Jonah Engler drops some jewels of wisdom on strategies for opening up a new coffee shop.

1. How to Start Your Coffee Shop Business
As a coffee business owner with a plan, show that you are more than making a great cup of
coffee. Show that you have a solid plan that will last for many years to come. Know that the
business plan is the first stepping stone to any success. Review a few tips to help you get started
on a business plan for your coffee shop.

2. Choose the Right Type of Coffee Making Business
There are different types of businesses to choose from, so choose the type that best suits your
personal skills and unique personality. You must prove through a business plan that your idea
will earn you enough money, too. First, get involved in the right kind of company. The main
types of coffee shops are grab-and-go shops, full-scale restaurants, Internet cafés, book cafés and
sidewalk cafés. The descriptions are pretty self-explanatory – there are coffee shops that sell
books, ones that provide Internet access and ones that operate from the sidewalk. As the business
owner, decide how you want to run your operations.
Research Trends and Statistics in the Coffee Industry
The coffee industry is always changing, so keep track of consumer trends and financial statistics.
You do not want to follow trends that have fallen out of style for years. You want to leap on
trends that are brand new and proven to work in the future. The coffee business is not only about
coffee and selling it. You have to keep a close eye on the specifics in the marketplace.
Have a Professional Help You
There are professionals available to help you create the ideal coffee shop business plan. Work
with different people: hire a marketer to research the statistics, hire a professional writer to write
down ideas and hire an editor to edit any errors. For whoever is reading your plan, prove that you
know the general details of business and the specific ones of the coffee business. For instance,
state where you plan to lease or buy the building and how it will benefit your coffee sales. Also,
state the different sales and marketing ideas that will help you build profits.

3. Get Started on Your Coffee Business Plan
When you create any plan, the main tip is to include as many details as possible. At the least,
include plans for one year, five years and ten years. Explain why you want to sell coffee and how
you plan to do so. Most of all, explain how you plan to deal with the competition. Getting this
foot in the door is necessary to create a business and build its profits later on.
Jonah Engler is a finance expert and a full time coffee lover from New York City. Engler owns a
small coffee shop in the UES.