
All built on the Salesforce1 Platform
10. What does it offer?
• oAuth and API Wrappers
• Chatter API Integration
• Faster and more modularized
architecture
• New entity frameworks for easy
data access and offline storage
OAuth2
Secure authentication and refresh
token management
API Wrappers
Interact with Salesforce REST
APIs with popular mobile platform
languages
App Container
Embed HTML5 apps inside a container to
access powerful native device
functionality
Secure Offline Database
Store business data on a device with
enterprise-class security
Push Notifications
Dispatch real-time alerts directly to
mobile devices
15. Traditional Location
• GPS location services consume battery
• GPS doesn’t work well indoors
• GPS accuracy range is limited
• Wifi relies on connection
• Users may not connect to your network
16. What iBeacons Offer
• Accuracy within feet
• Energy efficiencies
• Indoor and outdoor use
• Customized user experience
• More personalized mobile apps
17. What iBeacons & Salesforce1 Offer:
• Mobile SDK = FUNCTIONAL
• Chatter = SOCIAL
• ExactTarget = PROMOTIONAL
• Salesforce1 + Reporting = OPERATIONAL
• All of the above + emerging technologies like
iBeacons = PERSONAL
+ iBeacons =
Personal
Operational
Social
Promotional
Functional
25. Salesforce Analytics
4.3
2.4
2
3
3.5
2
5
4
3
2
1
0
iBeacon Data
FAR NEAR IMMEDIATE ENTRY EXIT DWELL
• iBeacon data can give you insight
• Help you understand your customers
• Help you personalize your app
26. Best Practices
• iBeacons require installation
• Consider iBeacon placement
• Test your user experience
• Don’t be overly intrusive
• Add value to your app
• Capture iBeacon data
• Be creative and have fun!
28. What’s Next?
Mobile SDK:
http://wiki.developerforce.com/page/Mobile_SDK
Mobile SDK workbook:
http://media.developerforce.com/workbooks/Mobile_SDK_Workbook_web.pdf
Where to get beacons:
http://www.bluecats.com/starterpack/
Chatter Check-in Source Code:
https://github.com/iosforce/Chatter-Checkin-DF14
Editor's Notes
Key Takeaway: We are a publicly traded company. Please make your buying decisions only on the products commercially available from Salesforce.com.
Talk Track:
Before I begin, just a quick note that when considering future developments, whether by us or with any other solution provider, you should always base your purchasing decisions on what is currently available.
